User talk:Barno/Geodemographic segmentation systems

To-do list

 * Reminder to self: We need a paragraph (perhaps in this article, perhaps in Geodemography) about the two civil suits mentioned here which cites "Nationwide Mutual Insurance Co., et al. v. Housing Opportunities Made Equal, Inc." Record No. 990733, January 14, 2000, at www.lawyersweekly.com/vasup/1990733.htm accessed April 30, 2001 :
 * "In Richmond, Virginia, a jury returned a $100.5 million verdict against Nationwide Mutual Insurance Company, a decision based in part on the insurance company's use of marketing strategies to rank each zipcode in the metropolitan area according to its Claritas "MicroVision" category. Agents were encouraged to target zipcodes with more desirable "MicroVision" rankings. All of the City of Richmond zipcodes which were predominantly minority were excluded from the list of targeted areas. In a divided opinion, the decision was overturned on appeal on the grounds that the fair housing organization bringing the suit, Housing Opportunities Made Equal of Richmond, lacked standing under Virginia law."