User:Trevj/Acorn Computers

Corporate affairs
The company's hardware and software development was wholly undertaken in-house, while third party software was written by its Registered Developers. It did not license its hardware designs, although such a business model was called for by some. Acorn occasionally rebadged others' peripherals, such as printers and monitors.

It communicated with its Registered Developers in person through centralised meetings and in writing via developers' newsletters.

Offices
The company's established headquarters in Cambridge, England were retained, with various offices in the city being used as the company evolved. Overseas operations were also established in mainland Europe, the United States and New Zealand. These operations were subsequently closed in order to reduce costs.

In 1983 Acorn Computers Corporation was established in Woburn, Massachusetts. It worked with (N. R.?) Kleinfield (Computers?) to "start an aggressive marketing campaign touting its computer as the one that American school systems ought to buy." By October 1983, the US operation reported that American schools had placed orders with it totalling $21 million.

Show organisation
Acorn shows

Slogans
An early slogan was "The choice of experience".

Markets
Niche markets included education, desktop publishing and video editing.

Education
The company had a strong basis in the education market, which it retained until the closure in 1999 of Xemplar, its joint venture with Apple.

Home enthusiasts
A significant proportion of the company's home users was so enthusiastic that the company established an official user group to cater for them, called Clan Acorn. Such users were advocates of the company's technology, and the company recognised them as a useful resource.

Manufacturing
Manufacturing of some of the company's products was subcontracted to third parties in order to meet demand.

Executive officers
(Attribution required to User:Flibble, per User:Flibble/Acorn Stuff.)