Wikipedia:Articles for deletion/Alvin Achenbaum


 * The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review).  No further edits should be made to this page.

The result was no consensus--Ymblanter (talk) 07:57, 9 December 2013 (UTC)

Alvin Achenbaum

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Disguised advertising for an marketing institute. Person itself fails WP:GNG with less than 3000 Google hits. The institute promoted here has even less hits. The Banner talk 13:40, 17 November 2013 (UTC)
 * Note: This debate has been included in the list of Businesspeople-related deletion discussions.  Jinkinson   talk to me  13:45, 17 November 2013 (UTC)
 * Note: This debate has been included in the list of Advertising-related deletion discussions. Northamerica1000(talk) 13:58, 17 November 2013 (UTC)
 * Note: This debate has been included in the list of United States of America-related deletion discussions. Northamerica1000(talk) 13:58, 17 November 2013 (UTC)

I have updated the Alvin Achenbaum entry in an attempt to address the weaknesses identified by reviewers, including adding reliable sources, including more citations for verifications, cleaning up the editing errors, eliminating its orphan status and neutralizing the POV. (I am his daughter-in-law but have tried to be impartial.)

I believe that the entry deserves to be in wikipedia because of the important contributions made by Achenbaum to the advertising, research and marketing industries from 1955 to 2005. There are no commercial or profit goals for the Achenbaum Institute. Achenbaum (88) is retired from professional work. He donated his papers to Duke University libraries at his own expense. His work is purely philanthropic. He has written a guidebook for marketers which is available for free download. He has endowed a grant program which underwrites travel for scholars of marketing and advertising at Duke. As one of the 100 most important advertising people of the twentieth century, Achenbaum merits a wikipedia entry because of his many substantial contributions to both intellectual thinking and business practices.

I think you will see more google hits to Achenbaum as scholars access his papers and marketers learn about his free guidebook. Barbachenbaum 16:09, 17 November 2013 (UTC) — Preceding unsigned comment added by Barbachenbaum (talk • contribs)
 * Wikipedia is not a media for promotion, even when it is about a free guidebook. Sorry. The Banner talk 07:28, 1 December 2013 (UTC)


 * Keep' Squeaks by on the "100 most influential whatever" etc. He's been long retired so not suprising if there are few ghits. Johnbod (talk) 04:23, 18 November 2013 (UTC)
 * Relisted to generate a more thorough discussion so a clearer consensus may be reached.


 * Please add new comments below this notice. Thanks, SarahStierch (talk) 02:12, 24 November 2013 (UTC)

 
 * Automated comment: This AfD was not correctly transcluded to the log (step 3). I have transcluded it to Articles for deletion/Log/2013 November 24.  — cyberbot I  Notify Online 02:54, 24 November 2013 (UTC)
 * Relisted to generate a more thorough discussion so a clearer consensus may be reached.


 * Please add new comments below this notice. Thanks, buff  bills  7701  03:07, 1 December 2013 (UTC)


 * The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.