User:Taylorjackson0911/sandbox

Lead: I think the lead for the article is a good introduction to the idea of social media, most things are cited but I would add maybe a little more information Sections: I think that the sections hit on important things but social media has alot more to it and I would add two or three more sections on it. Information: Most of the information in the article and correct and things that I have also found in my research but more information needs to be added in order for the entire things to make sense balance: I dont think the entire article balanced the entire idea of corporate social media Neutral content: The content was very neutral Reliable sources: Most of the sources are reliable, with a few outdated resources.

Things to add: -Add history section -Add the types of social media -Add more to the benefits and risks section -Add more to the policies section -Add more to relevant pictures and charts -Add section for risk management -Add sections on social media strategy

Types of Social Media
(Chart Provided Via ) Sentences to add to the intro paragraph:

Social media currently can be crucial to the success of growing numbers in a companies value chain activities. For marketers, Social media is a mandatory element within the promotional mix. Marketers also need to understand that marketing on social media can come with difficulties and challenges, and face both reputation and economic risks. This big push to move to Social Media to is thought to create a better experience with the consumers.

Benefits and Risks Section

Benefits also include: Being able to be more one on one with the consumers and being able to talk directly to them, it makes companies seem more reliable and open to work with consumers

Risks also include: Losing the interest of the people on social media because their is a lack of activity, the content isnt interesting, or it isnt professional or honest.

Polices:
Now that social media is moving into how we market and brand our companies, there are policies in place that make it easier to not run into certain problems on social media. From a 2010 Personal Today publication the author lists several tips for policies that could be implemented that would cause potential problems for a company. They are; There should be a separation of social network policies and general technology policies, Make all employees aware there is no exception of privacy when using their resources, Address privacy and data security in polices, Consider prohibiting the use of social media to harass, discriminate, or violate the law, Make all employees aware of the disclosure employees must include when using Social Media. These policies should be written, implemented, and monitored