Wikipedia:Articles for deletion/Trust-based marketing


 * The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review).  No further edits should be made to this page.

The result was   no consensus.  Sandstein  08:02, 31 October 2009 (UTC)

Trust-based marketing

 * – (View AfD) (View log)

Apparent neologism, cannot find reliable sources to establish notability of this outside of Mr. Urban. tedder (talk) 21:05, 16 October 2009 (UTC)

Strong Keep. No, not a neologism. Over 5800 hits on Google. While the article is far too centered on this Prof. Urban, it is definitely a new concept in marketing. --JohnnyB256 (talk) 22:18, 16 October 2009 (UTC)  Please add new comments below this notice. Thanks, Ron Ritzman (talk) 00:02, 23 October 2009 (UTC)
 * Note: This debate has been included in the list of Business-related deletion discussions. Thryduulf (talk) 13:05, 18 October 2009 (UTC)
 * Delete, marketing, nothing else. Pavel Vozenilek (talk) 23:00, 18 October 2009 (UTC)
 * Relisted to generate a more thorough discussion so consensus may be reached.


 * Keep: I'm inclined to agree with JohnnyB256. While the article seems to have been written mostly by some acolyte of Urban, there's news and scholar references to it out there.,,   Research on marketing sometimes looks like just marketing (they can't help themselves), but is actually legitimate.--Milowent (talk) 04:42, 23 October 2009 (UTC)
 * weak Delete or Userfy - at least until we can we find sources other than the paper written by the possible neologism's author, and/or a "Amplified Analytics aggregates and analyzes online customer product reviews" that anyone can post to. I think that until others start using the term, in regular useage, it's  only Mr. Urban using it.  And even then I cannot find an explanation of the term not written by him, then only quoted by others. Exit2DOS • Ctrl • Alt • Del 09:05, 23 October 2009 (UTC)
 * The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.