User talk:Andormarketing

A tag has been placed on Andor Technology, requesting that it be speedily deleted from Wikipedia. This has been done under the criteria for speedy deletion, because the article seems to be blatant advertising which only promotes a company, product, group or service and which would need to be fundamentally rewritten in order to become an encyclopedia article. Please read the general criteria for speedy deletion, particularly item 11, as well as the guidelines on spam.

If you can indicate why the subject of this article is not blatant advertising, you may contest the tagging. To do this, please add  on the top of the page and leave a note on the article's talk page explaining your position. Please do not remove the speedy deletion tag yourself, but don't hesitate to add information to the article that would help make it encyclopedic, as well as adding any citations from reliable sources to ensure that the article will be verifiable. Feel free to leave a note on my talk page if you have any questions about this. The Kinslayer 09:12, 20 February 2007 (UTC)

License tagging for Image:Andorlogo.jpg
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License tagging for Image:Earlyandor rhr.jpg
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Notability
I've seen your question at User talk:Kungfuadam about notability. WP:ORG is the notability guideline applicable to this case. Check it and let me know if you don't understand something. Happy Editing by  Snowolf (talk)CONCOI on  13:25, 21 February 2007 (UTC)
 * Isn't my link enough? Happy Editing by  Snowolf (talk)CONCOI on  10:33, 23 February 2007 (UTC)

Apologies, I am still discovering Wikipedia's protocol.

Having looked at the definition of WP:ORG I would still like to appeal your decision on the following grounds:

Andor Technology plc is a publicly listed company (PLC) listing on the London Stock Exchange in December 2004 (AIM). If you do a Google search on "Andor Technology" there are 63,300 hits, the majority of which are not Andor owned. We have several newspaper articles and TV/radio reports on Andor concerning our achievements as one of UK/Ireland's leading technology innovation companies. PLease refer to Invest NI (local Government body) if you need testimony to this.

In 2005 Andor won Company of the Year in Northern Ireland (run by The Belfast Telegraph). We are also recipient of many awards and accreditations such as Queens Award for Export 2005, ISO 14001: 2004, ISO 9001: 2000, Investors in People 2003 and several awards in Marketing, Innovation and Health and Safety.

In addition to this there are many scientific papers published which credit Andor for supplying cameras used in their research.

I understand Wikipedia's stance on blantant commercialism and advertising, but I do feel very strongly that Andor Technology deserves a place in Wikipedia as an innovative company and a leading light in the current Northern Ireland economy.

Mark Andormarketing 11:54, 23 February 2007 (UTC) Andormarketing 13:09, 23 February 2007 (UTC)

All right, in my opinion, you can try to recreate the article, but provide sources for this notability claim ;-). BTW, take also a look at WP:COI. Have a nice day and Happy Editing by  Snowolf (talk)CONCOI on  19:51, 26 February 2007 (UTC)


 * Before you recreate the article, post your sources here (links please, to published articles in reputation papers or journals), and maybe one of us will write it instead, in which case you won't have the coi problem. Dicklyon 20:18, 26 February 2007 (UTC)

Thanks for the Heads Up. I do agree on the COI and I am quite happy to rewrite the submission or for someone else to write it, any volunteers?

Anyway here are links to some of this information. NOne of these are "paid for" in terms of advertising or advertorial. I have broken these links into two sections: Corporate overview and academic references to use of Andor cameras. Again I would welcome comment on the suitability of these links.

Corporate overview Andor Technology referred to as a Flagship of the Northern Ireland economy. My simple view is that unless one or two more flagships like Andor Technology are established, we will not break through. We can work on the economy in general terms, but it is the champions that make the difference. Dr McDonnell: Report on the Economic Challenges Facing Northern Ireland http://www.niassembly.gov.uk/theassembly/CPFG/CPFG_Reports/report01_06r_vol2.pdf

A Northern Ireland company has floated on the London Stock Exchange's Alternative Investment Market. http://news.bbc.co.uk/1/hi/northern_ireland/4064957.stm

Andor Technology voted as overall winner of Northern Ireland's Business of the Year http://www.nics.gov.uk/press/eti/020423f-eti.htm

Andor Technology selected as NI's top exporter in June 2002 Andor Technology, a locally owned company based in West Belfast which manufactures scientific cameras, has been chosen as Northern Ireland’s top exporter in an event organised by Invest NI. http://www.4ni.co.uk/northern_ireland_news.asp?id=8530

The Queen’s Awards for Enterprise: Innovation 2004 HER MAJESTY THE QUEEN has been graciously pleased to confer Her Awards in 2004 upon the following business units in recognition of their outstanding achievements in Innovation: Andor Technology http://www.queensawards.org.uk/business/Winners/2004.html

Chartered Institute of Marketing Awards for Export Marketing Award and the Marketing Communications Award in 2004 Belfast-based company Andor Technology had a double celebration when they won the Export Marketing Award and the Marketing Communications Award at a prestigious marketing effectiveness awards ceremony organised by the Ireland region of The Chartered Institute of Marketing (CIM). http://www.cim.co.uk/cim/ser/html/infCasDetails.cfm?objectID=0F18332E-CCDF-4DC7-940D3089D33B0FEF&subcatID=0EEE36B4-DC92-44A5-9DA9B3B428810E50

All Island Innovation Awards 2004 Placing an emphasis on research and development has earned two other Northern Ireland companies awards for their innovation. The Medium Business category was awarded to Andor Technology http://www.nics.gov.uk/press/eti/040128f-eti.htm

West Belfast company, Andor Technology was named the overall winner of the 2005 Spirit of Enterprise Award. http://www.4ni.co.uk/northern_ireland_news.asp?id=37470

West Belfast company Andor Technology, which floated on the stock market two months ago, has won a top award for its innovation, enterprise and growth. http://www.investmentbelfast.com/NewsItem.aspx?ID=134

Research Smithsonian/NASA ADS Astronomy Abstract Service EMCCD technology and its impact on rapid low-light photometry Data were taken on the 2.2m telescope at Calar Alto using both front-illuminated and back-illuminated EMCCD cameras from Andor Technology"s iXon range http://adsabs.harvard.edu/abs/2004SPIE.5499..162S

Journal of Biomedical Optics -- November 2004 -- Volume 9, Issue 6, pp. 1244-1252 The back-illuminated electron multiplying charge-coupled device (EMCCD) camera is having a profound influence on the field of low-light dynamic cellular microscopy, combining highest possible photon collection efficiency with the ability to virtually eliminate the readout noise detection limit. http://spiedl.aip.org/getabs/servlet/GetabsServlet?prog=normal&id=JBOPFO000009000006001244000001&idtype=cvips&gifs=yes

Proc Natl Acad Sci U S A. 2004 August 31; 101(35): 12882–12886. Simultaneous atomic force microscope and fluorescence measurements of protein unfolding using a calibrated evanescent wave…using an iXon EMCCD (Andor Technology, Belfast, Northern Ireland). http://www.pubmedcentral.nih.gov/articlerender.fcgi?artid=516489

Affinity of molecular interactions in the bacteriophage f29 DNA ... An image is formed onto an electron multiplying CCD camera (iXon, Andor Technology, Northern Ireland) http://nar.oxfordjournals.org/cgi/reprint/34/9/2698.pdf

Contribution of Reverse Na+/Ca2+ Exchange to Spontaneous Activity in Interstitial Cells of Cajal in the Rabbit Urethra Cells were imaged using either an iXon 887 EMCCD camera (Andor Technology, Belfast; 512x512 pixels, pixel size 16x16µm) http://jp.physoc.org/cgi/rapidpdf/jphysiol.2006.110932v1.pdf

Stoichiometry and turnover in single, functioning membrane protein complexes Fluorescence emission was imaged at,50nm per pixel in frame-transfer mode at 1 Hz by a 128-pixel, cooled, back-thinned electron-multiplying charge-coupled device camera (iXon DV860-BI, Andor Technology). http://courses.washington.edu/pbio525/Paper%20PDFs/Leake%202006%20Nature.pdf

OK, I'll stop here for now. Happy to take guidance now. Thanks a lot for your help and advice.


 * Advice: unless someone volunteers, here's how you can proceed. Create a rewrite and post in a new section below; for each point you make about the company, cite a reference (use the template:cite web and template:cite journal and template:reflist; ask if you don't understand how).  Then, I'll be happy to review it and post it for real.  That way you stay out of directly editing your own company's article.  Then in the future, if you want new stuff added, mention it here.  If you need to correct errors, just do it; these are essentially the rules for (auto)biographies.  And see my talk page for response to your query there. Dicklyon 15:57, 27 February 2007 (UTC)

Mark Andormarketing 12:02, 27 February 2007 (UTC)

Hi Dick

Here is a 1st cut at this, I appreciate the help and guidance. Let me know...

Andor Technology plc (AIM: AND.LN) (http://www.londonstockexchange.com/en-gb/pricesnews/prices/system/detailedprices.htm?ti=AND) is a developer and manufacturer of high performance light measuring solutions (digital cameras). (Winner shows positive spirit of enterprising Ulster firms http://www.investmentbelfast.com/NewsItem.aspx?ID=134 )

The award winning company (Andor Technology voted as overall winner of Northern Ireland's Business of the Year http://www.nics.gov.uk/press/eti/020423f-eti.htm ) is based in Belfast, and considered one of the flag-ship high-tech companies in Northern Ireland. (Report on the Economic Challenges Facing Northern Ireland http://www.niassembly.gov.uk/theassembly/CPFG/CPFG_Reports/report01_06r_vol2.pdf)

Recognising the high export content of Andor's sales (in excess of 90%) and the leading edge nature of its products, the company was awarded the Queens Award for International Trade in 2000 and the Queens award for Innovation in 2004. (Andor was awarded the Queen Award for Enterprise: Innovation in 2004 http://www.queensawards.org.uk/business/Winners/2004.html AND Andor Technology PLC: Case Study http://www.crescentcapital.co.uk/case_study/andor.asp )

The award winning company manufactures scientific imaging equipment, CCD and EMCCD cameras, spectroscopy instrumentation, and microscopy systems and exports them all round the world (Andor Technology selected as NI's top exporter http://www.4ni.co.uk/northern_ireland_news.asp?id=8530)

The cameras can be used for low light imaging, x-ray, time resolved, spectroscopy or microscopy studies. ( Original Equipment Manufacturer (OEM) and Specialist Product capabilities http://www.andor.com/about_us/?app=426)

Andor's range of CCD, EMCCD and Intensified CCD camera systems are used across a wide range of fields such as biotechnology, physics and chemistry. They are used throughout the world for academic, industrial and government research; they are used to monitor and control industrial processes and are playing a significant role in Life Sciences. (ANDOR TECHNOLOGY LTD http://www.qubis.co.uk/Portfolio.htm#ANDOR%20TECHNOLOGY%20LTD)

Andor was established in 1989, as a spin out from Queen's University, Belfast. (Andor Technology PLC: Case Study http://www.crescentcapital.co.uk/case_study/andor.asp )

It listed in December 2004 on the Alternative Investment Market of the London Stock Exchange. (Stock market float for NI firm http://news.bbc.co.uk/1/hi/northern_ireland/4064957.stm)

It’s stated aim is to become the global leader in pioneering and manufacturing high performance light measuring solutions. (Andor’s Mission Statement http://www.andor.com/about_us/ )

Andor’s turnover in 2005 was £19.2m (Preliminary Results for the Year Ended 30 September 2006 http://www.andor.com/about_us/investor_relations/financial_reports.asp )

Still a notability question
Mark, I don't see the evidence of notability there. None of your references appear to be independent articles about Andor. If I'm wrong, please point out one or more explicitly. Dicklyon 18:42, 28 February 2007 (UTC)

Dick I have spent a lot of time pulling these references together. The majority of them are not written by us. BBC is an independent news source, as is the Northern Ireland Assembley (a local government white paper), the Queens Award (an international body that is completely independent), the Chartered Institute of Marketing is an international professional body who awards excellence, the London Stock Exchange lists companies completely independently. In fact the rest are from news sources that are independent and we have no control over what they write. The only references to Andor own generated info. is from our web-site.

I have checked out some other companies such as Apple and Roper Industries. I have tried to keep the style of writing similar. How are they more or less notable from the sources they quote. In fact looking at the entry for Sony, the majority of their historical and structural references refer to their own web-site. Is THAT independent?

In terms of the scientific references, the ones I dug out are very technical, taken from papers that reference the fact that their experiments used Andor equipment. They are all included as above, but I did not feel that they were relevant in context.

Looking at the definition of notability again I feel that these references are OK. Maybe you (or someone else) can help here Dick and try and write something independently.

Thanks Mark Andormarketing 21:27, 28 February 2007 (UTC)


 * For notability, I'd like to see multiple articles about Andor; if that's what some of the links you found are, please point them out. A paper that mentions they used your equipment doesn't cut it.  A mention in a list of awards or a discussion about the Irish economy doesn't either.  Are there any articles about Andor?  The fact that you don't see such refs for Apple or Sony should not be taken to mean that they there's any question of the notability of those companies, just that the article is not well referenced.  Add a sources tag to ask them to fix it. Dicklyon 01:00, 1 March 2007 (UTC)

OK, these should help...

“The eyes have it” Andor's mighty scientific camera opens sights unseen – from human cells to blazing quasars. November 26, 2003November 26, 2003 http://www.redherring.com/Article.aspx?a=5648&hed=The+eyes+have+it


 * Requires membership. Someone who has should check it out.

“Andor PLC..........Another Step Along Cormican's Road” – BusinessEye February 2005 http://www.businesseye.co.uk/stories/?issueid=21&storyid=78


 * Serving the Northern Ireland business community; too local to be evidence of notability.

“COMPANIES: FOCUS ON IRELAND: Focusing on digital innovation” Financial Times, Jul 13, 2005 http://search.ft.com/iab?queryText=andor&aje=true&id=050713000772&location=http%3A%2F%2Fsearch.ft.com%2FftArticle%3FqueryText%3Dandor%26aje%3Dtrue%26id%3D050713000772&referer=http%3A%2F%2Fsearch.ft.com%2Fsearch%3FqueryText%3Dandor


 * Requires subscription.

Andor Technology: Video Case Study http://www.crescentcapital.co.uk/video_testimonials/andor.asp


 * Aren't they your investors?

Andor flotation set to spark further growth Irish Independent http://www.unison.ie/irish_independent/stories.php3?ca=184&si=1298497&issue_id=11772


 * Too local

Interview with Dr. Hugh Cormican- Managing Director of InvestNI http://www.streamon.net/_hosted_players/investni/entrepreneurs/#


 * Too local


 * With articles in Red Herring and Financial Times you can reasonably argue notability; too bad they're not so easy to see online. We can go ahead and make the article, being sure to reference those two and what they say.  The others are gravy.  Take a look at how to use template:cite web and template:cite news and template:reflist, with ref tags; or ask.  Make another cut at the article here, or in a sandbox page, paying more attention to normal style and avoiding advertising, and I'll make the new page if I get a chance. Dicklyon 01:02, 2 March 2007 (UTC)

Let me know. Thanks, Mark Andormarketing 11:40, 1 March 2007 (UTC)

OK, a few weeks later now, and here's my latest attempt. I would appreciate some help in getting this finally posted, and feel that this is as unbiased and representative of other companies that are listed on Wiki.

Andor Technology plc (AIM: AND.LN) (http://www.londonstockexchange.com/en-gb/pricesnews/prices/system/detailedprices.htm?ti=AND) is a developer and manufacturer of high performance light measuring solutions (digital cameras). It was established in 1989, as a spin out from Queen's University, Belfast, and in December 2004 the company listed on the Alternative Investment Market of the London Stock Exchange. (Stock market float for NI firm http://news.bbc.co.uk/1/hi/northern_ireland/4064957.stm)

The company is based in Belfast, Northern Ireland, and it designs and manufactures and sells scientific imaging equipment including CCD, EMCCD and Intensified CCD camera systems, spectroscopy instrumentation, and microscopy systems. The cameras can be used for low light imaging, spectroscopy, x-ray, time resolved, and microscopy studies and have a wide range of users including biologists, life scientists, geneticists and nano-technologists all round the world.

Andor introduced its first EMCCD camera, the iXon in 2001. It is based on a charged couple device, or CCD chip it incorporate electron multiplication, or EMCCD technology. It is used in everything from drug discovery, where scientists need to watch vats of chemicals in real time, to astrophysics and oceanography. http://www.redherring.com/Article.aspx?a=5648&hed=The+eyes+have+it

Thanks Mark Andormarketing 17:17, 15 March 2007 (UTC)

= = = = Thnaks again Mark Andormarketing 11:34, 28 February 2007 (UTC)

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