Love 972

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LOVE 972
Broadcast areaSingapore
Johor Bahru/Johor Bahru District (Malaysia)
Batam/Batam Islands, Riau Islands (Indonesia)
Frequency97.2 MHz
Programming
Language(s)Mandarin
FormatAdult contemporary (Mandopop)
Infotainment
Ownership
OwnerMediacorp
YES 933
CAPITAL 958
History
First air date
23 September 1994; 29 years ago (1994-09-23)
Links
Webcast
WebsiteLOVE 972

LOVE 972 (最愛頻道) is a Mandarin radio station of Mediacorp in Singapore. It is an adult contemporary music station which plays in Mandarin and contemporary hit radio from the 1980s to 2000s as well as giving entertainment lifestyle bites. It is mainly aimed at bilingual workers aged 25 to 35 years, which helps listeners to relax and enjoy themselves in their busy work life.

History[edit]

The station was originally set to launch in October 1994. It was described as "the Chinese version of Class 95 FM", aiming at the increasing number of bilingual listeners, specifically workers between age 30 and 40 from the middle to higher income bracket. Test transmissions began in June 1994.[1]

The station launched on 23 September 1994. Its Chinese name translates as "Best Loved Station". The station initially had five deejays coming from SBC and Rediffusion.[2]

LOVE 972 ended its broadcast at Caldecott Broadcast Centre on 5 February 2017. Thereafter, it was moved to Mediacorp Campus at 1 Stars Avenue from 6 February 2017. The first programme was broadcast from the new campus at 07:00 hrs on 6 February.

Shows Produced[edit]

LOVE 972 Breakfast Quartet (早安,玉建煌崇)

Frequencies[edit]

Frequencies TRP (kW) Broadcast area Transmitter site
97.2 FM 6 Singapore Bukit Batok Transmission Centre
Johor Bahru/Johor Bahru District, Johor, Malaysia
Batam/Batam Islands, Riau Islands, Indonesia

National anthem[edit]

The National anthem plays at 06:00 SGT when the station starts transmission. The National anthem plays for few seconds.

Nation National Anthem Start Broadcast Final Broadcast
Singapore Majulah Singapura 23 September 1994 now

See also[edit]

References[edit]

  1. ^ "New Chinese radio channel in October". The Straits Times. 7 July 1994.
  2. ^ "Third Mandarin radio station starts up today". The Straits Times. 23 September 1994. Retrieved 27 January 2024.

External links[edit]