User talk:Lrose17

Lindsay Rose is marketing program manager at imc2, a full-service agency based in Dallas, Texas.

Conscious Capitalism
Conscious Capitalism is a philosophy based on the belief that a more complex form of capitalism is emerging that holds the potential for enhancing corporate performance while simultaneously advancing the quality of life for billions of people. The Conscious Capitalism movement challenges business leaders to re-think why their organizations exist and to acknowledge their company´s role in the interdependent global marketplace.

Conscious Capitalism differs from Corporate Social Responsibility (CSR) because it is driven naturally and internally from within the company rather than actions that are deemed "socially responsible." Conscious Capitalists are advocates for free markets, entrepreneurship, competition, freedom to trade, property rights, freedom to contract, and the rule of law. They recognize that these are essential elements of a healthy, functioning economy, as are trust, compassion, collaboration, and value-creation.

Purpose
The Conscious Capitalism movement includes the Conscious Capitalism Institute (CCI) and the Conscious Capitalism Alliance (CCA). The mission of the CCI is to provide intellectual leadership in the domain of conscious capitalism, with the goal of becoming a key source for information and perspectives on Conscious Capitalism. Its focus is on researching, refining and propagating "conscious" business principles and practices, and illuminating business models that join and align stakeholder interests in a synergistic fashion.  The CCA is a member organization for entrepreneurial C-level executives deeply committed to their own personal growth and the transformation of business to a conscious model. The Alliance offers programming and events designed to promote learning, development, and peer-to-peer relationship building. 

History
The term “socially conscious capitalist enterprise” was first coined in December 1995 by future Nobel Laureate and Grameen Bank founder Muhammad Yunus in an Atlantic Monthly article by David Bornstein. The movement began to gain momentum when Patricia Aburdene published Megatrends 2010: The Rise of Conscious Capitalism in 2005 and with the 2007 releases of Firms of Endearment by Raj Sisodia and David Wolfe and Conscious Capitalism & Creating a New Paradigm for Business, a white paper written by John Mackey, Whole Foods CEO. In November 2008 the first C3 Summit was held in Austin, Texas. In 2010 Casey Sheahan and his executive team gave 25 CEO's a behind-the-scenes look at Patagonia and later, Kip Tindell and his executive team gave 50 CEO's a behind-the-scenes look at The Container Store. 

Key Members
Key members and Trustees of the Conscious Capitalism Movement include Rand Stagen, CEO of Stagen, John Mackey, Co-Founder and Co-CEO of Whole Foods Market, Dr. Shubhro Sen, Co-Founder & Executive Director, Conscious Capitalism Institute, Dr. Raj Sisodia, Chairman and Co-Founder, Conscious Capitalism Institute and Founding Director, Center for Marketing Technology at Bentley College, and Kip Tindall, Founder & CEO of The Container Store.