User talk:Aditya.jalan8/sandbox

I believe that Wiki pages usually have a couple sentences before the contents. Just to very quickly summarize what the page is about.

FMCG products are mostly non-durable goods having short shelf life which customers require often[1]. - Feels grammatically strange. - Perhaps if you said: FMCG products are perishable good, with a short-shelf life, that customers require often.

I think the specific percentages are good for being able to visualize the importance. It’d be nice to have some kind of visual graph though. Perhaps if you made a pie chart on Piktochart.

It would be easier to read if there were more breaks in the paragraphs. Such as in the Market Size and Projected Growth Rate. Just because theres so many statistics.

The bullet points work for the ‘most commonly sold FMCG ‘section but i want some of the points in the ‘Driving factors lead to growth rate’ section to have more information. Perhaps subheadings would work best.

When talking about ROPO, perhaps link to the wikipedia page

In the ‘Main distinguishing features of the FMCG section’ subheadings, instead of letters, would look more stream-line.

Indian customers look out to get the best deals possible and less likely to stay loyal to a brand. - suggested: Indian customers prioritize getting the best deals possible and as a result are less likely to stay loyal to a brand.

Growing market share for companies remains quite challenging Confusing phrasing

In 21st century, people don’t want to move across different stores to acquire the common household goods. - Add a ‘the’ before the 21st century - It doesn’t sound very neutral.

Perhaps consider linking to brands.

Unlike other emerging industry around the world, FMCG sector in India is still quite conventional. - Unclear if talking about the FMCG sector around the world or other types of industry.

'''Street markets are one of the most visited place for shopping in urban and rural places. ''' - doesn’t feel tied in to previous sentences. Perhaps if you added, “are still one of the most visited” - Since street markets are plural, one should be some and place should be places. - Since you use place to refer to street markets, ‘urban and rural places’ should be changed to something like settings or communities.

'''Government was inclined towards favouring the local shops and retailers. '''- unclear which government.

Industry started getting traction and other companies entered the industry. - If you don’t include the word ‘The’ at the beginning of the sentence, it seems like you’re talking about industry in a generic sense.

''' Common people weren’t much aware of brand recognition. ''' - change ‘much’ to ‘very’ - Doesn’t seem neutral

After 1991, FMCG industry was inspired by the international companies which also allowed government intervention to inceltivize foreign FMCG companies to operate in India[16]. - confusing sentence

I like that there is a ‘Trends in FMCG Industry’ section. Perhaps it would be helpful to have a concise sentence underfeed the heading to introduce the section. It would also be more helpful to have subheadings instead of numbers. That way you can skim more easily.

Central and state government have also been increasing the minimum wages in rural areas - Recommend: Both central and state governments - Also i’d move where you place the word ‘also’ as it seems like its referring to multiple groups changing the minimum wage as opposed to income changes in general.

Change in lifestyle and traditional culture is also having a positive impact on the FMCG industry. - ‘Change’ should be plural.

The population in urban areas has diverging towards premium products as opposed to essential goods because of the rise in income of middle class people. - This part of sentence is confusing.

All the global companies are eyeing Indian market due to government’s policies and regulations. - not neutral

Rising advertisement by FMCG companies. - grammatically not a sentence. Perhaps if you said ‘There has been a rise in advertising by FMCG companies.’

If trends is related to evolution than i feel like it should be a subheading of Evolution. Otherwise specify how these two sections are different. This would be where a sentence or two under the heading to summarize the section would be handy. 1347ad1437 (talk) 18:32, 17 October 2019 (UTC)