Wikipedia:Tip of the day/October 5, 2007

Avoid trademarks

Try to avoid using trademarks whenever possible. When trademarks do need to be used, remember to follow standard English text formatting and capitalization rules even if the trademark owner encourages special treatment. Do not use special symbols such as TM and ® unless they are important to the context, such as to distinguish between generic and brand names for drugs.

Read more: Manual of Style (trademarks)

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