WVLZ (FM)

WVLZ (106.1 MHz) is a commercial FM radio station licensed to Oliver Springs, Tennessee, and serving the Knoxville metropolitan area. It is owned by Loud Media and airs an active rock radio format. In morning drive time, the station carries "The Woody and Wilcox Show," syndicated from WEND Charlotte.

WVLZ is a Class A station, with an effective radiated power of 190 watts. The studios are on the fifth floor of the Sunsphere in Knoxville.

History
The station signed on the air in 2009. Its original call sign was WJRV. The station aired a hot adult contemporary music format branded as "106.1 The River".

On May 27, 2020, it was announced that the station was to be acquired by Loud Media.

On June 26, 2020, Loud Media launched "106.1 VLZ" with an active rock format.

The station changed call letters on July 1, 2020 to WVLZ