User talk:Nancii Shoukry

Most organisations have a corporate house style. This can be seen on letter heads, business cards, advertising, websites, company vehicles and, of course their products. House style can range from company logos to recognised colour schemes, fonts, point sizes, etc. You will probably recognize many international companies' advertising by the colour scheme or other stylistic features that they use, long before you can read the company name on the material. In ICT terms you should always adopt a specifics style for the work that you produced. Anything produced for a company will usually have a logo, colour scheme, font style, paragraph style, page layout (particularly if using headed notepaper), page formatting and pre-defined styles for bullets and numbering. a strong logo can evolve over time and still remain recognizable. When designing a logo you can be influenced by certain design trends. To achieve a strong logo you need to find a certain balance between being timeless and modern. Modern, to keep it a bit trendy and stylish, and timeless, to remain recognizable and strong. Not an easy task. Simplicity it very important in the creation of a corporate house style. Starting from basic shapes like squares, circles, lines is always a good idea. Using less lines and shapes keeps your logo more recognizable. Still, you need to find originality. Drawing just a red square with a nice font face next to it will not give you a strong logo.