User talk:Scott Janzen

Welcome!
Hello, Scott Janzen, and welcome to Wikipedia!&#32;Thank you for your contributions.

I noticed that one of the first articles you edited was Trupanion, which appears to be dealing with a topic with which you may have a conflict of interest. In other words, you may find it difficult to write about that topic in a neutral and objective way, because you are, work for, or represent, the subject of that article.&#32;Your recent contributions may have already been undone for this very reason.

To reduce the chances of your contributions being undone, you might like to draft your revised article before submission, and then ask me or another editor to proofread it. See our help page on userspace drafts for more details. If the page you created has already been deleted from Wikipedia, but you want to save the content from it to use for that draft, don't hesitate to ask anyone from this list and they will copy it to your user page.

One rule we do have in connection with conflicts of interest is that accounts used by more than one person will unfortunately be blocked from editing. Wikipedia generally does not allow editors to have usernames which imply that the account belongs to a company or corporation. If you have a username like this, you should request a change of username or create a new account. (A name that identifies the user as an individual within a given organization may be OK.)

In addition, you must disclose your employer, client, and affiliation with respect to any contribution for which you receive, or expect to receive, compensation (see WP:PAID).

Here are some pages that you might find helpful:
 * The plain and simple conflict of interest guide
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I hope you enjoy editing here and being a Wikipedian! Please sign your messages on talk pages using four tildes ( ~ ); this will automatically insert your username and the date. If you need help, check out Questions, ask me on my talk page, or ask your question on this page and then place  before the question. Again, welcome!  Julietdeltalima   (talk)  21:03, 8 August 2017 (UTC)

August 2017
Hello, I'm Julietdeltalima. Wikipedia is written by people who have a wide diversity of opinions, but we try hard to make sure articles have a neutral point of view. Your recent edit to Trupanion seemed less than neutral and has been removed. If you think this was a mistake, or if you have any questions, you can leave me a message on my talk page. ''Please read WP:PROMO, WP:NPOV, and WP:PUFFERY, at a minimum. The content you added isn't acceptable for an encyclopedia in content or tone; for example, much of the content was written in the first person, i.e. Wikipedia's voice, and that's not appropriate. If you believe there are factual inaccuracies in the article, please suggest them on the article's talk page, but rewriting the article with a promotional slant is not okay. I invite you to address this with the editors at WP:TEAHOUSE if you believe I'm wrong or just want a second opinion.  Julietdeltalima   (talk) '' 21:06, 8 August 2017 (UTC)

Initial comments on one paragraph
Thanks for your response, Mr. Janzen. I won't be able to review the whole thing until later this evening but I wanted to go ahead and give you a quick sentence-by-sentence breakdown of the first section just to give you an idea of what the problems are:

Trupanion is a leading provider of medical insurance for cats and dogs throughout the United States and Canada. ''"Leading" is promotional and non-neutral, and thus unencyclopedic. "Throughout" has a promotional flavor to it as well. More encyclopedic phrasing:'' Trupanion is a provider of medical insurance for cats and dogs in the United States and Canada.

For almost two decades, Trupanion has given pet owners peace of mind so they can focus on their pet's recovery, not financial stress. Pure marketing, except for a factual statement along the lines of Trupanion was founded in 1998. ''Also keep in mind that vague undated statements like "almost 20 years" ("almost two decades" is unnecessarily florid for an encyclopedia) are problematic in an encyclopedia; three years from now, this will be inaccurate.

Trupanion is committed to providing pet owners with the highest value in pet medical insurance. ''Pure marketing; it's meaningless in terms of communicating actual encyclopedic facts about the company. Wikipedia is wholly unconcerned with what companies have to say about themselves. Mission statements, vision statements, etc. are fine for the company's website, but not for an encyclopedia. There's literally nothing to salvage here.''

Trupanion is self-underwritten by the American Pet Insurance Company (APIC). This is fine, although if the article doesn't contain any further mentions of APIC, there's no need to define American Pet Insurance Company with an acronym.

If it seems as though I'm being unnecessarily harsh, please keep in mind that Wikipedia is plagued by additions of promotional content from professional marketing and "communications" "specialists" who frequently don't even realize how much of a pro-client spin they're putting into their prose. I'll give you more comments over the course of the next couple of days (I'm a volunteer, like everyone else working on the site; I do this for 15 minutes here and there over the course of the day when I get a chance) but another policy I should point you to is WP:COPYRIGHT; if you added text to which Trupanion asserts a copyright, Wikipedia has very strict licensing requirements that preclude any reuse of that text without particular steps being taken. Frankly, I suspect that after the promotional spin is stripped out, your content will be altered so significantly that there wouldn't be a copyright issue in any event, but we'll see. Thanks for your patience and understanding. (For what it's worth, I'm not treating your work any differently than I would that of any of my own real-world colleagues!) Best regards -  Julietdeltalima   (talk)  21:43, 8 August 2017 (UTC)

Here is a revised, stripped down version of my original entry. Would love your feedback. Thanks!

Trupanion Trupanion is a provider of medical insurance for cats and dogs throughout the United States and Canada. Trupanion is self-underwritten by the American Pet Insurance Company.

History Trupanion was founded by CEO Darryl Rawlings. Trupanion covered its first pet in Canada in 2000 and expanded to the United States in 2008. Trupanion is publicly traded on NASDAQ. Trupanion now covers more than 350,000 pets throughout North America.

Accreditation Trupanion is a founding member of the North American Pet Health Insurance Association that educates pet owners in North America about the veterinary industry. Trupanion was the first insurance company awarded the AAHA’s Seal of Acceptance in 2008.

Company Culture Trupanion’s TruGiving program supports United Way and Seattle Humane, in addition to playing an active role in the company’s annual Pet Food Drive that generated more than eight tons of food for dogs and cats in the Seattle area.

The company encourages team members to bring their approved personal pets to the office with them. Trupanion’s employee office pet program ensures a safe and harmonious environment for over 275 cats and dogs in the office and the employee team.

Trupanion continues to provide coverage for service animals through the U.S. Veteran Service Dog Program through the United States Department of Veteran Affairs. The program provides healthcare for U.S. veteran-owned service dogs at no cost to veterans. Through the program, Trupanion pays veterinary costs in full for enrolled veteran-owned service dogs, providing veterans with administrative and financial assistance in caring for the health and well-being of their service dogs.

Trupanion created Veterinarian Appreciation Day in 2015 to honor the tireless work and dedication of medical professionals in more than 28,000 veterinary hospitals throughout North America.