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De-potting is a method where you remove makeup, most popular being eyeshadows and blushes, into a empty palette to declutter and better organize a space where makeup is usually stored, such as a drawer or a makeup bag. This 'life hack' became increasingly popular once it was posted on Instagram by various makeup artists around 2014 and De-potting soon became a household method of decluttering and making finding eyeshadows and other forms of makeup much easier and, as a result, a huge time saver.

Empty palettes such as the Z-palette soon became a necessity for de-potting, with their magnetic bottom, the de-potted makeup can be put safely into the empty palette without the fear of the makeup becoming broken in the empty palette while on the go.

When it comes to the history of de-potting, it's been a common practice among makeup artists since the beginning of early theatrics and film, according to Jenn Karsten, the director of artistry for Make up For ever. She also adds that de-potting "...reduce bulky marketing-based packaging, that really has nothing to do with the function of the actual product, to something more packable and stackable for the traveling performer or makeup professional." Zena Shteysel, the head makeup artist for “Dancing With the Stars” and creator of Z Palette, also adds that in the entertainment industry, that since makeup artists usually had to carry heavy bags full of makeup, "makeup artists needed an efficient way to have everything in one place and ready for touch-ups. De-potting makeup pans out of their bulky packaging and into one palette was the answer.”

The de-potting process always involves using heat to remove the product from its original casing, the form of heat used originally, "...was done in the oven or on a flat iron, whereby low heat was used to gently melt the glue holding the makeup pan in the packaging, so that you could then carefully lift it out,” explains Shteysel. The typical technique for de-potting involves using some form of heat underneath the eyeshadow or blush palette in order to melt the glue from the palette and coax the makeup from it's original palette. But be warned, not all makeup is packaged equally, and some brands are easier to de-pot than others. According to Ha, the founder of UNII Cosmetics, "Some products will pop right out of their packaging, while others are very stubborn and require a more careful approach.”