User talk:Houseofkoshu

House of Koshu, incorporated as Koshu Imprts, Inc., which operated under the trade name House of Koshu, was a distinguished exporter of fine liqueurs housed in unique bottle designs in the early 1960’s. House of Koshu, meaning “House of Grape” was both a Japanese and US company incorporated as Koshu Imports, Inc. in the State of California. It had offices in three cities worldwide: Beverly Hills, Tokyo and Osaka. According to one of its three founders, Director of the Far East, Koshu Imports, Inc., Ara V. Simidian (b. June 24, 1928, d. December 9, 2008), House of Koshu first had a vision to establish international trade relationships between the United States and Japan in order to become the first and most recognized international exporter of Japanese Whiskey. After whiskey proved to be an impenetrable marketplace, House of Koshu became most noted for the Exportation of Japanese Green-tea flavored Liqueur, nicknamed “O-Cha”. According to one article in a marketing trade journal, the company was awarded and recognized for its unique bottle designs that replicated statuesque Japan icons such as the Pagoda, Kabuki theater characters, Geisha Girls, A Laughing Buddha among others. House of Koshu abandoned its idea to export Japanese Whiskey and instead became noted for its rainbow of distinguished flavors of Fine Japanese Liqueurs. Flavors included Strawberry, BlackBerry, Banana, Watermelon among others. The company sought to promote its products through product placement marketing in the burgeoning Japanese motion picture industry. Their idea to unite fine liqueur and hand-painted porcelain bottles attracted the attention of Japanese Dignitaries such as then Prime Minister, Nobosuko Kishi, who was characterized as a pro-business advocate and fostered trade relationships between the United States and Japan in the post-WWII war era.