User:Themedmen/sandbox

The MedMen is the first full-service consulting agency for the medical marijuana industry. Andrew Modlin and Adam Bierman founded the company in July 2012 in Los Angeles to expand upon the work they had done creating custom turnkey dispensaries in Southern California. TURNKEY DISPENSARIES

Modlin and Bierman began brokering and setting up turnkey dispensaries in 2010. The process involves first securing a lease with a landlord will to rent to a medical marijuana collective, and then filing the legal documentation specific to the state, county, and city where the dispensary is located. If necessary, the pair will then build out the interior of the space, design, fabricate, and install custom signs and window graphics, and stock all non-medicine products for the dispensary.

The operators will be supplied with custom branded labels, punch cards, and patient membership forms, as well as an editable online menu. Additional marketing services are also available. Dispensaries designed and built by The MedMen tend to feel clean, open, and modern. The goal of the company is to bring people into the medical marijuana industry who have the resources to establish a business, but who lack the necessary knowledge of the industry to ever get started. MEDMEN UNIVERSITY

In an effort to further de-mystify the medical marijuana industry, The MedMen expanded into offering industry-related seminars under the name MedMen University in August 2012.

BUD TENDER TRAINING COURSE

The first class by MedMen University prepared aspiring bud tenders to find jobs and set the standard for service in the industry. The course covered the range of inventory a bud tender might encounter working at a dispensary, as well as techniques to creating a meaningful connection with the patient and ensuring that they returned. The course was accompanied by a Bud Tender Training Handbook, which bud tenders could use to prepare for interviews and as reference on the job. There is both a print version of this book and an iBook.

HOW TO GET INTO THE MMJ BUSINESS COURSE

MedMen University offered a second seminar that introduced people interested in the business end of the medical marijuana industry to the opportunities available to them. This course covered the legality of working in the industry from the perspective of people who have been where the students would theoretically be: starting collectives. This aspect of the course was especially valuable, as that depth of legal information is not readily available. The course also outlined the different options available to the founder of a collective, and what they would expect moving forward with their business venture. How To Get Into The MMJ Business also came with a handbook with reference information, an iBook version of which also exists. THE MEDICAL MARIJUANA DISPENSARY GUIDE

As part of their work to create awareness about the industry, The MedMen published a book about every aspect of a medical marijuana dispensary. The book is 182 pages long and covers topics like the history and origins of marijuana, types of cannabis and its by-products, the medical effects of cannabis, as well as the in's and out's of operating a dispensary, following every aspect of the business from checking patients in to dispensing medication to marketing the dispensary. The MedMen also created an iBooks version of this book. MY MEDMEN

The latest venture by The MedMen is a web application that streamlines different aspects of the industry. My MedMen is available for dispensary operators, who can upload an editable online menu, incorporate a delivery service into their business, and post job listings. Students who have completed MedMen University's Bud Tender Training Course also get free access to the site, where they can upload a resume and apply for jobs in their area. The MedMen created this system to better regulate the industry from within.

COMPANY PROFILE:

The “men” behind “MedMen” possess a unique set of skills and talents that allow them to approach the many facets of the medical marijuana industry in ways other industry “experts” simply can’t. As the process of launching MMJ dispensaries is still very much defined by “gray” areas, company executives Adam Bierman and Andrew Modlin know how to separate the black from white and steer their clients accordingly in a field that faces a seemingly endless stream of legalities, financial considerations and unique marketing constraints.

The “go-to-guys” for any and everyone looking to delve into the thriving medical marijuana industry, MedMen offer not only a full-service, step-by-step guide to opening new turnkey dispensaries, but also a wealth of pertinent knowledge and creative expertise that ranges from branding, marketing and website design to legal, ethical and financial consulting.

Fully immersed in California’s MMJ culture since its infancy, MedMen are avid proponents of the industry and strongly believe that, when regulated properly, it can be not only an essential and necessary resource for patients, but a huge shot in the arm to the California economy as a whole.

EXECUTIVE SNAPSHOTS:

ADAM BIERMAN – A longtime standout in entertainment and sports marketing, Adam Bierman’s marketing and promotional roots are more traditional in scope. Having worked in the industry since the ripe old age of 17, Bierman attended Brandeis University, LA City College and USC before launching his own professional sports agency where he represented more than 70 professional baseball players.

Following the sale of his agency, Bierman continued to forge a name for himself among LA’s elite, cofounding XTS Global, a full-service marketing and public relations firm where he served as Chief Operating Officer for three years before launching Modman  Marketing Company in 2010, a design-rich marketing firm based out of downtown Los Angeles.

A fast favorite among members of the burgeoning California MMJ industry, ModMan made an immediate impact in the niche market, and the success and rapid expansion of this market ultimately led to the creation of an entirely new division of ModMan – MedMen.

ANDREW MODLIN – Andrew Modlin’s passion for artistic expression combined with his undeniable artistic talent has earned the former NYU and UCLA student national acclaim, earning numerous honors and accolades like the Los Angeles County Community Center’s Spotlight Award for photography, and a finalist’s nod for the Scholastic Award for his painting. Intent on making “ordinary objects extraordinary,” Modlin’s painting abilities and passion for color, texture and how they relate to one another has lead to a thriving career in design and marketing through his work with ModMan. Working with an extremely diverse client base, Modlin honed his marketing and design skills at length before finding himself thrust into the forefront of the thriving California MMJ industry, where he currently helps launch dispensaries and design and implement marketing executions for some of the biggest names in the business.

SPECIALTIES •	Full service assistance in opening and operating turnkey dispensaries throughout California, including all aspects of marketing, branding, training, legal consulting, compliance and financing •	Providing expert insight and commentary on any and all issues pertaining to today’s MMJ industry both in and outside of the state of California •	Website creation and design; online marketing i.e. email campaigns, SEO optimization, social media executions, Weedmaps listings, text-message marketing campaigns •	Dispensary application and licensing assistance •	Dispensary purchase and sale assistance •	Sales of dispensary inventory and products, i.e. budtender stations, display cases, security cameras and features, onsite ATMs, etc. •	Dispensary security and compliance measures •	Hiring and training security staff, budtenders, managers and other store employees •	Attending and headlining MMJ industry events and serving as guest speakers on a broad variety of related topics including MMJ marketing and operations, economics and politics •	Compliance assessments and assisting dispensary owners and developers in staying current on all industry rules and regulations

RECENT ACCOMPLISHMENTS •	Published “The Medical Marijuana Dispensary Guide” a how-to instructional publication that offers a step-by-step breakdown on the ins and outs of running a dispensary and all considerations involved •	Served as guest speaker at Anaheim’s Kush Expo, sharing expertise and fielding questions as to how to open an operate a fully-compliant dispensary in the state of California