User talk:Ffilippone

Speedy deletion nomination of Insight Merchandising
Hello Ffilippone,

I wanted to let you know that I just tagged Insight Merchandising for deletion, because it seems to be promotional, rather than an encyclopedia article.

If you feel that the article shouldn't be deleted and want more time to work on it, you can contest this deletion, but please don't remove the speedy deletion tag from the top.

You can leave a note on my talk page if you have questions.  Ish dar  ian  19:06, 5 July 2013 (UTC)

advice
As reviewing administrator, let me give you the following advice:

A Wikipedia article needs to show notability with references providing substantial coverage from 3rd party independent published reliable sources, print or online, but not blogs or press releases, or material derived from press releases. If you have such sources, it may be possible to rewrite the article; otherwise, it will not be possible to write an acceptable article. A Wikipedia article needs to be written like an encyclopedia article, not a press release--don't praise the organization or person, say what they do. Don't talk about the overall importance of the subject--talk about what they have accomplished. Don't include material that would better belong in an advertisement or a web page, such as a detailed list of products or of executives or branch offices.Remember not to copy from a web site, even your own -- first it's a copyright violation, but, even if you own the copyright and are willing to give us permission according to WP:DCM (permission that irrevocably gives everyone in the world the right to copy, reuse, and modify the material), the tone will not be encyclopedic and the material will not be suitable. (Thus, there is generally no purpose in giving permission; it is better to rewrite.)

Include only material that would be of interest to a general reader coming across the mention of the subject and wanting the sort of information that would be found in an encyclopedia. Do not include material that would be of interest only to those associated with the subject, or to prospective clients/purchasers/students/supporters/donors--that sort of content is considered promotional.

As a general rule, a suitable page will be best written by someone without Conflict of Interest; it's not impossible to do it properly with a conflict of interest or as a paid press agent, but it's relatively more difficult: you are automatically thinking in terms of what the subject wishes to communicate to the public, but an uninvolved person will think in terms of what the public might wish to know.

If you think you can do it right according to our guidelines, do so, but expect the article to be carefully checked for objectivity, and for the presence of sources that show notability. The best way of rewriting is to use the WP:Article Wizard, which will guide you towards an acceptable article if one is possible.

For further information see our general guides to writing articles, WP:PLAIN and WP:FIRST; see also our list of the things we don't do here, WP:NOT, and our practical guide to conflict of interest, WP:COI