User:Tonka28/sandbox

Introduction
The Online Lenders Alliance (OLA) is an industry association that represents members of the online financial services community. The OLA sets best practices and standards for online lending businesses and monitors the Internet for bad actors operating in the field. OLA members account for an estimated 80% of the nation’s small-dollar online lending volume.

History
In addition to setting industry standards, the OLA has most notably weighed in on issues related to hidden interest rates created by malicious online lenders, industry concerns related to online advertising, and overregulation by the Consumer Financial Protection Bureau. Lisa McGreevy currently serves as President and CEO of the Online Lenders Alliance.