Jaú

Jaú is a municipality in the center of the state of São Paulo, in Brazil. The population is 151,881 (2020 est.) in an area of 687 km2. The elevation is 522 m. The city takes its name from the native fish species jau.

History
The history of the city goes back to 1853, when a group of people decided to settle and found a village. Not until 1889, however, did it achieve the status of town. Its most widely known inhabitant is João Ribeiro de Barros, the first man to travel from Europe to South America by plane, in 1927, 23 days before Charles Lindbergh's flight.

Economy
Jaú is located in a tropical weather region, known for its very fertile lands, which were once called "terra roxa" (purple land). The city is known as the national capital of female shoes, which are exported to the whole world.

Sports
Esporte Clube XV de Novembro is a traditional sport club of the town, founded in 1924. The club plays its home matches at Estádio Zezinho Magalhães. Jaú is also the birthplace of freestyle swimmer Renata Burgos, who represented Brazil at the 2004 Summer Olympics in Athens, Greece.

Media
In telecommunications, the city was served by Companhia Telefônica Brasileira until 1973, when it began to be served by Telecomunicações de São Paulo. In July 1998, this company was acquired by Telefónica, which adopted the Vivo brand in 2012.

The company is currently an operator of cell phones, fixed lines, internet (fiber optics/4G) and television (satellite and cable).