User:Thaonguyen050300/Corporate design/LycheeJelly1 Peer Review

General info

 * Whose work are you reviewing?

Thaonguyen050300


 * Link to draft you're reviewing
 * User:Thaonguyen050300/Corporate design


 * Link to the current version of the article (if it exists)
 * Corporate design

Evaluate the drafted changes
I very much like the structure of the article, it is set up to cover both the business and artistic features of Corporate Design, allowing readers to fully digest the different aspects of the logos and media used by the organization. The subpoints are very well organized, and are clearly labeled to breakdown Corporate Strategy and Visual Branding, into key components. There are some suggestions I have for further improvement as well. I would recommend adding a lead, such as exists on the current article with the first two sentences. It may have seemed disorganized, since the article had no subheadings, but the beginning had a synopsis of what the topic was before getting into the specific details (which you address very clearly and more well organized with subheadings). In the article you write "Using the visual communication mode as design, a corporation or an enterprise reveals its brand identity, which comprises the DNA of the business - its vision and mission, particularly the corporate value in the eyes of target customers." I recommend removing the DNA metaphor and replacing it with a more technical definition. I understood the comparison, and think it is good, however, some readers may not have the same context to understand the DNA and this may confuse them. I would add more content to the Visual Branding sections, as I didn't see any added changes. Also, I did not see anything in the bibliography section, so remember to attach your sources.

I hope this helps!

LycheeJelly1 (talk) 06:34, 1 February 2021 (UTC)

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