Color Me Blood Red

Color Me Blood Red is a 1965 American splatter film written and directed by Herschell Gordon Lewis about a psychotic painter who murders people and uses their blood as paint. It is the third part of what the director's fans have dubbed "The Blood Trilogy," including Blood Feast (1963) and Two Thousand Maniacs! (1964).

Plot
Adam Sorg is a struggling artist who lives on a house near to the beach and suffers from anger issues as a result of his critics making fun of his poor use of color. He thus often takes out his frustrations on those around him, chief among them his girlfriend Gigi. Adam's struggles are mainly derived from his inability to find the perfect shade of red.

One day, local gallerist Mr. Farnsworth has a meeting with Adam at Adam's house, which ends after Adam smashes one of his paintings in frustration. After Farnsworth leaves, Gigi accidentally cuts her finger on a nail whilst picking up the broken painting, and stains the painting with her blood. Suddenly, Adam realizes that this is the red tinge he's been looking for, and asks Gigi to spill more of her blood from her wound. She reluctantly does so, and he immediately begins working on an unfinished painting using her blood. As his obsession grows more and more, Adam cuts his fingers with a razorblade to obtain more blood, and continues working feverishly until he collapses from anemia.

The next day, Gigi chastises Adam over his usage of blood for paint, and also gets mad at him for coaxing Farnsworth into giving a positive review of a painting of his that he hasn't even finished. In a fit of rage, Adam stabs Gigi with a painting knife, killing her, before proceeding to use her blood to finish his painting. The next morning, after disposing of Gigi's body, Adam heads to the gallery and unveils his new painting to Farnsworth. Art critic Gregorovich, whom had previously considered Adam unworthy as a painter, offers high praise and declares it to be Adam's masterpiece, and requests Adam to create another painting.

Returning home, Adam prepares to draw blood for his new work of art, when he sees a couple out on the beach riding his own hydrocycles. Adam gets into a motorboat and speeds after the couple, murdering them and using their blood to create a new painting that he exhitbits at the gallery the next mornining.

Some time later, local teenage girl April Carter goes on a trip to the beach with her boyfriend Rolf and her friends Jack and Sydney. Whilst getting changed, April encounters Adam, whom she recognises. She tells him about how her mother has been desperate to purchase one of Adam's paintings, despite his repeated claims that they are "not for sale". Adam tells April that he is "looking for a model", and that he will give her mother a painting of his for free if she poses for his latest work. After some consideration, April agrees. After letting her inside, Adam ties April's wrists to a rope suspended over a ceiling beam, telling her that it will help her hold the desired pose.

Meanwhile, Jack and Sydney end up discovering Gigi's decomposing corpse in the sand, and Rolf goes to the house to call the police. There, he discovers a crazed Adam preparing to kill April with an axe. In the ensuing scuffle, Rolf grabs a shotgun from the mantle, and shoots Adam in the face, killing him. The scene fades to Farnsworth burning one of Adam's paintings, which mysteriously appears to bleed as the movie ends.

Cast

 * Gordon Oas-Heim as Adam Sorg
 * Candi Conder as April Carter
 * Iris Marshall as Mrs. Carter
 * Elyn Warner as Gigi
 * Scott H. Hall as Mr. Farnsworth
 * William Harris as Gregorovich
 * Jerome Eden as Rolf
 * Pat Finn-Lee as Sydney
 * Jim Jaekel as Jack

Production
During the making of Color Me Blood Red, Lewis and Friedman considered making a fourth "Blood" film to be titled Suburban Roulette. Friedman felt that the "super blood and gore" film market was nearing the saturation point, and decided stop working in the series.

Critical reception
Allmovie called the film dull and lacking in comparison to Lewis' two previous efforts; "very little distinguishes Color Me Blood Red from its parent productions except a lack of enthusiasm, brashness, and irreverence, something that can't be said for the remainder of Lewis' oeuvre."

The critical reception of "Color Me Blood Red" was generally mixed to negative upon its release. Critics at the time often criticized the film for its low budget, amateurish acting, and excessive gore, even by the standards of exploitation cinema. Some considered it to be tasteless and gratuitous.

However, it's important to note that Herschell Gordon Lewis's films, including "Color Me Blood Red," have gained a cult following over the years, and their notoriety has grown. They are often seen as significant in the history of horror and exploitation cinema for their pioneering use of explicit violence and gore. Lewis is sometimes referred to as the "Godfather of Gore" for his contributions to the genre.