Wikipedia:Articles for deletion/Housejoy (2nd nomination)


 * The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review).  No further edits should be made to this page.

The result was no consensus. (non-admin closure) A Guy into Books (talk) 15:41, 9 September 2017 (UTC)

Housejoy
AfDs for this article: 
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So far, nothing to add on this Blatant misuse of Wikipedia. Only interest is to build an online reputation and Luring customers in the name of Wikipedia. Intro reads as The company is based out of Bangalore and operates in Mumbai, Bangalore, Chennai, Delhi, Gurgaon, Ahmedabad, Hyderabad, Pune and Chandigarh.' The coverage are only for the funding information, not for why a company is notable. Investment by Amazon, doesn't makes a vanity notable. Sundartripathi (talk) 04:05, 25 August 2017 (UTC)


 * Comment, this user has a history of adding external links, talk page is full of discussion of his multiple failed attempts to create Housejoy. Sundartripathi (talk) 04:10, 25 August 2017 (UTC)
 * Note: This debate has been included in the list of Companies-related deletion discussions. CAPTAIN RAJU (T) 04:45, 25 August 2017 (UTC)
 * Note: This debate has been included in the list of India-related deletion discussions. CAPTAIN RAJU (T) 04:45, 25 August 2017 (UTC)


 * Delete This is the 2nd nomination and the previous one closed as Keep so I was expecting to see enough sources to meet the criteria for establishing notability. Unfortunately, none of the sources listed meet the criteria - they fail WP:CORPDEPTH and/or WP:ORGIND. The references are either relying almost exclusively on quotations from company sources and/or personnel, or are run of the mill business and funding announcements. -- HighKing ++ 14:06, 26 August 2017 (UTC)


 * Pinging Articles for deletion/Housejoy participants and closer:, , , , and . Cunard (talk) 03:57, 28 August 2017 (UTC)

 Relisted to generate a more thorough discussion and clearer consensus.
 * Keep per the previous AFD - This "Blatant misuse of Wikipedia" is infact a well sourced article that is backed up by independent and reliable sources and most certainly meets WP:GNG, In regards to "Only interest is to build an online reputation and Luring customers in the name of Wikipedia." - That may or may not be the case however the article is written in a neutral way and as I said is backed up by independent and reliable sources so at present I'm not seeing any valid reason to delete and WP:IDHT is not a valid reason. – Davey 2010 Talk 13:27, 28 August 2017 (UTC)
 * Comment, can you please point to two references that you believe meet the criteria for establishing notability? There's a difference between "reliable independent sources" and "intellectually independent references" - a reliable source will still be regarded as reliable if they successfully reproduce an interview with the CEO, for example, but that still wouldn't be acceptable as a source for establishing notability. The sources included in this article (and the Further Reading) section are interviews with the CEO and company announcments. -- HighKing ++ 16:19, 28 August 2017 (UTC)

Please add new comments below this notice. Thanks,  J 947(c) (m) 20:13, 1 September 2017 (UTC)
 * Note: This debate has been included in the list of Websites-related deletion discussions. • Gene93k (talk) 03:05, 2 September 2017 (UTC)


 * Delete. this is a pure directory entry--because there is nothing else to report that wouldn't be considered promotion. When a subject reaches that point, there's no reason to have it in an encyclopedia, The entire concept of notability relies on their being encyclopedic information in the first place. The articles listed demonstrate this-they too are mostly directory information. Material only about finding doe not meet the GNG. And the only re I cna see that is more than that, Business Standard News, is a straight press release. — Preceding unsigned comment added by DGG (talk • contribs) 08:30, 5 September 2017 (UTC)
 * there is nothing else to report that wouldn't be considered promotion – I have provided negative coverage of the company below. The sources say "There's serious trouble brewing up within the house of Bangalore startup Housejoy" and calls Homejoy a "home services mess" that has provided a poor customer experience. Cunard (talk) 05:39, 8 September 2017 (UTC)


 * Delete I'm with DGG on this one. Legacypac (talk) 05:11, 7 September 2017 (UTC)

Keep per the significant coverage in multiple independent reliable sources.  The article notes: "There’s serious trouble brewing up within the house of Bangalore startup Housejoy. Co-founders Arjun Kumar and Sunil Goel have allegedly quit the company, through a board executed decision leaving a professional CEO at the helm. Founded in 2014 by Kumar and Goel, the company has raised about USD 27 million so far from investors such as Matrix Partners and Amazon India. The board allegedly forced the founders Kumar and Goel to quit in November 2016 to create a single point of decision making in the hands of professional CEO Saran Chatterjee, at least three people familiar with the development told Moneycontrol. The company claims to service over 4,000 orders a day and competes with bigger rival UrbanClap in the home services space. The company offers doorstep services such as plumbing, carpentry, salon, beauty, electrical repairs and so on.  Within a year of operation, the company had expanded its operations to 12 cities. It recently rolled back services from 7 of these 12 cities to focus on 5 of its biggest markets – Delhi, Mumbai, Chennai, Bangalore, and Hyderabad. The startup also cut at least 50 percent of its workforce, mainly because of the roll back." This article provides very negative coverage ("There's serious trouble brewing up within the house of Bangalore startup Housejoy") and is clearly not a promotional source.  The article notes: "Housejoy has grown at breakneck pace since its launch in January this year, partnering with more than 10,000 service providers across 11 cities. That’s exciting for investors, but how does one ensure a consistent quality of service from so many partners in such a large, diverse land? Housejoy CEO Saran Chatterjee admitted to Tech in Asia in an interview for yesterday’s article on poor customer experience that it’s a Catch-22 situation: “The [services] market is highly unorganized. Their training is not standardized. While we have an onboarding process, we do see some problems.” The problem is compounded in a business that involves home visits by strangers, because there’s a looming security issue if the onboarding is not foolproof. Ask Uber about the humongous problems that arose in the on-demand cabs space in India after a convicted rapist became a driver. Housejoy is aware of the danger because it tied up with Bangalore-based background verification company BetterPlace just a couple of weeks ago. But it makes me shudder to think whether the unknown cleaners who visited my home earlier had passed any credible background checks." An article saying Housejoy has a "home services mess" and saying Homejoy provided a poor customer experience provides very negative coverage of the subject and is clearly not a promotional source.  The article notes: "Late Tuesday, Amazon made just its latest bet on India by announcing that it had led a $22 million investment round in a startup with a familiar name and purpose, Housejoy. It is the Indian version of the now defunct U.S.-based Homejoy, the on-demand house cleaning service. In addition, Housejoy offers in-house computer repairs, beauty treatments, bridal services, maintenance and home repairs to Indian consumers. The company had previously raised $4 million from Matrix Partners India. Along with Amazon (AMZN, +1.25%), new investors in Housejoy include Qualcomm, Vertex Ventures and Ru-Net technology Partners."</li> <li> The article notes: "The joy has left Housejoy at the moment. Reportedly, the co-founders of the Bengaluru-based hyperlocal startup, Arjun Kumar and Sunil Goel have quit the company in the wake of a Board-executed decision. The reins of the company are now in the hands of CEO Saran Chatterjee, a former Flipster. ... Housejoy was launched in January 2015. Its services range from maintenance and home repairs to plumbing, electrical services, home cleaning, and computer repairs. Housejoy additionally offers specialised services in beauty and in-house bridal make-up. The company takes a 10%-25% cut of the service depending on the service it provides. ... The startup also had to rollback services from 7 major cities earlier this month, as per ET. The move was made in a bid to tighten operational costs and move towards profitability. The startup has also reduced its workforce by 50% and is focussing on operations in its five major markets, namely: Delhi, Mumbai, Chennai, Bengaluru, and Hyderabad."</li> </ol>There is sufficient coverage in reliable sources to allow Housejoy to pass Notability, which requires "significant coverage in reliable sources that are independent of the subject". Cunard (talk) 05:39, 8 September 2017 (UTC) </li></ul>
 * I have added negative coverage to the article. The nominator wrote: "So far, nothing to add on this Blatant misuse of Wikipedia. Only interest is to build an online reputation and Luring customers in the name of Wikipedia." The negative coverage I added ensures that this will not be the case. Cunard (talk) 05:53, 8 September 2017 (UTC)


 * The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.