User:YoHo Box/sandbox

YOHOBOX
YOHOBOX is an India-based company that produces Subscription Fun Learning Activity Boxes for children. Based on a monthly theme, the company makes resources for children 4-12 years. The company follows a subscription operational model and delivers the boxes straight to a child’s doorstep.

History
YOHOBOX was founded by Rohit Kapur & Rosy Kapur. As young parents, they realised the children needed freedom growing boredom and the immediate requirement for activities to get their children engaged with. The idea of YOHOBOX was then born. After a few test runs, he invested his savings of close to Rs. 10 lakh to establish the business in Jan 2018.

The investment primarily went into scaling marketing, operation, and product development capabilities. The company began operations with designing products for 4-12 year olds. The name YOHOBOX originates from 2 words – Young Hobbies

Memberships

YOHOBOX offers triannual subscription plans, which customers can upgrade or cancel at any point of time. There are 4-month, 8-month, and 12-month subscriptions available. Currently, YOHOBOX has more than 20000 subscribers.

Subscribers of YOHOBOX also receive a digital feed of parenting tips and weekly activity ideas to do with children through the YOHOBOX App.

Product
YOHOBOX started off in 2018 with products for 2-9-year-olds. Each box contains 6-7 fun and play-based activities and products that bring about overall 16+1 development of the child. It is fun, learning, educational activities and is designed by child development experts to make learning more engaging and healthy for kids. Each month has a new theme based on which all the activities are designed. YOHOBOX has a tie-ups with international brands and has on its advisory panel some of the top educationalist and child psychologists that regularly advice on child creative thought process, and overall psychological development. YOHOBOX is curated with 6 fun activities and products inside every box that makes a child create, explore, play, read, and sometimes a bonus activity is included.

In November 2018, YOHOBOX announced that it was expanding its product line to include products for children between the ages of 9-12. The boxes have six main categories themed around topics like wildlife, vegetables, colouring, outer space, numbers, and others - all aimed at 16+1 development needs in children. YOHOBOX are shipped worldwide. The concepts are ideated and designed in-house, but manufacturing is generally done by suppliers. Delhi National Capital Region and North and West India contribute to over 76 percent of YOHOBOX revenue.

Items
YOHOBOX website lists the following example items that a box contains:


 * Creative craft & DIY Kit: STEM and Learning-based projects that are engagement driven, Linking theory to practical with topics from Puzzles, Painting, Colouring, Modelling sets, Collage sets
 * Storybook or Comic Book: Stories and adventures, Educational fun books, Storybooks for Bedtime, Travel Storybooks.
 * Educational game or toy
 * Wearable Clothes, accessories or Hygiene products
 * Healthy Fun Snacks or Chocolates
 * Exciting Collectibles

Promotion
YOHOBOX operates on a complete E-Commerce model. Orders and purchases are made through the company's website. There are no offline stores

Sponsorship
In mid of 2018, YOHOBOX officially sponsored Paralympic sports competitions in New Delhi in conjunction with various NGO's.

In Jan 2019, YOHOBOX officially sponsored the sports competitions for visually impaired and disabled young children.