WZKB

WZKB (94.3 MHz) is an FM radio station broadcasting a Spanish Contemporary format. WZKB is licensed for Wallace, North Carolina.

History
WLSE on 1400 kHz AM, and WLSE-FM on 94.3 MHz, were sister stations, both licensed for Wallace, North Carolina. WLSE (AM) started broadcasting on May 13, 1953, and broadcast on 1400 kHz. WLSE-FM started broadcasting on June 20, 1972 and changed its callsign to WZKB on July 14, 1980.

The stations were later purchased later by Mack Jones: They were sold by Richard V. Goines (RVG Broadcasting Inc.) to JG&J Broadcasting Inc., headed by Mack Edmonson Jones, for $230,000; control was handed over on October 23, 1991. At the time, the AM station was operating with 1 kilowatt of power, and the FM was broadcasting 3 kilowatts.

The license for 1400 WLSE (AM) expired on December 1, 2003 without being renewed.

WZKB was sold to Christian Listening Network in 2003 and became a religious format until 2008 when it was sold to Carolina's Christian Broadcasting, Inc. dba Progress Media. WZKB then became a Spanish religious format for a time, then offered Spanish programming under LMA until late 2011 when WZKB became a simulcast of WTIK La Mega 1310 AM in Durham, North Carolina with a Regional Mexican format. In December 2014, WZKB ended its simulcast agreement with WTIK, and rebranded as Poder 94.3. In May 2015, WZKB rebranded as "Mía 94.3".