User talk:Carmercialbranding

Carmercial
A Carmercial is a type of visual and audio advertisement (i.e. video) utilized by automobile dealerships in order to promote their products using sight, sound, and motion. The intended purpose of Carmercials is typically to increase sales volume, and therefore revenue for car dealerships, by attracting potential customers who might otherwise not have heard of said dealership. These advertisements are typically found on television (i.e. Television Advertisement) and the internet via video platform websites such as YouTube, Vimeo, DailyMotion; there are even Carmercial specific video websites such as CarBuyersEngine. The reason that Carmercials are especially useful on the internet is because Google gives video search results 55X the search authority over text search results, meaning a higher placement on the Google food chain. Also, according to Google’s 2011 Automotive Shopping Behavior Study, the most useful ad format, above all other formats (digital and traditional), that connects dealerships to their prospective buyers is video. A lot goes into producing Carmercials due to brands' demands and commercial policies, each car company has it's own specified standards. For example Audi commercials require a different font, text size, color schemes,and running footage than Honda commercials.

Production Process
Modern Carmercial production involves the use of various specialized computer programs, such as Final Cut Pro 7, Photoshop, Motion 4, and Quicktime Pro 7. Through the use of these photo and video editing programs, Carmercial producers use many different video frames that are put into multiple different sequences in order to maximize variation. The purpose of varying sequences is to be able to produce multiple Carmercials using the same content in order to achieve the highest placement on internet search engines such as Google, Yahoo, Bing, etc,. Carmercials are specifically tailored to be on the first page of an internet search (i.e. "used Honda" or "new Acura"). From an automotive marketing standpoint it is crucial to have advertisements on the first page of online search engines because the internet is the most used and most influential shopping source among both new and used car buyers. In fact, the Polk 2011 Automotive Buyer Study shows that car buyers actually spend more time researching their prospective vehicle online than they do in the actual dealership.

History
Carmercials have been in production since 1898, as depicted by the advertisement on the left. Less than half of a century later the first television advertisement was aired on July 1st, 1941 in the form of a 10 second commercial for watchmaker Bulova, and by the late 1950's television carmercials had become increasingly popular. As technology progressed, and the computer became a quintessential part of modern life, online advertising became more and more popular.

Online Advertising
Online advertising has proven to be very beneficial due to it's lack of limitations such as geography and time. Furthermore online advertising has become a large modern industry, in fact Jupiter Research has predicted $34.5 billion in online advertising spending in 2012. Marketing on the internet is especially relevant to the automobile industry and car dealers in specific because it is estimated that

The term "Carmercial" was coined by an Internet Marketing Company in South Florida known as Car-mercial. Since it was founded in 2009, Car-mercial has created and implemented marketing strategies for 12 manufacturers, 75 of the top 100 dealer groups and thousands of dealerships. In 2010 Carmercial was listed in Dealer Magazine as key resource that has helped dealer rankings sky rocket during a record low year for the automobile industry. Furthermore by 2011 Car-mercial was chosen to receive the 2011 Automotive Website Award (AWA) for Best Video Optimization Platform by PCG Digital Marketing, a highly reputable internet marketing company ranked #192 by the 2011 INC.500 The Carmercial has come a long way over the past few years thanks to VSEO marketing companies such as Car-mercial.

Nomination of Carmercial for deletion
A discussion is taking place as to whether the article Carmercial is suitable for inclusion in Wikipedia according to Wikipedia's policies and guidelines or whether it should be deleted.

The article will be discussed at Articles for deletion/Carmercial until a consensus is reached, and anyone is welcome to contribute to the discussion. The nomination will explain the policies and guidelines which are of concern. The discussion focuses on high-quality evidence and our policies and guidelines.

Users may edit the article during the discussion, including to improve the article to address concerns raised in the discussion. However, do not remove the article-for-deletion template from the top of the article. Qwyrxian (talk) 02:27, 24 November 2012 (UTC)

Wikipedia talk:Articles for creation/Video Search Engine Optimization concern
Hi there, I'm HasteurBot. I just wanted to let you know that Wikipedia talk:Articles for creation/Video Search Engine Optimization, a page you created has not been edited in at least 180 days. The Articles for Creation space is not an indefinite storage location for content that is not appropriate for articlespace. If your submission is not edited soon, it could be nominated for deletion. If you would like to attempt to save it, you will need to improve it. You may request Userfication of the content if it meets requirements. If the deletion has already occured, instructions on how you may be able to retrieve it are available at WP:REFUND/G13. Thank you for your attention. HasteurBot (talk) 02:31, 20 August 2013 (UTC)

Your article submission Video Search Engine Optimization


Hello Carmercialbranding. It has been over six months since you last edited your article submission, entitled Video Search Engine Optimization.

The page will shortly be deleted. If you plan on editing the page to address the issues raised when it was declined and resubmit it, simply and remove the  or  code. Please note that Articles for Creation is not for indefinite hosting of material deemed unsuitable for the encyclopedia mainspace.

If your submission has already been deleted by the time you get there, and you want to retrieve it, copy this code:, paste it in the edit box at this link , click "Save", and an administrator will in most cases undelete the submission.

Thanks for your submission to Wikipedia, and happy editing. Rankersbo (talk) 20:06, 22 November 2013 (UTC)