Hilltopper Sports Satellite Network

The Hilltopper Sports Satellite Network (HSSN) is a viewer-supported, student-run, and seasonal syndicated programming service based in Bowling Green, Kentucky. It features live broadcasts of men's and women's college basketball events of the Western Kentucky Hilltoppers, the sporting team representing Western Kentucky University. The institution is currently a member of Conference USA.

History
Founded in 1993 as the Hilltopper Television Network, games broadcast over the network were broadcast over the university's PBS member station WKYU-TV, and fed via satellite to WBNA-TV in Louisville, and also fed to three other television stations, and onto two cable systems in central and northern Kentucky

The network was renamed as the Hilltopper Sports Satellite Network (HSSN) in late 2000. The HSSN, who works through a partnership with Western Kentucky University, the WKU Athletic Department, and WKYU-TV, has helped the Hilltoppers make over 150 television appearances since 2010. While WKYU-TV serves as the flagship station, Louisville-based independent station WBNA (formerly an Ion Television affiliate) serves as an affiliate to make WKU Basketball games available in the Louisville metropolitan area.

While a member of the Sun Belt Conference prior to the 2014-15 season, some WKU Basketball games aired on WKYU-TV were syndicated by Creative Sports (later ESPN Regional Television) during the 1990s and 2000s. Sometimes, during the 1990s and 2000s, the HSSN package competed with Jefferson Pilot/Lincoln Financial Media (now Raycom Sports) broadcasts of Southeastern Conference sporting events and ESPN Plus-operated SEC TV on ABC affiliate WBKO, who previously broadcast select WKU road games on a tape-delayed basis alongside the live syndicated SEC games before the network was formed.

Game broadcasts
The HSSN's basketball broadcasts are mainly an audio simulcast of game broadcasts of the Hilltoppers Sports Radio Network, with the live video being simulcast from the ESPN+ streaming service, Fox College Sports, who broadcast most of WKU's games nationally via satellite and/or cable television, some of which most major cable and satellite providers offered as part of an out-of-market sports package, was the previous regional broadcaster for select WKU games until the end of the 2017-18 season.

WKYU-TV programs HSSN broadcasts of WKU basketball from early December to early March. Historically, the HSSN broadcast package mostly Western Kentucky Hilltoppers men's basketball games, but its season package often included some women's basketball games as well. In 2015, the HSSN purchased a $2 million fully-high-definition mobile production facility, making the game broadcasts available in full 16:9 high definition. From 2014 until 2023, WKYU-TV also broadcast WKU-involved matches broadcast by the American Sports Network and its successor, Stadium, an ad hoc syndication service owned and operated by Sinclair Broadcasting Group, which owns Nashville Fox affiliate WZTV and MyNetworkTV affiliate WUXP-TV, that can be received over-the-air in Bowling Green.

Funding and Sponsorship
Because HSSN flagship WKYU-TV is a viewer-supported television station, the HSSN was mainly funded by local merchants who are supporters of the sports teams of WKU, as well as some WKU Hilltopper fans that view the games via television, especially those who live within the Bowling Green media market.

Sponsors

 * Houchens Industries
 * Prairie Farms
 * Minit Mart Foods Inc.