User:Youssef.aawad.mohamed/sandbox

Youssef.aawad.mohamed March, 2021 Outbreak of COVID-19 and how it affecting worldwide economyYoussef.aawad.mohamed (talk) 07:15, 21 March 2021 (UTC) In 2020, COVID - 19 has widely spread and led to closing of stores, small businesses and even factories not only in my country, Egypt but worldwide. Even governments had to stop the on-going projects and hold essential meetings virtually. The reasons behind this closure were health concerns, policy, and few other factors. The bad news is that some of these closures would be permanent because the business owners were unable to pay the ongoing expenses and the salaries of the labor and alas, couldn't survive the lockdown. As we all believe "The need is the mother of invention". This is one of the rules of life, one of the mile stones at which we, humans;  stop, observe, learn and move forward. In the "lockdown Economy" interviews I watched on the YouTube, there was a good example of a business that was affected by the outbreak of COVID-19 and of course the lockdown, however, the entrepreneur got her business back on the track despite a few issues she encountered. "Sleep Starlet" is the project that we will shed the light on in this article as an example of reactivating the economy even with the presence of some challenges and hardships. Riem Ebied, a pediatric sleep consultant, who started "Sleep Starlet" in the wake of the outbreak when she realized that there were no chances for parents to see doctors of any specialty physically at clinics. She started dealing with children on line; the approach that parents totally rejected before the pandemic. Parents considered the on-line treatment or medical sessions as laziness or negligence or even ineffective. After the lockdown took place and the closure of many businesses including clinics, parents preferred to see doctors on-line especially in the area of dealing with children about which parents had no background or experience. So Reim provided this service with all its requirements such as customized treatment plans, follow-up, trouble shooting, ...etc. She started promoting her business on the internet exploiting the very long time mothers spend behind the phone screens. She also provided affordable treatment plans with few times of follow-up. Parents were not familiar with such a service and were taking it for granted and that`s why they bargained with Riem as if her service were like items they purchased online or on the shelf. Her business doesn't affect the mothers  only but it also affects the baby`s cognitive skills, concentration and mental health; and she provides a real medical service not a daily routine. Along with experts, doctors and consultants she exerts massive efforts in the calculations, follow-up and trouble shooting. Riem is still communicating with her clients not only for helping their children but the mothers as well because mothers are the pillar of success in this realm. Clients also communicate to support and encourage each other and share lessons learned and resolutions for problems they might encounter. Some mothers feel guilty and think they failed to deal with their children but they get fascinated when they see the results after the service is provided. The most important thing "Sleep Starlet" is doing now is to raise awareness among mothers utilizing the social media as well as regular meetings with subject matter experts to exchange expertise and provide consultations for mothers in different aspects such as breast feeding, behavior ,...etc. The reason why I chose "Sleep Starlet" as a case to comment on is the connection between this business and some of the 17 Sustainable Development Goals. When we look closely into the business, we will find a clear evidence of the effect of the pandemic over small businesses and how entrepreneurs reacted towards this dilemma. They resorted to the on-line services instead of physical clinic appointments as a means to maintain social distancing and keep families and children safe and in good health and well-being which is exactly the core of SDG # 3. The entrepreneur also adopted a decent work when she started the children sleep training programs and packages which concomitantly contributed to economic growth i.e. the packages she provides are a means to earn money and enhance her economic level. As for those who receive the service could also raise their economic level if they start sharing this knowledge with others for money. This is what SDG # 8 is about. The entrepreneur helps not only children in order to sleep well but also mothers especially the working ones. Having done so, sustainable communities will be established ( SDG # 11). Stability and tranquility will prevail in the community and children will have no issues what so ever regarding sleep, behavior, cognition and along with this the physical condition as a result of this type of knowledge. Finally, the pandemic is inevitable and might last, hopefully, for few more years. But life should continue and the wheel has to spin. If the world reacted passively toward this crisis, people would die of many reasons other than the pandemic for instance hunger; and would lose their jobs gradually to the point where they can't afford good life for their families and consequentially leading them to commit crimes such as theft. They could also drop school to save the money paid for education tuitions to be paid for the essentials of life. The world didn't surrender to this pandemic and managed the crises as best as could ever be done and still more to be achieved in order to cope with and contain the situation.