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At the University of Southern California, Wendy Wood’s research conducts research on gender differences in social behavior, habit performance, and social influences. It addresses these impacts on everyday behaviors like eating, exercise and energy use, and applies them to topics like consumption purchase and consumption patterns. Wood’s body of work is rooted in the understanding that habits develop was people repeatedly give a response in the context of a performance. Once habits form, perceiving the context automatically calls to mind the habitual response. Specific areas of research in Wood’s lab include how and people fall back into old habits, how good habits promote goal attainment, how to change unwanted habits, and how habits contribute to stereotypes in social groups. In regards to her gender focus, Dr. Woods studies the interaction of nature and nurture and how they shape sex differences in society. In addition to her research on habit formation, Wood has studied the effects of self-determination interventions with individuals who have severe disabilities.

In 2005 she conducted a  comprehensive review of intervention studies that were designed to teach core skills of “self-determination” to individuals who have severe disabilities. Wood, along with colleagues Catherine H. Fowler, Nicole Uphold, and David W. Test. This work advocated for the teaching of self-management, problem solving, goal setting, decision making, and self-advocacy skills.

In 2005 Wood published a study investigated how changing environmental circumstances can disrupt habits such as exercising, TV watching, and newspaper reading. The study identified stimulus cues that triggered habit performance, and investigated how these habits would change when the usual situational context that provided the stimuli changed. In this specific study, participants were students who has just transferred to a new university, and the habits only remained when the performance context did not change.

Sources: https://journals.sagepub.com/doi/abs/10.2511/rpsd.30.3.121

https://journals.sagepub.com/doi/abs/10.1177/1088868317720362

https://peerspectrum.com/2020/01/31/harnessing-the-habitual-mind-psychologist-behavioral-scientist-wendy-wood-phd/

(not peer reviewed) https://us.macmillan.com/books/9781250159076

Peer Review

1st sentence- you say research 2 times in the sentence

great job!

Lydia ~