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Competitions and attendance[ edit]
See also: Record attendances in United States club soccer

Many soccer matches in the United States draw large crowds, particularly international matches. A 2014 International Champions Cup match between Real Madrid and Manchester United at Michigan Stadium in Ann Arbor, Michigan had an attendance of 109,318, a record crowd for a U.S. soccer match.

The 2009 Gold Cup quarterfinal matches drew over 82,000 to Cowboys Stadium (now known as AT&T Stadium). Between 2008–2011, the U.S. played three times in East Rutherford, New Jersey, drawing over 78,000 fans each game. The United States and Mexico national teams have been playing in front of crowds in excess of 60,000 in the U.S. in recent years.

Also in recent years, many top-division European clubs—such as English clubs Manchester United and Chelsea, and Spanish clubs Real Madrid and Barcelona—have spent portions of their pre-season summer schedule playing matches in the United States. These matches have been highly attended events for U.S. stadiums. The 2009 World Football Challenge drew large crowds around the country, and Chelsea's four-game stint in the United States drew record crowds for a visiting foreign team.

Nations from other regions have decided to organize tournaments in the U.S., given the growing soccer market in the country. For example, the 2014 Copa Centroamericana, a soccer competition for countries from Central America, was held in the U.S., due to the commercial appeal of the U.S. soccer market. Similarly, the 2016 Copa América was also held in the U.S., marking the first time that tournament took place outside of South America. The U.S. was selected to host for financial reasons, because "the market is in the United States, the stadiums are in the United States ... everything is in the United States."

Furthermore, several nations schedule friendly matches to be held in the U.S. against opponents other than the U.S. national team. For example, the Mexico national team usually schedules several friendlies in the U.S. each year against various opponents. The El Salvador national team also regularly plays friendlies in the U.S., often in the Washington, D.C. area, home to a large Salvadoran community. The Brazil, Argentina, and Colombia national teams also play matches in the U.S. This is due to the fact that the U.S. has more adequate venues for competition. "In order to further know how attendance is affected we have to think of the salary attendants make and what they are willing to spend in the U.S. More often then not soccer is the last attended sports game in the U.S because of the lack of popularity it has in the states. Many people with such a tight income would rather spend money on some other sport or some other object just because they just like it more in the end. So, when thinking about attendance there always needs to be the thought of income and if people would really like to spend their money on it."""