Zeba Blay

Zeba Blay is a Ghanaian-American writer, film and cultural critic and former senior culture writer for The Huffington Post. She coined the hashtag #Carefree BlackGirl in 2013 and published her accompanying debut essay collection Carefree Black Girls: A Celebration of Black Women in Pop Culture in 2021.

Early life and education
Blay was born in Ghana and raised in Jersey City, New Jersey. She took a film class in high school that helped her develop an interest in film criticism. In 2013, she received her bachelor's degree from The New School's Eugene Lang College, where she created an original concentration in cultural criticism.

She named Toni Morrison, Janet Mock, Manohla Dargis, and Greg Tate as writers who are particularly influential to her work.

Writing
Blay's writing has been in published in The New York Times, The Village Voice, IndieWire, Film Comment, and others. She was a culture writer at HuffPost from 2013 until 2021. Her work has been cited in outlets including NPR, Vogue, and Vox. She was a writer for the web series MTV Decoded, hosted by Franchesca Ramsey.

She coined the viral hashtag #CarefreeBlackGirl on Twitter in October 2013, as a method "to assert and affirm my right to exist." In October 2021, she released her debut book based on the concept, Carefree Black Girls: A Celebration of Black Women in Pop Culture, an essay collection on the contributions of Black women to American culture. The book explores topics including colorism, the policing of Black women's bodies, Cardi B, and her insights as a working journalist. She also includes her personal experiences with anxiety and depression.

Blay announced that she will release two books in 2022.

Other work
Blay co-hosted the pop culture podcast Two Brown Girls with Fariha Róisín from 2012–2017.

She uses her personal Instagram as an archive for images related to Black expression, emotion, and care.

Personal life
Blay resides in New York City.