User:Wallcann

Recent News
Recently, WallCann has noticed that email, as a communication tool, has not been used to it's full potential in commercial businesses. Many people are experiencing 'Email Bankruptcy', where email rules your daily tasks.

WallCann knew this was a major issue and worked on creating an information course on how to use email effectively.

WallCann's History
Conceived in 2002 WallCann commenced operations with the view of serving the global community from an international strategic platform of websites. The founders of WallCann were looking for a media that would work both online and offline to lift the social as well as economic wealth of the global community.

While operating from a home based workshop in 2002, WallCann founders Clive Wallace and Melissa Canning went in search of new technologies, particularly energy or water saving concepts. These new conservation products, when presented effectively would benefit the whole community through environmental savings. In addition the program was required to be self sustaining and viable.

In 2004, in addition to its 4 Directors, WallCann added its first member of staff, while still operating as a home based business. By 2005 WallCann had 7 full time employed members and had established 6 core business divisions: Community, Finance, Health, Leisure, Shops, Forums. By 2007 the WallCann website platform grew to almost 1000 domains, tapping into an extensive high relevance traffic network. The concept of an integrated instant Rewards marketing program that offered savings for members plus cash commissions for referrals evolved from the desire to provide worthwhile community service.

Traditional Rewards programs were seen as a method of generating points in return for customer purchasing loyalty. In reality such accrued points programs carry high administration and accounting costs. In traditional rewards programs, the benefits to the consumer are often not realised for years. When the reward is finally claimed the cost of the scheme, to participating businesses and ultimately the consumer, is far greater than the value of the reward. Therefore, it can be argued that accrued rewards schemes provide a negative contribution to the wealth of the community.

The WallCann Rewards program promotes referral marketing and does not rely on expensive advertising programs. As a result both the manufacturer and consumer save and the referring publisher earns a performance based commission. By offering instant rewards the WallCann program is a lower cost shopping concept.

WallCann's web sites, including the most recent transaction site provide researched content to well over 50,000 visitors per day. In fact over 4,500 purchase decisions are made generating in excess of US$1,000,000 sales.

The WallCann target group of users is very wide being the age group of 20 to 75 years, with broadband access at either the home or workplace.