User:Veronicajones72/Kitchenaid/Rnguyenhist463uo Peer Review

Peer review
This is where you will complete your peer review exercise. Please use the following template to fill out your review.

KitchenAid began as a brand name for an electric stand mixer developed by the Hobart Manufacturing Company in 1919, followed by its growth in popularity in the 1920s and 1930s.While KitchenAid is best known for its stand mixers, the brand also is known for other products, the earliest example being the KitchenAid waste disposer in 1968. As more women were beginning to cook for their own families with live-in servants became less and less common, such an innovation became popular with the affluent, who could afford the expensive early prices. While the stand mixer itself was popular, KitchenAid still faced competition in the form of the Sunbeam Mixmaster during the 1950s. However, despite this competition, KitchenAid was still able to outlast the Sunbeam due to its quality and longevity. After World War II, the KitchenAid was often marketed by door to door saleswomen. The KitchenAid brand was acquired by the Whirlpool Corporation in 1986, who began development of a full line of KitchenAid appliances soon after the acquisition.

General info

 * Whose work are you reviewing?: Veronicajones72
 * Link to draft you're reviewing: User:Veronicajones72/Kitchenaid (Her draft is above)

Lead
Guiding questions:


 * Has the Lead been updated to reflect the new content added by your peer?: No
 * Does the Lead include an introductory sentence that concisely and clearly describes the article's topic?: N/A
 * Does the Lead include a brief description of the article's major sections?: N/A
 * Does the Lead include information that is not present in the article?: N/A
 * Is the Lead concise or is it overly detailed?: N/A

Content
Guiding questions:


 * Is the content added relevant to the topic?: Yes
 * Is the content added up-to-date?: Yes
 * Is there content that is missing or content that does not belong?: Yes

Tone and Balance
Guiding questions:


 * Is the content added neutral?: Yes
 * Are there any claims that appear heavily biased toward a particular position?: No
 * Are there viewpoints that are overrepresented, or underrepresented?: No
 * Does the content added attempt to persuade the reader in favor of one position or away from another?: No

Sources and References
Guiding questions:


 * Is all new content backed up by a reliable secondary source of information?: Yes
 * Are the sources thorough - i.e. Do they reflect the available literature on the topic?: Yes
 * Are the sources current?: Yes
 * Check a few links. Do they work?: Yes

Organization
Guiding questions:


 * Is the content added well-written - i.e. Is it concise, clear, and easy to read?: Yes
 * Does the content added have any grammatical or spelling errors?: Yes
 * Is the content added well-organized - i.e. broken down into sections that reflect the major points of the topic?: Yes

Images and Media
Guiding questions: If your peer added images or media


 * Does the article include images that enhance understanding of the topic?: N/A
 * Are images well-captioned?: N/A
 * Do all images adhere to Wikipedia's copyright regulations?: N/A
 * Are the images laid out in a visually appealing way?: N/A

For New Articles Only
If the draft you're reviewing is a new article, consider the following in addition to the above.


 * Does the article meet Wikipedia's Notability requirements - i.e. Is the article supported by 2-3 reliable secondary sources independent of the subject?: N/A
 * How exhaustive is the list of sources? Does it accurately represent all available literature on the subject?: N/A
 * Does the article follow the patterns of other similar articles - i.e. contain any necessary infoboxes, section headings, and any other features contained within similar articles?: N/A
 * Does the article link to other articles so it is more discoverable?: N/A

Overall impressions
Guiding questions:


 * Has the content added improved the overall quality of the article - i.e. Is the article more complete?: Yes
 * What are the strengths of the content added?: It adds a good portion of information about KitchenAid during the mid-20th century.
 * How can the content added be improved?: Fix the minor grammatical and spelling errors. I've bolded the fixes in the paragraph above.