Maudes Trophy

The Maudes Trophy is a motorcycle award established in 1923 by George Pettyt, owner of Maudes Motor Mart based in Great Portland Street, London who promoted an impartially-observed endurance test for motorcycles and provided a challenge award to the ACU who participated by acting as the body responsible for providing observers. Pettyt donated a silver trophy for the Auto-Cycle Union (ACU) to award annually, although over the years attempts proved to be infrequent.

The last award came in December 2023, when electric motorcycle manufacturer Zero Motorcycles successfully took a pair of DSR/X machines on a 60 hour, 1200 mile, ride starting in Lands End and taking in Lowestoft, Edinburgh and Holyhead, before ending at the Fédération Internationale de Motocyclisme Awards ceremony in the city of Liverpool.