Four Sigmatic

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Four Sigmatic
Company typePrivate
IndustryHealth & Wellness
Founded2012
HeadquartersLos Angeles, California
Websiteus.foursigmatic.com

Four Sigmatic is a Finnish-American[1] functional foods company.[2][3][4][5][6] The company is headquartered in Los Angeles, California.[7][8] Four Sigmatic's offerings include various coffee products, plant-based proteins, wellness supplements, beauty products, and other so-called superfood products.[9]

History[edit]

The company's predecessor LUONTOlife was founded in 2011 by Finnish entrepreneurs Tero Isokauppila, Mikko Revonniemi and Mika Rantanen.[10][11][12][13] LUONTOlife was based in Hong Kong, and sold blenders, mushroom elixirs, herbal extracts, and raw honey under the Four Sigma Foods brand name. In 2014, Isokauppila founded a new US based company Funguys, Inc.[14][15][16][17]

In 2015, alongside original LUONTOlife employees Mikael Makinen and Markus Karjalainen, the company launched in the U.S.[18][19] In the same year, the company launched its flagship Mushroom Coffee product and moved its headquarters to Santa Monica, CA. In 2016, the company rebranded as Four Sigmatic.

In 2018 the company received a round of private funding from investors AF Ventures,[20] LYRA Growth Partners,[21] Simon Equity Partners, and Able Partners.[22][23][24]

As of 2021, the company's products are available in 65 countries.[25]

Isokauppila was chosen twice as one of the world's Top 50 Food Activists by the Academy of Culinary Nutrition.[26]

References[edit]

  1. ^ "Meet the Founder of Four Sigmatic". laconfidentialmag.com. Retrieved 2020-08-06.
  2. ^ "Mushroom Hot Cocoa Is Now a Thing". Time. Retrieved 2018-10-07.
  3. ^ Williams, Geoff. "Mushroom Mania? Mushrooms Are Turning Up In Coffee, Bacon And Almost Everything Else Imaginable". Forbes. Retrieved 2018-10-07.
  4. ^ "In Los Angeles, mushroom tonics are the new latte". Well+Good. 12 May 2016. Retrieved 2018-10-07.
  5. ^ "Much room for mushrooms? Functional food interests stoking demand for fungus". Food Dive. Retrieved 2018-10-07.
  6. ^ Medaris Miller, Anna (14 December 2017). "Mushroom Coffee, Tea and Tinctures: What to Know About This Superfood". Us News.
  7. ^ Malinsky, Rebecca (2018-10-05). "Entrepreneur Tyler Haney on her Best Beauty Hacks". Wall Street Journal. ISSN 0099-9660. Retrieved 2018-10-07.
  8. ^ "Four Sigmatic: An Interview with Tero Isokauppila [+exclusive promo code]". LoveWildLiveFree. Retrieved 2018-10-07.
  9. ^ Clifford, Catherine (2019-06-07). "Meet the 34-year-old founder who naps on a nail bed and is selling millions of dollars of mushroom products". CNBC. Retrieved 2020-08-06.
  10. ^ Isokauppila, Tero. "Council Post: How To Move Your Overseas Startup To The U.S." Forbes. Retrieved 2022-02-24.
  11. ^ "Everything You Ever Wanted To Know About Using Mushrooms For Gut Health, Immunity & More". mindbodygreen. 2018-07-31. Retrieved 2018-10-07.
  12. ^ "Are Medicinal Mushrooms the New Kale? - Life by Daily Burn". Life by Daily Burn. 2015-05-04. Retrieved 2018-10-07.
  13. ^ "Meet the Founder of Four Sigmatic". Retrieved 2018-10-07.
  14. ^ Isokauppila, Tero. "Council Post: How To Move Your Overseas Startup To The U.S." Forbes. Retrieved 2022-02-24.
  15. ^ "The 'Shroom Boom: Will Trendy Medicinal Mushrooms Go Mainstream In 2018?". Fast Company. 2018-01-02. Retrieved 2018-10-07.
  16. ^ "10 Life-Changing Things To Try In May". BuzzFeed. Retrieved 2018-10-07.
  17. ^ "4 ways to make your coffee more buzz-worthy | Produced by Advertising Publications". The Seattle Times. 2018-08-27. Retrieved 2018-10-07.
  18. ^ Isokauppila, Tero. "Council Post: How To Move Your Overseas Startup To The U.S." Forbes. Retrieved 2022-02-24.
  19. ^ "Moving Offline: How Brands That Succeed on Amazon are Moving onto Whole Foods Shelves". Food+Tech Connect. 2017-07-17. Retrieved 2018-10-07.
  20. ^ "AF Ventures". AF. Retrieved 2022-01-25.
  21. ^ "Investments | Lyra Growth Partners". Retrieved 2022-01-25.
  22. ^ "The 'who' is just as important as the 'what' when investing in a food startup". New Hope Network. 2016-08-01. Retrieved 2018-10-07.
  23. ^ "AccelFoods fund for food and beverage innovators reaches $35 million". TechCrunch. Retrieved 2018-10-07.
  24. ^ "Fancy Snacks Are Having a Moment. Venture Capital Wants In". Eater. Retrieved 2018-10-07.
  25. ^ "Origins x Four Sigmatic at Sephora | The Beauty Influencers". The Beauty Influencers. 2018-07-21. Retrieved 2018-10-07.
  26. ^ "Top 50 Food Activists". Academy of Culinary Nutrition. 2019-04-02. Retrieved 2022-01-25.
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