User:NMS Bill

Elsewhere on the English-language Wikipedia I write and edit articles under the handle WWB. This secondary account exists solely for the purpose of contributing to articles related to my employer, New Media Strategies, and its clients. In accordance with Wikipedia's policy relating to secondary accounts, my goal is to provide a distinction&mdash;allowing privacy while ensuring disclosure&mdash;between edits undertaken with and without potential COI implications.

Account history and editorial process
Upon first establishing this account, I was unclear on the implications of WP:COI and so limited myself to making suggestions on discussion pages. Before too long (about the point when I became annoying?) someone pointed me to the ArbCom's 2007 "Starwood" decision permitting "responsible" edits by involved parties, which I agreed then and continue to believe is generally a reasonable standard. Since that time, I have taken and will take any edits I have thought, or think, may not be perceived as patently neutral / beneficial to that article's discussion page first. However, when proposed edits clearly were, or are, in Wikipedia's best interests, I have made them directly. In each circumstance, I have sought to provide disclosure on relevant talk pages and in discussions with any other editors I have worked with on such articles. In all previous and future work along these lines, my intention is to provide reliable verification and policy- or guideline-based justification for all proposed or performed edits related to NMS clients. My goal is to correct inaccuracies, provide more complete factual information, bring existing articles up to Wikipedia's own standards and request the creation only of articles which I believe clearly meet Wikipedia's notability guidelines. In any case where I believe an edit could reasonably be the subject of debate, I have and will eschew direct editing to make my case on discussion pages, with the goal of obtaining consensus.

It is worth noting that I make every effort to not use my personal account to edit pages related to NMS or its clients. To wit, I created this secondary account in accordance with my understanding of WP:SOCK following a discussion at the Village pump. Also worth noting: my Wikipedia participation along these lines long predated the discussions (since summer 2009) surrounding the proposed policy and proposed guideline regarding Paid editing (though I do not believe this term adequately describes editing work with business-related implications). I have always strived and will always strive to abide by the spirit in which these rules have been intended. Moreover, starting in early 2009, I have been involved with an off-site project initiated by the Word of Mouth Marketing Association, with input by Jay Walsh of the Wikimedia Foundation, to describe best practices for "brand editors" active on Wikipedia.

As I am given to stating on any Talk page of any article I engage on behalf of any client of NMS, if you have any questions about my editing activities, please leave me a color="#5a3696">message on my User Talk page. I am proud of the work I have done and hope that everything I do here makes Wikipedia better.

Articles of my creation

 * Morning Light (Buena Vista)
 * Pete Snyder (New Media Strategies)
 * Seth Gordon (McAfee)
 * H*Commerce: The Business of Hacking You (McAfee)

Articles to which I made substantive contributions

 * Biomonitoring (American Chemistry Council)
 * Dave McCurdy (Alliance of Automobile Manufacturers)
 * Domino's Pizza (Domino's Pizza)
 * Fred C. Koch (Koch Industries)
 * Indra Nooyi (PepsiCo)
 * John Ashcroft (The Ashcroft Group)
 * Johnny Sutton (The Ashcroft Group)
 * Koch Industries (Koch Industries)
 * New Media Strategies (New Media Strategies)
 * Oceans (2010 film) (Buena Vista)
 * Statistical Assessment Service (Statistical Assessment Service)
 * Swimming pool sanitation (American Chemistry Council)
 * Tinker Bell (film) (Buena Vista)
 * Tinker Bell and the Lost Treasure (Buena Vista)

Articles to which I made minor contributions

 * A Christmas Carol (2009 film) (Buena Vista)
 * Adam Shankman (Buena Vista)
 * Alice in Wonderland (2010 film) (Buena Vista)
 * Bedtime Stories (film) (Buena Vista)
 * Beverly Hills Chihuahua (Buena Vista)
 * Bolt (2008 film) (Buena Vista)
 * Cushing Academy (New Media Strategies)
 * Defense Policy Board Advisory Committee (Alliance of Automobile Manufacturers)
 * Dominion Resources (Dominion Resources)
 * Floyd (30 Rock) (NBC)
 * Gunn High School (New Media Strategies)
 * High School Musical 3: Senior Year (Buena Vista)
 * Hyundai Genesis (Kia/Hyundai)
 * Hyundai Tau engine (Kia/Hyundai)
 * Jack Giarraputo (Buena Vista)
 * James Gandolfini (Buena Vista)
 * Jonas Brothers: The 3D Concert Experience (Buena Vista)
 * Kia Mohave/Borrego (Kia/Hyundai)
 * List of programs broadcast by ABC Family (ABC Family)
 * Luis Guzmán (Buena Vista)
 * Miracle at St. Anna (Buena Vista)
 * National Geographic Kids (National Geographic Kids)
 * Race to Witch Mountain (Buena Vista)
 * Swing Vote (2008 film) (Buena Vista)
 * Tim Herlihy (Buena Vista)
 * Volkswagen Routan (Volkswagen)

Extended projects

 * /Statistical Assessment Service (Statistical Assessment Service)
 * /Domino's Pizza Products rewrite (Domino's Pizza)
 * /Koch Industries (Koch Industries)
 * /Swimming pool santitation proposed changes (American Chemistry Council)
 * /Biomonitoring restructuring project (American Chemistry Council)
 * /Body burden (American Chemistry Council)

Miscellany

 * /NMS Bill's Sandbox
 * /EditCounterOptIn.js