Wikipedia:Articles for deletion/Locus.sh


 * The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review).  No further edits should be made to this page.

The result was delete. Consensus falls on the side of delete on this one, although Daask seems to have an argument to keep, that doesn't appear to be consistent with the other participants' interpretation here. &mdash; Spaceman  Spiff  14:43, 5 September 2018 (UTC)

Locus.sh

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Promotional article about a startup that doesn't appear to meet WP:CORPDEPTH; other than funding there doesn't seem to be substantial coverage. power~enwiki ( π, ν ) 19:25, 30 July 2018 (UTC)
 * Note: This discussion has been included in the list of Delaware-related deletion discussions. Eastmain (talk • contribs) 21:35, 30 July 2018 (UTC)
 * Note: This discussion has been included in the list of Companies-related deletion discussions. Eastmain (talk • contribs) 21:36, 30 July 2018 (UTC)
 * Note: This discussion has been included in the list of Computing-related deletion discussions. Eastmain (talk • contribs) 21:36, 30 July 2018 (UTC)
 * Note: This discussion has been included in the list of Business-related deletion discussions. Eastmain (talk • contribs) 21:36, 30 July 2018 (UTC)

 Relisted to generate a more thorough discussion and clearer consensus.
 * Weak delete, two articles, spaced two years apart, in The Economic Times seem to point to significant coverage; however, they both seem to be PR pieces. The other sources don't seem to establish notability either. Enterprisey (talk!) 05:30, 31 July 2018 (UTC)
 * Rereading my comment, it is ambiguous about whether "the other sources" refers to only the sources in the article. I meant it as "all sources I found while searching with various search engines".
 * Anyway, to go back through the two sources: the 2016 article ("Track your driver real-time with Locus") is a PR piece as far as I can see, and the 2018 article ("This Bangalore-based startup promises to solve all inefficiencies for a logistics company") looks better, although still written in a promotional style (making it not an IS) - "Locus.sh is a state-of-the-art decision-making platform which optimizes logistics operations to provide consistency, efficiency and transparency", for example.
 * If someone else points out sources that meet CORPDEPTH, I'll definitely reconsider. Enterprisey (talk!) 01:10, 23 August 2018 (UTC)
 * If someone else points out sources that meet CORPDEPTH, I'll definitely reconsider. Enterprisey (talk!) 01:10, 23 August 2018 (UTC)
 * If someone else points out sources that meet CORPDEPTH, I'll definitely reconsider. Enterprisey (talk!) 01:10, 23 August 2018 (UTC)

Please add new comments below this notice. Thanks,  Sandstein   10:32, 7 August 2018 (UTC)  Relisted to generate a more thorough discussion and clearer consensus. Relisting comment: This article was deleted on 14 August 2018 (UTC). Per this discussion on my talk page (link), I have restored the article and relisted this deletion discussion.
 * Delete References fail to meet the criteria for establishing notability, topic fails GNG and WP:NCORP  HighKing++ 19:30, 10 August 2018 (UTC)
 * Clarification One reason given for relisting was that it was unclear whether the Delete !votes referred to the references within the article or references in general. My !vote above was after a general perusal of sources within the article and sources online. Not forensically extensive not reasonable. Having undergone another search I see no reason to change my !vote at this time.  HighKing++ 12:42, 22 August 2018 (UTC)
 * Delete References are weak and fails the criteria of WP:NCORP. Capitals00 (talk) 19:27, 13 August 2018 (UTC)

Please add new comments below this notice. Thanks, North America1000 12:30, 22 August 2018 (UTC) Hi
 * Comment One of the reasons provided for restoration was Locus.sh has been in operations since 2015 and has received over 200 media validations/articles since it started. Google reports <100 articles for this company for me. They appear to be the normal run-of-the-mill announcements and interviews ranging from fund-raising, interviews with founders, about, etc. Perhaps someone could post some links to articles that they believe meet the criteria for establishing notability?  HighKing++ 13:17, 22 August 2018 (UTC)
 * Reply Thank you everyone for giving me an opporunity to provide an explaination, credable sources and references for you to reconsider Locus.sh page deletion. I am Pranay from the brand team of Locus, this deletion has effected our brand equity catastrphocally. My sincere efforts will be to provide an explaination, please allow me a day's time. Pranay 0709 (talk) —Preceding undated comment added 12:09, 23 August 2018 (UTC)
 * Delete Wikipedia is not a brand vehicle, and this new entry fails to address the previous notability concerns. Celebrating "seating" on Wikipedia or "brand equity damage" due to deletion is a concerning indication that the editor is not here to build an encyclopedia and is bordering on a legal threat. The principles would be well advised to consider brand equity damage from failing at gaming Wikipedia. That being said the article still fails inclusion criteria on its own merits for CORPDEPTH. NTK (talk) 18:57, 23 August 2018 (UTC)
 * References to establish notability

Thank you once again for allowing me to put forward explanation for reconsideration.

Locus is one of the tops AI startups in the logistics optimization arena with operations mainly in India. It has 75 employees working from the two offices of Locus.sh( www.locus.sh) situated in Bangalore and Mumbai India. When Locus page went live on Wikipedia, and the Locus team, as well as the entire ecosystem, got to know about it, it was considered as the biggest brand success of 2018. After it been deleted, we have been left with absolute embarrassment and brand erosion and hence the attempt of the respected community to consider its restoration. Please note that no given point in Locus tried to use Wikipedia for the company's promotion. It is just a reflection of acknowledgment and indeed notability of Locus brand.

I have done my due diligence to provide the following references and third-party validation for Locus. Locus operations are in Bangalore India but registered in the US. Most of the validation and recommendations are from the Indian context. I am happy to provide further information, clear any doubts or bring more facts and figures that you may find missing in my submission.Locus.sh is founded by Nishith Rastogi who is recognized by Forbes Asia 30 under 30 for the entrepreneurial work at Locus.sh. Locus is recently recognized as AI game changer by NASSCOM. Locus.sh is also the winner of the prestigious Aegis Graham Bell Award for Data Science Innovations. Details enclosed

Locus has indeed appeared in over 200 articles and credible mentions. Happy to provide the complete list for everyone's review. However, the notable ones are provided as follows with complete detail on the publication/mention/other sources/reference awards and recognition.

Once again in all due faith in the respected voters, Wikipedia community, and the contributors. I am proud of Locus and to see my brand being deleted as "Non-Notable" is a huge concern and hence my humble request to all to please do check the content and context provided. I am grateful to each one of you for investing your time in considering Locus's case.

2016

Publication: Entrepreneur India

Date: June 16, 2016

Headline: How Two Ex-Amazon Employees Are Helping Startups Like Urban Ladder, Freshmenu With Logistics

Link:https://www.entrepreneur.com/article/277621

About Publication: Entrepreneur India has 1.5 Million Monthly Unique Visitors on their website with a strong offline presence as well. They have a subscription base of 40,000 copies along with traditional, on stands distribution of 25,000 copies. They have a strong Social media presence with 349,302 likes/followers.

Locus being mentioned:: Founded by ex-Amazon employees, Locus Management Platform (Locus) helps local companies and enterprises in courier, e-commerce, food delivery, FMCG and other verticals to optimize their logistics. The startup offers two capabilities to clients - to build - using a cluster of APIs, to enable developers to embed it into their apps, and track delivery using Locus’ platform, and to customize, that large clients can brand for themselves.

Publication: Entrepreneur India

Date: June 17, 2016

Headline: How To Hire Right For A Startup? This Logistics Management Startup Tells Us!

Link: https://www.entrepreneur.com/article/277679

About Publication: Entrepreneur India has 1.5 Million Monthly Unique Visitors on their website with a strong offline presence as well. They have a subscription base of 40,000 copies along with traditional, on stands distribution of 25,000 copies. They have a strong Social media presence with 349,302 likes/followers.

Locus being mentioned: : Founded by ex-Amazon employees, Logistics Management Platform (Locus) maintains a really small, yet smart team of 14 people. They plan to take this count to 25 max! Their team has employees who have previously worked with Google and Amazon, a seed round investor and PhD holders.

Publication: ET Tech

Date: October 07, 2016

Headline: Logistics startup Locus is helping ease problems for e-comm and delivery cos

Link:https://tech.economictimes.indiatimes.com/news/startups/logistics-startup-locus-is-helping-ease-problems-for-e-comm-and-delivery-cos/54727998

About Publication: The Economic Times is an English-language, Indian daily newspaper. It is the world's second-most widely read the English-language business newspaper, after the Wall Street Journal, with a readership of over 800,000. It had a circulation of 377,789 dailies as of June 2017. ET Tech is a subdomain of The Economic Times and gets close to 148.99K views per month.

Locus being mentioned: : Locus helps its clients in managing everything from dispatching, route optimization and real-time driver tracking to managing on field workforce to sending SMS alerts to customers.

Some of Locus' other clients include classifieds advertising platform Quickr, logistics company Delivery and eyewear portal Lenskart.

Publication: Outlook Business

Date: November 25, 2016

Headline: -

Link:https://www.outlookbusiness.com/enterprise/big-idea/automating-logistics-3212

About Publication: With the circulation of over 4,25,000 and monthly website visit of 1.25 Million, Outlook India Outlook is a leading weekly general interest English news magazine published in India.

Locus Quote: Today, the start-up has around 20 clients including Delhivery, FreshMenu, Urban Ladder and others, including five international clients. It follows a pay per delivery model and charges a percentage of the cost savings from its clients.

2017

Publication: BW Disrupt

Date: January 4, 2017

Headline: Locus Enters Healthcare Services. Disrupts Medicine Delivery Starting With 1mg

Link:http://bwdisrupt.businessworld.in/article/-Locus-Enters-Healthcare-Services-Disrupts-Medicine-Delivery-Starting-With-1mg-/04-01-2017-110695/

About Publication: BW. Businessworld on Wednesday (30 December) launched a media platform for startups BW DISRUPT to capture the growing buzz of entrepreneurship in the Indian startup ecosystem. It receives around 290.52K monthly visits.

Locus being mentioned: : Locus helps 1mg optimize their deliveries by enabling efficient automation & optimization using their route planning engine for orders, live tracking and visualization on the dashboard using the Locus app. The average distance travelled per rider for every task completed was reduced by 50% by following the routes planned by Locus’ optimization engine.

Publication: TechStory

Date: April 4, 2017

Headline: The Focus Of Locus Is Unpretentious – Become The Largest Logistics Automation Platform

Link: https://techstory.in/locus/

About Publication: Techstory is a media platform that covers stories of inspiring entrepreneurs and businesses that are challenging the norms and changing the rules of the game. With more than 18K followers on facebook, Techstory is one of the reputable tech media platforms.

Locus being mentioned: Currently, Locus’ technology has been adopted by clients from various industries. Locus has several other clients in the pilot phase modeling their logistics operations. Some of their clients include Urban Ladder, Quikr, Lenskart, Licious, etc.

Publication: The New India Express

Date: April 17, 2017

Headline: Locus: Getting tech smart, logistically

Link:http://www.newindianexpress.com/business/2017/apr/17/locus-getting-tech-smart-logistically-1594358.html

About Publication: The Indian Express is a daily newspaper with daily circulation of 309,252 copies. More than 85 years old, The Indian Express has twice won the Vienna-based International Press Institute's India Award for Outstanding Journalism in the Public Interest. It has won every major national journalism award and several international awards, including the Kurt Shorck Award for International Journalism, Natali Prize for Journalism and the International Federation of Journalists - Journalism for Tolerance Prize.

Locus being mentioned: : Spearheading a technological revolution in the logistics industry, Bengaluru-based tech start-up Locus has added a new inter-city dimension to its services. The inter-city feature enables tech support to delivery businesses across the country.Till now, Locus was focusing on intra-city services and with the new launch, it has expanded its reach across the country. In simple terms, Locus brings in digital management to the delivery segment of any business,be it a grocery chain or a cement factory. Instead of having to manually figure out the size of the truck, the load per truck or route management for a delivery, Locus does it using digital technology.

Publication: Mint

Date: May 20, 2017

Headline: 10 standout start-ups taking an AI leap in India

Link:https://www.livemint.com/Leisure/u7M3e5ymwmGf6QRLaXBoAJ/10-standout-startups-taking-an-AI-leap-in-India.html

About Publication: With a circulation of over 1,33,115 (2013 Data), Mint has won 10 Society of Publishers of Asia awards and 10 Ramnath Goenka Excellence in Journalism awards.

Locus being mentioned: Locus has developed route-planning algorithms so companies can chart the best possible route to deliver an order and allow a salesperson to cover the maximum number of points in the shortest time possible. Locus aims to automate all the human decisions involved in sending a package. With clients such as Hindustan Unilever, Quikr, Urban Ladder and Lenskart, it has a lot on its hands.

Publication: CNBC TV (video)

Date: May 29, 2017

Headline: Young Turks | Locus

Link:https://www.youtube.com/watch?v=I3RZzsLeezc&list=PLjq9mRS1PfGBZaN1e38X2ZmevnU1e1NJs&index=1

About Publication: CNBC TV18 is an English business news TV channel in India. It receives 892.62K monthly visits. CNBC TV18 has got the highest viewership among other English Business News channels according to the BARC viewership data. It has a viewership share of 66% among the top 5 English business-news channels.

Locus being mentioned: : Locus counts Urban ladder, Delhivery, Quikr and Bigbasket as its clients. It’s proprietary algorithms help companies dispatch, track and manage their on-field workforce efficiently bringing anywhere between 25%-50% efficiency in deliveries.

Publication: BW Disrupt

Date: June 14, 2017

Headline: Locus Scoops Out 8% from Bengal’s Rollick Ice Cream’s Logistics Costs

Link:http://bwdisrupt.businessworld.in/article/Locus-Scoops-Out-8-from-Bengal-s-Rollick-Ice-Cream-s-Logistics-Costs/14-06-2017-120145/

About Publication: BW. Businessworld on Wednesday (30 December) launched a media platform for startups BW DISRUPT to capture the growing buzz of entrepreneurship in the Indian startup ecosystem. It receives around 290.52K monthly visits.

Locus being mentioned: : Rollick uses Locus for planning their daily delivery to distributors all over West Bengal. With a quick turnaround-time, Locus’ engine shaves 2 to 3 hours off the planning time.

Publication: Business Today

Date: June 18, 2017

Headline: Going, Going, Gone: Automation can lead to unprecedented job cuts in India

Link:https://www.businesstoday.in/magazine/cover-story/going-going-gone/story/253260.html

About Publication: Business Today has been ranked the most-read Business Magazine in IRS 2017 with a total readership of 13.15 lakh.

Locus Quote: Start-ups such as Bangalore-based Locus use AI to make everything - from dispatching to the routes a trucker takes - much smarter.

Publication: Money Control

Date: November 23, 2017

Headline: Global Entrepreneurship Summit: Here's the success story of Locus

Link:https://www.moneycontrol.com/news/business/startup/global-entrepreneurship-summit-heres-the-success-story-of-locus-2446067.html

About Publication: Moneycontrol.com is an Indian online business news website with a monthly reach of over 53.42Miliion. It is arguably becoming India's biggest store of news (text and videos), analysis, data and tools on investing (across diverse asset classes), personal finance, the business sector and the economy.

Locus being mentioned: : Locus' proprietary algorithms help companies dispatch, track and manage their on-field workforce efficiently bringing anywhere between 25 to 50 per cent efficiency to the delivery vertical.

2018

Publication: ET Rise

Date: January 22, 2018,

Headline: This Bangalore-based startup promises to solve all inefficiencies for a logistics company

Link:https://economictimes.indiatimes.com/small-biz/startups/features/this-bangalore-based-startup-promises-to-solve-all-inefficiencies-for-a-logistics-company-locus-sh/articleshow/62599603.cms

About Publication: The Economic Times is an English-language, Indian daily newspaper. It is the world's second-most widely read English-language business newspaper, after the Wall Street Journal, with a readership of over 800,000. It had a circulation of 377,789 dailies as of June 2017. ET Rise is a product of The Times Internet group that covers startup stories.

The website gets close to 34.76M views per month.

Locus being mentioned: : Locus.sh is a state-of-the-art decision-making platform which optimizes logistics operations to provide consistency, efficiency and transparency. The startup aims to deliver transformational value in logistics by solving complex problems such as load balancing, route optimization and container utilization.

Publication: e27

Date: 29 March, 2018

Headline: Beenext-funded logistics automation startup Locus.sh expanding to Southeast Asia

Link:https://e27.co/beenext-funded-logistics-automation-startup-locus-sh-expanding-southeast-asia-20180329/

About Publication: e27 is Asia's largest Tech media platform. e27's publishing arm produces content that covers news on funding, startup and entrepreneur profiles, product reviews, resource and thought leadership pieces

Locus being mentioned: : Locus.sh, an Indian startup which provides a platform for enterprises to manage intra-city logistics for scheduled and on-demand deliveries with data analytics capabilities, is expanding operations into Southeast Asia.

Publication: Business Standard

Date: June 25, 2018

Headline: Logistics solutions provider Locus targets two million orders a day by 2019

Link:https://www.business-standard.com/article/companies/logistics-solutions-provider-locus-targets-two-million-orders-a-day-by-2019-118062400722_1.html

About Publication: Business Standard is the third largest Indian English-language daily newspaper. It reaches readers in over 1,000 towns and cities across India.

Locus being mentioned: : While there are players in the industry who offer Enterprise Resource Planning solutions which either solve the ‘knapsack’ problem (load balancing) or the ‘travelling salesman’ (route planning) problem. Locus claims to solve both of these together.

Publication: Tech crunch

Date: June 4, 2018

Headline: India’s Locus raises $4M to expand its logistics management service worldwide

Link:https://techcrunch.com/2018/06/03/locus-raises-4m/

About Publication: TechCrunch is an American online publisher of technology industry news. It reports on the business of tech, tech news, analysis of emerging trends in tech, and profiling of new tech businesses and products. Crunch base has more than 2 million users accessing each month and more than 50,000 active contributors.

Locus being mentioned: : Today, Locus is focused on helping customers optimize the operational side of their logistics, whether that is moving people, goods or more at scale. It doesn’t cover ride-hailing and it isn’t necessarily focused on ensuring the faster route. Instead, it tackles complex challenges such as helping FCMGs optimize travel for their management — the key focus being on spending as much time in stores for meetings — or helping organizations move large orders by figuring out how many trucks are needed, which routes are optimal, etc.

Publication: Analytics India

Date: Feb 9, 2017

Headline: Start up of the week | Locus: Driving logistics with data-driven algorithms

Link:https://www.analyticsindiamag.com/start-up-of-the-week-locus-driving-logistics-with-data-driven-algorithms/

About Publication: With more than 250 expert contributors and 622K+ monthly visitors Analytics India Magazine is dedicated to passionately championing and promoting the analytics ecosystem in India.

Locus being mentioned: Founded in mid 2015 by Geet Garg and Nishith Rastogi, graduates from IIT & BITS Pilani, Locus provides a single platform which optimize logistics operations to provide consistency, efficiency and transparency. Built to fit any business model, their main USP is that their solution works on ground and factors in real world conditions. Supporting 100s of exception scenarios & constraints to provide the best possible solution, the platform is also customizable

and scalable.

Publication: Economic Times

Date: June 4, 2018

Headline: Logistics optimisation platform Locus raises $4M funding

Link:https://tech.economictimes.indiatimes.com/news/startups/logistics-optimisation-platform-locus-raises-4m-funding/64444012

About Publication: The Economic Times is an English-language, Indian daily newspaper. It is the world's second-most widely read English-language business newspaper, after the Wall Street Journal, with a readership of over 800,000. It had a circulation of 377,789 dailies as of June 2017.

Locus being mentioned: : Locus has automated logistics for companies like Urban Ladder, Tata Group of Companies, Droplet, Licious, Lenskart and others. It was founded in mid-2015 by Nishith Rastogi and Geet Garg who worked together at Amazon.

Publication: Plunge Daily

Date: Jan 22, 2018

Headline: The focus of the company is to be the entire tech stack of a logistics companyIN CONVERSATION Not relying on jugaad, Bangalore-based startup Locus.sh aims to monitor 1% of the world’s transport movement.

Link:https://mybigplunge.com/video/locus-sh-bangalore-based-logistics-management-startup/

About Publication: The Economic Times is an English-language, Indian daily newspaper. It is the world's second-most widely read English-language business newspaper, after the Wall Street Journal, with a readership of over 800,000. It had a circulation of 377,789 dailies as of June 2017.

Locus Quote: Locus has automated logistics for companies like Urban Ladder, Tata Group of Companies, Droplet, Licious, Lenskart and others. It was founded in mid-2015 by Nishith Rastogi and Geet Garg who worked together at Amazon.

Awarder: NASSCOM

Date: 2018

Award: AI Game Changer Award, For Innovative Application of AI

Link: -

About Presenter: NASSCOM is a trade association of Indian Information Technology (IT) and Business Process Outsourcing (BPO) industry. It is a global trade body with over 2000 members, of which over 250 are companies from China, EU, Japan, the U.S. and the UK.

Publication: pi Ventures Blog

Date: June 4, 2018

Headline: Our Investment in Locus: Automating Logistics using AI

Link: http://www.piventures.in/blog/our-investment-in-locus-automating-logistics-using-ai

About Pi Ventures: pi Ventures is an early stage fund focused on investing on disruptive ideas leveraging machine learning, AI and IoT. It has invested in healthcare and energy efficiency startups like Sigtuple, NIRAMAI Health Analytics, Ten3T and Zenatix.

Awarder: AEGIS

Date: February 23, 2018

Award: AEGIS Graham Bell Awards 2017 under the category ‘Data Science’

Link:http://bellaward.com/locus-announced-winner-8th-edition-aegis-graham-bell-awards/

About Presenter: The Aegis Graham Bell Award is one of the largest innovation award for the ICT domain in India. The Award is organized with support of the Cellular Operators Association of India (COAI), and Telecom Centres of Excellence (TCOE), Convergence India and Deloitte as a knowledge partner.

Pranay 0709 (talk) —Preceding undated comment added 10:49, 24 August 2018 (UTC)
 * I've collapsed the long list of sources in your comment so that the discussion remains readable. Mz7 (talk) 08:31, 25 August 2018 (UTC)
 * Note: This discussion has been included in the list of India-related deletion discussions. North America1000 04:45, 25 August 2018 (UTC)

My vote goes for restoration of the article. — Preceding unsigned comment added by Akanksha2153 (talk • contribs) 06:54, 25 August 2018 (UTC)
 * Note that the !vote above is Akanksha2153's first contribution to Wikipedia. Vexations (talk) 11:38, 25 August 2018 (UTC)

My vote goes to the restoration of the article — Preceding unsigned comment added by Abhishek.010789 (talk • contribs) 07:05, 25 August 2018 (UTC)
 * Note that the !vote above is Abhishek.010789's first contribution to Wikipedia. Vexations (talk) 11:38, 25 August 2018 (UTC)

The article should be restored in all good faith. Locus.sh is a notable AI startup of India and looks like they have done decent work in bringing India's AI capabilities in supply chain to the world. my vote is to restore the page. — Preceding unsigned comment added by Kshitijsethi (talk • contribs) 09:13, 25 August 2018 (UTC)
 * The article has not been deleted yet. "Restoring" is for deleted article only. ~ Abelmoschus Esculentus  (talk to me) 09:18, 25 August 2018 (UTC)


 * #I've come across Locus.sh at a conference before. I must say that the company has immense potential to revolutionize the logistic areana with their algorithms. A fine bunch of people are working day and night and have managed to build quite an amazing product. I strongly believe that this page must be restored headline  — Preceding unsigned comment added by Rheabennyzacharias (talk • contribs) 12:37, 25 August 2018 (UTC)
 * Note that the !vote above is Rheabennyzacharias's first contribution to Wikipedia.Vexations (talk) 13:02, 25 August 2018 (UTC)


 * Delete per WP:NOTPROMOTION The intent of the article is clearly to promote the company and its products. who self-identifies as from the brand team of Locus  writes that the deletion has left us with serious brand erosion and repercussions across our ecosystem.  Well, we don't care. We're an encyclopedia. Notable companies don't need a Wikipedia article. Wikipedia needs articles (about notable subjects), not the other way around. If a brand suffers from NOT having an article, then it shouldn't have one. The number of sources is artificially inflated, and for the most part, those sources are redundant. Seven sources for "They raised $2.75 million in 2016 through series A funding and $4 million in 2018 through Pre-series B funding" is ridiculous. The recognition section is absurdly inflated. For example, "Locus was featured in the Top 100 Startups To Watch in 2017." is sourced to an "article" on the website of a "Recruitment Specialist", sutrahr.com. The Aegis Graham Bell Award in the Data Science category is a non-notable award by a school and the Forbes ’n Under n’ a perennial source of non-notable people is not an award the company has received. After removing all the inappropriate content, like the list of customers, funding rounds, job descriptions and other companies the founders were involved in, almost nothing would be left. If this company somehow manages to make an impact and actually achieve its stated goal to automate all the human decisions involved in sending a package, there will likely be sufficient in-depth, independent reporting to write an encyclopedic article.  The socking, failure to properly declare a CoI and failure acknowledge paid contributions gives me no confidence that it is possible to maintain a neutrally worded article about this company. Vexations (talk) 18:15, 25 August 2018 (UTC)

Pranay has not submitted the article of Locus. He has certainly though made the request for restoration. I see a totally different user who submitted the article on Wikipedia. I don't understand why can't Pranay raise a request of restoration? Has he any given point in time tried to hide his identity??? Why can't you love the brand you work for and leave no stone upturn to ensure itbis not damaged. We all have every right to share views. I don't agree that all references provided by few folks here are redundant. Here is someone like Pranay who is absolutely honest about his intentions and we are punishing him for being honest. — Preceding unsigned comment added by 27.59.78.87 (talk) 10:53, 26 August 2018 (UTC)


 * Comment Locus.sh is a reputed organization and as their references show, they have been covered widely by national media. I think that there is enough evidence to take the content on the page as true and that the page should be restored.igloobuilder (talk) —Preceding undated comment added 07:16, 28 August 2018 (UTC)
 * — igloobuilder (talk&#32;• contribs) has made few or no other edits outside this topic. Vexations (talk) 10:29, 28 August 2018 (UTC)


 * Keep While the blatant promotional intent above biased me against this article, the sources actually look pretty good, with a number having reasonably focused depth of coverage. See these already-cited articles:
 * https://www.analyticsindiamag.com/start-up-of-the-week-locus-driving-logistics-with-data-driven-algorithms/
 * https://economictimes.indiatimes.com/small-biz/startups/track-your-driver-real-time-with-locus/articleshow/54729054.cms
 * http://bellaward.com/locus-announced-winner-8th-edition-aegis-graham-bell-awards/
 * https://www.financialexpress.com/industry/ridesafe-to-locus-how-this-startup-moved-from-womens-safety-to-helping-track-food-delivery-boys/414649/
 * https://www.crazyengineers.com/threads/build-great-products-that-solve-np-hard-problems-nishith-rastogi-founder-locussh.90258
 * https://www.techinasia.com/5-rising-startups-india-may-10-2016
 * Admittedly, these all have a tone of over-enthusiastic hype, but they seem independent. I, too, feel the desire to delete this just to spite the annoying marketers, but I don't think that's they way we do things. Daask (talk) 22:29, 29 August 2018 (UTC)
 * https://www.analyticsindiamag.com/start-up-of-the-week-locus-driving-logistics-with-data-driven-algorithms/ The author, Srishti Deoras, is billed as a "Sr. Content Strategist", not an analyst or reporter. So, what does a "Content Strategist" do? Well, one of them describes it as "A content strategist works to understand business goals and user needs, then helps plan, develop and deliver clear, relevant content that brings the two together." In other words, the user (Locus) paid analyticsindiamag to write an "article" to meet Locus' business needs. analyticsindiamag is anything but an independent source. It's been bought and paid for by the subject of the article. If you like, I can go through the other sources, but I think you get the point: the sources are promotional and not independent. Vexations (talk) 23:42, 29 August 2018 (UTC)


 * Reply to Vexations Since you have mentioned about the author of the article, I would like you to reach out to the senior editorials at Analytics India Magzine to confirm that article is not a paid one. Here is the Linkedin profile of the author https://www.linkedin.com/in/srishti-deoras-b93349b6/, feel free to reach out to her and clarify your doubts. Also, your claim of all our sources being paid doesn't hold ground since the media conglomerates in question are market leaders in their respective genre. Companies like Times Group(Economic Times), Tech Crunch, Business Standard, etc. are global names with significant heritage. I would be glad to share all the details for these publications so that you can reach out to them and clarify your doubts. Pranay 0709 (talk) —Preceding undated comment added 07:19, 30 August 2018 (UTC)
 * Go right ahead. Does Analytics India Magazine have (published) editorial guidelines? Let's see them. Remember, this is a company that says about itself "Want to advertise with us? Or find out how else we can work with your brand?" "Work with your brand" Hmmm... Is Analytics India Magazine an independent, reliable source? Of course not, reliable sources don't "work with your brand". Vexations (talk) 20:23, 31 August 2018 (UTC)

 Relisted to generate a more thorough discussion and clearer consensus. Relisting comment: Can we have more discussion from established editors about the sources Daask has presented?
 * Delete Not quite trivia but below the required standard for notability. QuiteUnusual (talk) 16:12, 31 August 2018 (UTC)

Please add new comments below this notice. Thanks, Ritchie333</b> <sup style="color:#7F007F">(talk) <sup style="color:#7F007F">(cont)  20:01, 31 August 2018 (UTC)
 * Delete. Not notable. Doesn't meet WP:GNG or WP:CORP. —  Newslinger  talk   08:18, 1 September 2018 (UTC)
 * I've reviewed 's sources:
 * Analytics India: Content is not intellectually independent. This article is a piece of churnalism with no independent opinion, analysis, investigation, or fact checking attributable to a source unaffiliated with the company. The issue of the author describing herself as a "Sr. Content Strategist" is moot.
 * The Economic Times: Borderline, but not intellectually independent. This article is better than the Analytics India article since the source is a more established publication and the writer also interviews one of the company's clients. Otherwise, it suffers from the same problems.
 * Aegis Graham Bell Awards: Doesn't offer significant coverage. The award itself is of questionable notability, since I can't find any sources (except press releases) covering it.
 * The Financial Express: Not intellectually independent. Same problems as the Analytics India article.
 * Crazy Engineers: Not reliable or independent. User-generated content (social networking site) consisting of interview with company founder.
 * Tech in Asia: Not significant. This listicle briefly mentions the company's description and funding in 5 short sentences.
 * —  Newslinger  talk   08:18, 1 September 2018 (UTC)


 * Delete Failure of both WP:NOT (promotion, in this case, which is policy) and substantially WP:N. —SerialNumber54129  paranoia / cheap sh*t room 10:02, 1 September 2018 (UTC)
 * Keep Hi Guys, I think you are having a biased opinion because I work with the brand team at Locus. There are around 40 references in total on the page and this discussion, still you guys are stuck on 5 references which is like having 12% information at hand. Try to understand the fact that if I have to make the wiki page for promotional purposes I would have added more glamour to the content, if you actually read the article it's just the information about what Locus is & does.  We have been covered by some of the leading media publications so far, have a look at the references below.

If you think these references are also paid in nature then I must say this a biased decision against Locus, as Daask has said. — Preceding unsigned comment added by Pranay 0709 (talk • contribs) 08:04, 3 September 2018 (UTC)


 * Comment I've looked at the new sources and it strikes me that those arguing to Keep haven't gotten their heads around the concept of "Intellectual Independence" as per WP:ORGIND. It states Independent content, in order to count towards establishing notability, must include original and independent opinion, analysis, investigation, and fact checking that are clearly attributable to a source unaffiliated to the subject.
 * Looking at the examples above:
 * This India Times reference contains nothing that resembles "original and independent opinion/analyis/investigation/etc" that is "clearly attributable to a source unaffiliated to the subject". Fails ORGIND.
 * This Outlook Business reference, is an unbiased and unashamed promotional piece based entirely on interviews with the CEO and their VC backers. This article fails for the same reasons as above.
 * This Business World reference is a press release. Here's another website with the exact same headline and quotations. Fails ORGIND.
 * The YouTube clip from CNBC is entirely promotional, based in a large part of an interview with a founder and is not intellectually independent, fails ORGIND.
 * This e27.co reference is based on an interview with a founder, is not intellectually independent, fails ORGIND.
 * This TechCrunch reference is based on a company announcement about raising $4m in a funding round; as are these other references that have all used the same source announcement - Livemint, Thie Hindu Business Line, Times of India, Trl News, etc. Fails ORGIND.
 * An award from NASSCOM. One of 50 handed out. Not a significant award. Here's SetuServ Informatics Pvt Ltd boasting about having the exact same award. Fails CORPDEPTH.
 * This Economic Times of India reference is entirely based on an interview with founders, is not intellectually independent, fails ORGIND
 * Thie ET Tech reference is the same as #6 above and fails for the same reasons.
 * In addition, it is clear to me that this company is attempting to use Wikipedia as a platform for promotion and/or advertising. Having one-off accounts !vote here doesn't help your case for notability. <b style="font-family: Courier; color: darkgreen;"> HighKing</b>++ 12:23, 3 September 2018 (UTC)


 * The above discussion is preserved as an archive of the debate. <b style="color:red">Please do not modify it.</b> Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.