Zombieland

Zombieland is a 2009 American post-apocalyptic zombie comedy film directed by Ruben Fleischer (in his theatrical debut) and written by Rhett Reese and Paul Wernick. It stars Woody Harrelson, Jesse Eisenberg, Emma Stone, Abigail Breslin, and Bill Murray. In the film, Tallahassee (Harrelson), Columbus (Eisenberg), Wichita (Stone), and Little Rock (Breslin) make their way on an extended cross-country road trip to find a sanctuary free from zombies.

Development for Zombieland began in 2005, when Reese and Wernick originally wrote the film as a spec script for a television pilot. Fleischer helped develop the teleplay into a screenplay for a self-contained feature. Tony Gardner was hired as the film's special effects makeup designer, which primarily features physical prosthetics to create the look of the zombies. Principal photography for the film began in February 2009 and lasted until that March, with filming locations including Hollywood, Atlanta, and in and around Georgia. Some of the film's scenes contained improvisation by the actors.

Zombieland premiered at Fantastic Fest in Austin on September 25, 2009, and was theatrically released in the United States on October 2, by Sony Pictures Releasing. The film received positive critical reception, with praise for its screenplay, dialogue, comedy, and cast performances (especially Murray's). It grossed $102 million worldwide, becoming the then-highest grossing zombie film in the U.S. until the release of World War Z (2013), and $54 million in home sales. A sequel, Zombieland: Double Tap, was released in October 2019.

Plot
Two months since a strain of mad cow disease mutated to become infectious to humans and turn them into zombies, survivors of the epidemic are advised to use their city of origin as nicknames when meeting other survivors, to not get too attached to them and protect themselves. Columbus, a former college student with a unique set of zombie survival rules, travels from Austin, Texas, towards Columbus, Ohio, to search for his parents. On the way, he meets Tallahassee, who somewhat reluctantly agrees to give Columbus a ride towards Ohio. On the way, he mentions to Columbus that he misses his puppy, Buck, who was killed by zombies.

The pair meet con artist sisters Wichita and Little Rock, who trick Tallahassee and Columbus and steal their weapons and Escalade after Little Rock feigns being bitten by a zombie. The two men find a yellow Hummer H2 loaded with weapons and continue on before running into another trap set by the girls, who take them hostage. Tallahassee steals his gun back and has a stand-off with Wichita, until Columbus intervenes saying that they have bigger problems to worry about, resulting in an uneasy truce between them.

The sisters reveal they are going to the Pacific Playland amusement park in Los Angeles, an area supposedly free of zombies. After learning his hometown has been destroyed, and his parents likely killed, Columbus and Tallahassee decide to accompany them to the amusement park. When the group reaches Hollywood, Tallahassee directs them to Bill Murray's house. Tallahassee and Wichita meet Murray, uninfected and disguised as a zombie, and they play a prank on Columbus and Little Rock by having him pretend to be a zombie, only for Columbus to accidentally kill Murray. Columbus soon realizes that "Buck" was actually Tallahassee's son, who got infected and died as a result.

Despite Wichita and Columbus falling for each other, Wichita abruptly leaves with Little Rock for Pacific Playland the next morning. Columbus decides to go after Wichita and convinces Tallahassee to join him. At Pacific Playland, the sisters activate all the rides and lights, only to unwittingly draw the attention of a multitude of zombies in the area. They become trapped on a drop tower ride as Tallahassee and Columbus arrive. Tallahassee lures the zombies to a game booth and kills several as Columbus heads to the drop tower; he evades and shoots through a horde and safely helps the girls down. Wichita kisses Columbus and reveals her real name: Krista. Deciding to stick together from now on, the group then leaves Pacific Playland.

The rules
A running gag (and a central theme throughout the film) is the list of rules Columbus comes up with for surviving in the zombie-infested world. By the end of the film, his list has 33 rules, yet only a few are mentioned. A series of promotional videos starring Woody Harrelson and Jesse Eisenberg expanded on the list presented in the film.

Wichita and Little Rock have their own rule: "Trust no one. Just you and me."

Cast

 * Jesse Eisenberg as Columbus, a young man who lived by himself in a beat-up apartment before becoming one of the few survivors of the zombie apocalypse. He lives by a strict set of rules to stay alive. The character is also the narrator of the film.
 * Woody Harrelson as Tallahassee, Columbus's trusted partner. He despises zombies and enjoys killing and torturing them.
 * Emma Stone as Wichita/Krista, Little Rock's older sister and Columbus's love interest. She is one of the few survivors of the zombie apocalypse, distrustful of strangers, and overly protective of her little sister.
 * Abigail Breslin as Little Rock, Wichita's 12-year-old sister. She is sweet, but not that innocent and has had to grow up very quickly because of the apocalypse.
 * Bill Murray as a fictionalized version of himself, still living in his Los Angeles home and regularly disguising himself as a zombie to travel around the area. The cameo role was originally written for Patrick Swayze, but he was battling pancreatic cancer at the time and was too sick to make it to set. Swayze died in September 2009. Other casting considerations included Sylvester Stallone, Dwayne Johnson, Matthew McConaughey, Jean-Claude Van Damme, Joe Pesci, Mark Hamill, Kevin Bacon, and Dustin Hoffman.
 * Amber Heard as 406, Columbus's ill-fated neighbor who becomes the first zombie he kills.

Character names
The main characters do not use each other's real names but identify themselves using place names (Columbus, Tallahassee, Wichita, and Little Rock) that relate to them. This includes Columbus's neighbor, named 406 after her room, and his fictional sexual conquest Beverly Hills, as well as Sister Cynthia Knickerbocker, whom Columbus identifies as a "Zombie Kill of the Week" winner, and whose surname is actually an obsolete term for a citizen or inhabitant of New York City. The one exception is Murray playing himself. At the end of the film, Wichita tells Columbus that her real name is Krista.

Writing
Writers Rhett Reese and Paul Wernick stated that the idea for Zombieland had "lived in [their] heads" for four-and-a-half years. The story was originally developed in 2005 as a spec script for a television pilot in the summer of 2005. Wernick stated, "We've got a long brainstorming document that still to this day gets updated on a near-weekly basis with ideas". Director Ruben Fleischer helped develop the script from a series into a self-contained feature by providing a specific destination to the road story, the amusement park. Earlier versions of the script called the protagonists Flagstaff and Albuquerque, rather than Columbus and Tallahassee, and the female characters were called Wichita and Stillwater. The celebrity who would cameo as himself was written as a zombified, dancing Patrick Swayze, including references to highlights of Swayze's career, even including a recreation of the potter's wheel scene from Ghost. Later versions of the script considered Sylvester Stallone, Joe Pesci, Mark Hamill, Dwayne Johnson, Kevin Bacon, Jean-Claude Van Damme or Matthew McConaughey as the celebrity. The actor cast in the part dropped out a week before filming, and Harrelson made a few calls and was able to get Bill Murray to play the part instead. According to Harrelson most of the scene was improvised. Harrelson accepted the role on four conditions, two of which were about casting and crew. The third condition required the film to have an environmentally conscious set. The fourth condition required that the director not eat dairy products for a week, a task that Fleischer described as "like for an alcoholic not to drink". He succeeded and maintained a vegetarian diet for 11 months.

Filming and design


Principal photography began February 2009 in Hollywood, California, with scenes being shot at Scream Fest Theme Park and other locations. Filming continued in March in Atlanta, Hapeville, Morrow, Decatur, Newnan and Powder Springs, Georgia, where actress Abigail Breslin celebrated her 13th birthday by adopting a shelter puppy. Zombieland was filmed in digital, using the Panavision Genesis digital camera and had a 41-day shooting schedule.

The theme-park scenes for the film's climax, Pacific Playland, were mostly shot in Valdosta's local theme park Wild Adventures Water and Theme Park. Some of the amusement rides prominently featured in the film include Pharaoh's Fury, the Double Shot (redubbed "Blast Off"), the Rattler, the Aviator, and the Bug Out. A haunted-house facade was constructed at the theme park, but the interior was filmed on location at Netherworld Haunted House outside Atlanta.

Special effects makeup designer Tony Gardner, who helped Rick Baker create the signature look of Michael Jackson's music video "Thriller" and has contributed to other Hollywood films such as 127 Hours, Hairspray, and There's Something About Mary, was brought on to design the look of the film's zombies. Michael Bonvillain, who was Cloverfield's cinematographer, was brought on for the "lively" hand-held camerawork. "Basically, it's the end of the world; the entire nation is zombies", stated Gardner. "And [the humans] are trying to get from the east coast to the west coast". For one shooting scene, Gardner said, "There were 160 zombies, in prosthetics, on set in an amusement park". He said it is "how you present yourself as a zombie that determines how people will react to you" and that "once the contact lenses go in", he thinks "all bets are off".

Gardner said he was excited about working on the film with first-time filmmaker Ruben Fleischer, who gave him free rein in his zombie design. "[We] are just trying to be real extreme with it", stated Gardner, "and trying to balance the scares out with the comedy". He described having to makeover physically attractive actors who usually benefit from their looks as "a little off-putting" after seeing some of them in their character makeup for the first time.

Harrelson had input into the wardrobe for his character, Tallahassee. "I never worked so long and hard on an outfit in my life," he stated. "What this guy wears is who he is. You want to get a sense of this guy as soon as you see him. So I pick out the necklaces, the sunglasses. But the hat? The minute you see that on Tallahassee, you buy him. He's real. And he's got a real cool hat". Harrelson's choice of headwear for Tallahassee came not just down to style, but also to his environmental passions: the distinctive hat is handmade in Brazil by a company called The Real Deal using recycled cargo-truck tarps and wire from old truck tires.

Shortly after finishing the filming of Zombieland, Harrelson had an altercation with a TMZ photographer at New York City's LaGuardia Airport. His defense was that he was still in character and thought the cameraman was a zombie.

Effects
The special-effects team created several visual elements, including "The Rules for Survival", which appear on-screen as they are related to the audience by Columbus: "Do cardio", "Beware of bathrooms", "Check the back seat", and so forth. The texts are rendered in three dimensions. "When a previously stated rule becomes relevant—when nature calls, for instance—the relevant text pops up, occasionally getting splattered with blood." Slate's Josh Levin said, "The pop-up bit works precisely because Zombieland unspools like a game—how can you survive a zombie horde armed with a shotgun, an SUV and a smart mouth?"

Release


A trailer of Zombieland was released on June 18, 2009. Distributed by Columbia Pictures, the film was released on October 2, 2009, a week earlier than originally advertised.

Home media
Zombieland was released by Sony Pictures Home Entertainment on February 2, 2010, on Blu-ray and DVD. The film was released on March 15, 2010, on DVD and Blu-ray in the UK. Select Best Buy stores sold a special edition on both DVD and Blu-ray with an additional disc featuring two featurettes. It was also released as a film for the PSP UMD.

The film grossed $54 million in home sales.

Zombieland was released on Ultra HD Blu-ray on October 1, 2019, a few weeks before the sequel was released in theatres.

Box office
The film debuted at number one at the box office in North America, with ticket sales of $24,733,155 over its opening weekend, averaging about $8,147 from 3,036 theaters, matching its production budget. It was credited as having the second-highest-grossing start on record for a zombie film behind the 2004 Dawn of the Dead remake, and as "the first American horror comedy in recent memory to find significant theatrical success". The film grossed $60.8 million in 17 days, becoming the top-grossing zombie film in history; the record was previously held by the Dawn of the Dead remake. It was later surpassed by Resident Evil: Afterlife which grossed over $290 million worldwide and World War Z which grossed over $540 million worldwide. Zombieland closed on December 13, 2009, with a final gross of $75,590,286 in North America and $26,801,254 in other territories for a worldwide gross of $102,391,540.

Critical response
Zombieland received positive reviews from critics. On Rotten Tomatoes the film has an approval rating of 89% based on reviews from 259 critics, with a rating average of 7.4/10. The website's consensus reads: "Wickedly funny and featuring plenty of gore, Zombieland is proof that the zombie subgenre is far from dead." On Metacritic the film has a weighted average which assigns a normalized rating to reviews from mainstream critics, the film holds a score of 73 out of 100 based on 31 reviews, indicating "generally favorable reviews". Audiences surveyed by CinemaScore during the opening weekend, gave Zombieland an average grade of "A−" on an A+ to F scale.

Roger Ebert was surprised by Zombieland's ability to be significantly humorous while zombies remained the focus of the film, and felt that "all of this could have been dreary, but not here. The filmmakers show invention and well-tuned comic timing". He credited Bill Murray's cameo appearance as receiving the "single biggest laugh" of the year and gave the film 3 out of 4 stars. Murray's cameo was called out for attention by other reviewers: Marc Savlov of the Austin Chronicle credited it as "the single most outrageously entertaining unexpected celebrity cameo of any film—genre or otherwise—" that he had seen in a "long, long time" and that while the film did little to advance the genre, its smart script and high action made it very enjoyable. Savlov categorized Zombieland as being "dead set against being dead serious" with its tonal pallor "ha[ving] more in common with a foreshortened It's a Mad, Mad, Mad, Mad World than with 28 Days or Weeks Later".

The film's witty use of dialogue and popular culture was also praised by Ty Burr of The Boston Globe, who said the film "makes no claims to greatness", but that what it "has instead—in spades—is deliciously weary end-of-the-world banter". Michael Ordona of Los Angeles Times praised director Fleischer for "bring[ing] impeccable timing and bloodthirsty wit to the proceedings".

Some reviewers saw deeper levels in the plot and cinematography; cinematographer Michael Bonvillain was praised for capturing "some interesting images amid the postapocalyptic carnival of carnage, as when he transforms the destruction of a souvenir shop into a rough ballet", while Stephanie Zacharek of Salon.com said, "the picture is beautifully paced" and highlighted "a halcyon middle section where, in what could be viewed as a sideways homage to Rebel Without a Cause, our rootless wanderers share a brief respite in an empty, lavish mansion".

Claudia Puig of USA Today said, "underlying the carnage in Zombieland is a sweetly beating heart", and, "This road movie/horror flick/dark comedy/earnest romance/action film hybrid laces a gentle drollness through all the bloody mayhem". Entertainment Weekly's Lisa Schwarzbaum concluded, "At the bone, Zombieland is a polished, very funny road picture shaped by wisenheimer cable-TV sensibilities and starring four likable actors, each with an influential following".

Josh Levin of Slate drew parallels with Adventureland: in both films, Jesse Eisenberg tries to win over his dream girl, a girl who has been hardened by life, and both feature a theme park. He goes so far as to call the film "an undead Adventureland—a Pride and Prejudice and Zombies for the Facebook generation".

Time's Richard Corliss described the film as "an exhilarating ride, start to finish" and reasoned "Edgar Wright and Simon Pegg set a high bar for this subgenre with Shaun of the Dead, but Reese, Wernick, and Fleischer may have trumped them". "This isn't just a good zombie comedy. It's a damn fine movie, period. And that's high praise, coming from a vampire guy", he stated.

Not all comparisons with Shaun of the Dead were favorable: Joshua Rothkopf of Time Out New York characterized the "extra injection of pop-culture neuroticism" as "the one innovation" of the film, declaring that while Zombieland was funny, it was not particularly scary and stated that it "simply isn't as witty as Shaun of the Dead, forever the yuks-meet-yucks standard". Similarly, The Globe and Mail's Rick Groen said "It's far more charming than chilling and way more funny than frightening", though he suggested that Rule No. 32 to 'enjoy the little things' was worth observing for a light comedy. Manohla Dargis of The New York Times classified the film as "[a] minor diversion dripping in splatter and groaning with self-amusement" and lamented the lack of a real plot more concrete than a series of comedy takes on zombie-slaying.

Soundtrack
The film's music was composed by David Sardy. The soundtrack was released on October 6, 2009, by Relativity Music Group.

The song For Whom the Bell Tolls by the band Metallica was used in the opening credits scene.

Sequel
Due to the film's success, writers Reese and Wernick always planned a possible sequel, with many more ideas they wanted to explore. In August 2016, Reese and Wernick confirmed that they were working on Zombieland 2 and meeting with Woody Harrelson to discuss the film, while stating "all the cast is pretty excited."

The film, Zombieland: Double Tap, featuring the return of the original cast, was released on October 18, 2019, the tenth anniversary of the original film's release, and was once again a critical and financial success.

Future
On the possibility of a third film, Fleischer can not decide if the cast will return or not. He has stated that he "would love to do a Madison stand-alone movie."

Television series
In October 2011, it was reported that Fox Broadcasting Company and Sony Pictures were considering a television adaption of the series to be aired on CBS, with Paul Wernick and Rhett Reese writing the script, but with the main actors of the original film likely not returning. The television program was planned to begin in the fall of 2012. These plans did not come to fruition. In January 2013, it was revealed that the casting call for the production just went out for the main characters, with a few changes to the movie for the show and the addition of two new characters, Atlanta and Ainsley.

In March 2013, it was announced that Amazon Studios had ordered a pilot episode. Reese, Wernick, and Pollone were joined by Eli Craig, who directed the pilot. Tyler Ross plays Columbus, Kirk Ward plays Tallahassee, Maiara Walsh plays Wichita and Izabela Vidovic plays Little Rock. A new character named Detroit (voiced by Kendra Fountain) was introduced as an ex-OnStar operator, serving as the gang's navigator. The pilot was released in April 2013 on Lovefilm and at Amazon Video. On May 17, 2013, Rhett Reese, creator of the TV adaptation, announced that Zombieland: The Series would not be picked up to be a series by Amazon. Reese commented on the fan backlash, saying "I'll never understand the vehement hate the pilot received from die-hard Zombieland fans. You guys successfully hated it out of existence."