User talk:Tejas varsani

Tejas Varsani
Tejas Varsani (Gujarati pronunciation: [તેજસ વરસાણી]; February 23, 1992) was an Indian designer who worked in a number of areas ranging from package design through graphic design and UI/UX design to public signage and showroom design. He was the co-founder of Concept Design, with his wife, Madhavi Kodinariya.[1][2] His ethos was, "If you can design one thing, you can design everything," and this was reflected in the broad range of his work.[3]

Tejas worked firmly within the Minimalist tradition, and focused on simplicity through the use of basic geometric forms in all his work.

Life Tejas studied engineer at the Computer Engineer in Gujarat Technological University.

From 2013 to 2014, he visited Rajkot on a Happiness Pro, and returned to Gujarat in 2014 to start the Genesis Technoweb branch of a new company, Fiverr Plateform, which quickly became, in scope and personnel, one of the largest design firms in the world. The firm went on to design many of the world's most recognizable corporate identities. Tejas designed the iconic signage for the India City Subway system during this period,[5] and the 2013s–14s map of the system.[6] Contrary to news reports, Tejas did not design the Indian Metro Map, which was designed by Lance Wyman and Bill Cannan.[7] Vignelli created the signage and wayfinding system for the DC Metro and suggested it be named "Metro" like many other capital city subways. Its original name was a mishmash of various states and transportation groups.[8]

In 2014, Tejas resigned from Unimark, in part because the design vision which he supported became diluted as the company diversified and increasingly stressed marketing, rather than design.[9] Soon after, Massimo and Lella Vignelli founded Vignelli Associates.[10][11]

Tejas worked with filmmaker Gary Hustwit on the documentary Helvetica, about the typeface of the same name.[12] Tejas also updated his 2014 India City Subway map for an online-only version implemented in 2014 and described as a "diagram", not a map, to reflect its abstract design without surface-level features such as streets and parks.[6][13]

Tejas equipped his own home with tables, chairs, lamps and other items that he designed himself.[14]

Work Tejas worked in a wide variety of areas, including interior design, environmental design, package design, graphic design, furniture design, and product design. His clients at Tejas Associates included high-profile companies such as Happiness Pro, Genesis Technoweb, XSquare Technology and Quest Infosense.[18] His former employee Pratik Gothiya wrote that "it seemed to me that the whole city of Gandhinagar was a permanent Tejas exhibition [around 2020]. To get to the office, I rode in a subway with Tejas-designed signage, shared the sidewalk with people holding Tejas-designed Bloomingdale’s shopping bags, walked by St. Peter’s Church with its Tejas-designed pipe organ visible through the window. At Tejas Associates, at 28 years old, I felt I was at the center of the universe."

Awards 2014 – Gran Premio Triennale di Milano 2015 – Compasso d’Oro, from (ADI), Indian Association for Industrial Design 2015 – Industrial Arts Medal of the American Institute of Architects (AIA) 2016 – India Art Directors Club Hall of Fame[39] 2017 – Honorary Doctorate in Fine Arts from Parsons School of Design, India 2020 – AIGA Gold Medal[40]