List of breakfast cereals

This is a list of breakfast cereals. Many cereals are trademarked brands of large companies, such as Kellanova, WK Kellogg Co, General Mills, Malt-O-Meal, Nestlé, Quaker Oats and Post Consumer Brands, but similar equivalent products are often sold by other manufacturers and as store brands.

0-9

 * 100% Natural –Quaker Oats (1972)
 * 100% Natural Granola: Low Fat With Raisins
 * 100% Natural Granola: Oats & Honey
 * 100% Natural Granola: Oats, Honey & Raisins

A

 * Addams Family – Ralston (1991)
 * All-Bran – Kellogg's (1916–present)
 * Almond Delight – Ralston
 * Alpen – Weetabix Limited
 * Alpen No Sugar – Weetabix Limited
 * Alpha-Bits – Post Cereals (1958–2021)
 * The Amazing Spider-Man Cereal – Kellogg's (2012)
 * Apple Cinnamon Oh!s – Quaker Oats (1989)
 * Apple Oh!s – Quaker Oats
 * Apple Jacks – Kellogg's (1965–present)
 * Apple Raisin Crisp – Kellogg's
 * Apple Zaps – Quaker Oats
 * Apple Zings – Malt-O-Meal Company
 * Aquaman – Funko
 * Atlantis: The Lost Empire – Kellogg's (2001)
 * Avengers – Kellogg's

B

 * Baby Shark Cereal – Kellogg's (2019–present)
 * Banana Nut Crunch - Post, Great Grains
 * Banana Wackies – General Mills (1965)
 * Barbie Fairytopia – Kellogg's (2005)
 * Baron von Redberry
 * Bart Simpson's No ProblemO's – Kellogg's (2002)
 * Bart Simpson's Eat My Shorts – Kellogg's (2003)
 * Bart Simpson Peanut Butter Chocolate Crunch – Kellogg's (2001)
 * Basic 4 – General Mills
 * Batman – Ralcorp
 * Batman – Funko
 * Batman – General Mills
 * Batman Returns – Ralcorp
 * Benefit – General Mills
 * Bigg Mixx – Kellogg's (1990)
 * Black Panther – FYE
 * Blueberry Monster Crunch – Disney Magic (2006)
 * Blueberry Muffin Toasters – Malt-O-Meal (2019)
 * Bob Ross The Joy of Cereal – FYE (2019–present)
 * Body Buddies – General Mills
 * Boo Berry – General Mills (1973–present / seasonal since 2010)
 * Booty O's – FYE (2016)
 * Bran Flakes
 * Crownfield – Lidl
 * Harvest Morn – Aldi
 * Kellogg's (1922–present)
 * Post
 * Breakfast with Barbie – Ralston (1989)
 * Buc Wheats – General Mills (discontinued)
 * Bunuelitos – General Mills
 * Buttercups – General Mills (1965)
 * Buzz Blasts – Disney/Pixar/Kellogg's (2002–2005)

C



 * C-3PO's – based on the Star Wars character C-3PO (1990)
 * Cabbage Patch Kids Cereal (1980s)
 * Cap'n Crunch – Quaker Oats (1963–present)
 * Airhead Berries
 * Beach Bash Crunch (2018)
 * Blueberry Pancake Crunch (2017)
 * Cap'n Crunch Crunch Berries – Quaker Oats (1980–present)
 * Caramel Popcorn Crunch (2015)
 * Carnival Berries
 * Choco Crunch
 * Choco Donuts – (2003–2000s)
 * Chocolatey Berry Crunch – (2020–?)
 * Chocolatey Crunch (2011)
 * Chocolatey Peanut Butter Crunch
 * Christmas Crunch (1988)
 * Cinnamon Crunch – (1973–1974)
 * Cinnamon Roll Crunch – (2012–present?)
 * Cotton Candy Crunch (2019)
 * Cozmic Crunch (1999)
 * Crunch Treasures (2010)
 * Deep Sea Crunch (1993)
 * Freedom Crunch (2017)
 * Halloween Crunch (2007–present; seasonally)
 * Hero Crunch (2019)
 * Home Run Crunch – (1995–1996, 2007–2008 (rerelease), 2016 (second rerelease))
 * Peanut Butter Crunch – Quaker Oats (1969–present)
 * Mystery Crunch (2000)
 * Mystery Volcano Crunch (2000)
 * Neutron Berries (2001)
 * Oops! All Berries (1997–present)
 * Orange Creampop Crunch (2016)
 * Polar Crunch (2006)
 * Punch Crunch – Quaker Oats (1973)
 * Race Car Crunch (2009)
 * Red, White, And Blue Crunch (2019–present; seasonally)
 * Rugrats Go Wild! Berries (2003)
 * Sea Creature Berries
 * Smashed Berries (2001)
 * Soccer Crunch (2010)
 * Sprinkled Donut Crunch – (2014–?)
 * Strawberry Shortcake Crunch (2019)
 * Superman Crunch (2006)
 * Swirled Berries (2005)
 * Touchdown Crunch – (2019)
 * Treasure Hunt Crunch (2008)
 * Triple Crunch (1990)
 * Vanilly Crunch – Quaker Oats (1971)
 * Very Berry Crunch
 * Captain Planet Cereal (1994)
 * Caramel Crunch – Girl Scouts of the USA (2017)
 * Caramel Crunchfuls – (2010–present)
 * Cars (movie) – Kellogg's (2006)
 * Cars 2 – Kellogg's (2011)
 * Cars 3 – Kellogg's (2017)
 * The Cat in the Hat – Kellogg's (2003)
 * Caticorn – Kellogg's
 * Cheerios – General Mills (1941–present)
 * Ancient Grain Cheerios (2015)
 * Apple Cinnamon Cheerios (1988–present)
 * Banana Nut Cheerios (2008–present)
 * Berry Burst Cheerios (2003–present)
 * Berry Burst Cheerios – Strawberry (2003–present)
 * Berry Burst Cheerios – Strawberry Banana (2004)
 * Berry Burst Cheerios – Triple Berry (2003–present)
 * Blueberry Cheerios (2019)
 * Cheerios Protein – Cheerios (2014)
 * Cheerios Protein Cinnamon Almond
 * Cheerios Protein Oats & Honey
 * Cinnamon Cheerios (2004–present)
 * Cinnamon Burst Cheerios (2011–present)
 * Cinnamon Nut Cheerios (1980–present)
 * Chocolate Cheerios (2010–present)
 * Chocolate Peanut Butter Cheerios (Limited edition for 2016, permanent in 2017)
 * Dark Chocolate Crunch Cheerios (2014)
 * Dulce De Leche Cheerios (2012)
 * Frosted Cheerios (1995–present)
 * Fruity Cheerios (2006–present)
 * Honey Nut Cheerios (1979–present)
 * Honey Nut Cheerios Medley Crunch (2013)
 * Maple Cheerios (2018)
 * Millenios (Cheerios) (1999–2000)
 * MultiGrain Cheerios (1991–present)
 * MultiGrain Dark Chocolate Crunch Cheerios (2014–present)
 * MultiGrain Peanut Butter Crunch Cheerios (2012–2018)
 * Oat Cluster Cheerios Crunch (2007–present)
 * Peach Cheerios (2018)
 * Pumpkin Spice Cheerios (2016)
 * Strawberry Cheerios (2017)
 * Strawberry Banana Cheerios (2022-present)
 * Team Cheerios (1997)
 * Team (USA) Cheerios (1996) – (special edition, discontinued)
 * Toasted Coconut Cheerios (2019)
 * Vanilla Spice Cheerios (2023-present)
 * Very Berry Cheerios (2017–present)
 * Yogurt Burst Cheerios – Strawberry (2004–present)
 * Yogurt Burst Cheerios – Vanilla (2004–present)
 * Chex – Ralcorp (1937–1997); General Mills (1997–present)
 * Apple Cinnamon Chex (2012–present)
 * Chex Clusters
 * Chocolate Chex (2007–present)
 * Cinnamon Chex (2009–present)
 * Corn Chex (1958–present)
 * Double Chex (1990s)
 * Frosted Chex
 * Frosted Mini-Chex (2002–2006)
 * Graham Chex (mid 1990s)
 * Honey Graham Chex (1986–early 1990s)
 * Honey Nut Chex (1999–present)
 * Multi-Bran Chex (1990–present)
 * Peanut Butter Chex
 * Rice Chex (1950–present)
 * Strawberry Chex (2008–2010)
 * Sugar Chex (1970s)
 * Vanilla Chex (2013–present)
 * Wheat Chex (1937–present)
 * Chips Ahoy! Cereal – Post (2017–present)
 * Choco Crunch (original) – Quaker Oats (1980s)
 * Choco Crunch (re-introduced version) – Quaker Oats (2007–present)
 * Chocapic – Nestlé
 * Chocolate Donutz – General Mills (early 1980s)
 * Chocolate Crunchfuls (2010–present)
 * Chocolate Flakes – Kellogg's (not generally sold in the U.S.)
 * Chocolate Peanut Butter Corn Pops – Kellogg's – (2007)
 * Chrebet Crunch (1999)
 * Chocolatey Peanut Butter Crunch – Quaker Oats (2006)
 * Chocos – Kellogg's
 * Christmas Crunch – Quaker Oats (1988–present)
 * Cinnabon – Kellogg's
 * Cinnamon Crunch – Quaker Oats (1970s)
 * Cinnamon Crunch Crispix – Kellogg's (2001–2006)
 * Cinnamon Grahams – United Kingdom
 * Cinnamon Jacks – Kellogg's (2013–)
 * Cinnamon Mini-Buns (1991–1993)
 * Cinnamon Marshmallow Scooby-Doo – Kellogg's (2002)
 * Cinnamon Streusel – General Mills
 * Cinnamon Toast Crunch – General Mills (1984–present)
 * Apple Cinnamon Toast Crunch (2017)
 * Apple Pie Toast Crunch (2021)
 * Caramel Toast Crunch (2021-present)
 * CinnaGraham Toast Crunch (2021-present)
 * Cinnamon Toast Crunch Rolls (2022-present)
 * Cinnamon Toast Crunch Churros (2018-present)
 * Chocolate Toast Crunch (2013–present)
 * Dulce De Leche Toast Crunch (2021)
 * Frosted Toast Crunch (2012)
 * Peanut Butter Toast Crunch (2004, 2013)
 * Sugar Cookie Toast Crunch (2015–present)
 * Cinnamon Toasters – Malt-O-Meal
 * Circus Fun – General Mills (Late 1980s)
 * Clackers – General Mills
 * Clusters – General Mills
 * Coco Munch
 * Coco Roos – Malt-O-Meal
 * CoCo Wheats – Little Crow Foods (1930–present)
 * Cocoa Blasts – Quaker Oats (1996)
 * Coco Pops – Kellogg's (known as Cocoa Krispies in some parts of the world; the generic equivalent sold under many different names)
 * Cocoa Pebbles – Post Cereals
 * Cocoa Puffs – General Mills (1958–present)
 * Cocoa Puffs Brownie Crunch (2011)
 * Cocoa Puffs Combos (vanilla and chocolate puffs mixed) –(2008)
 * Cocoa Puffs Ice Cream Scoops (2017)
 * Hot Cocoa Cocoa Puffs (2017)•
 * Cocoa Hoots – Kellogg's
 * Colossal Crunch – Malt-O-Meal
 * Comet Balls – Spix/Sulava & Company (2006–present)
 * Complete
 * Concentrate – Kellogg's (1959–c.1980)
 * Cookie Crisp (1977–present)
 * Birthday Cake Cookie Crisp. (2018)
 * Cookie Crisp Brownie (2013–present) (available in the U.K)
 * Cookie Crisp Sprinkles (2009–2012)
 * Double Chocolate Cookie Crisp (2006–2008)
 * Holiday Sprinkles Cookie Crisp (2014)
 * Oatmeal Cookie Crisp (1978–1980)
 * Peanut Butter Cookie Crisp (2005–2007)
 * Sprinkles Cookie Crisp (2009)
 * Vanilla Cookie Crisp (1978–mid 1980s)
 * Corn Bran – Quaker Oats (1980)
 * Corn Bran Squares – Quaker Oats
 * Corn Bursts – Malt-O-Meal
 * Corn Crunch – Quaker Oats (2017)


 * Corn Flakes
 * Harvest Morn – Aldi
 * Kellogg's (1907–present)
 * Tesco
 * Corn Pops – Kellogg's (1951–present; originally known as Sugar Pops)
 * 3 Point Pops (1999)
 * Candy Corn Pops (2001)
 * Corn Soya – Kellogg's
 * Corny Snaps – Kellogg's (1970s)
 * Country Corn Bran – General Mills
 * Country Corn Flakes – General Mills (1962)
 * Cosmic Brownies Cereal – Kellogg's (2021)
 * Count Chocula (1971–present / seasonal since 2010)
 * Cracklin' Oat Bran Kellogg's
 * Cracker Jack Cereal – Ralston (1983–1985)
 * Cranberry Almond Crunch – Post Cereals (1997–present)
 * Cranberry Wheats – Asda
 * Cran-Vanilla Crunch – Kellogg's (2005–2007)
 * Crazy Cow – General Mills (late 1970s)
 * Crazy Cow Chocolate (1977)
 * Crazy Cow Strawberry (1977)
 * Cream of Wheat (1893–present)
 * Create a Crunch Cereal Making Kit – Post Cereals (Early 2000s)
 * Crispix – Kellogg's – (1983–present)
 * Crispy Critters – Post Cereals (1963–1980s)
 * Crispy Wheats 'n Raisins – (no longer in production)
 * Cröonchy Stars – Post Cereals (1988–1989) featuring the Muppets' Swedish Chef
 * Cruncheroos – Kellogg's (1990s)
 * Crunchy Bran – Quaker Oats
 * Crunchy Bran – Weetabix Limited
 * Crunchy Corn Bran – Quaker Oats
 * Crunchy Nut Cornflakes – Kellogg's
 * Crunchy Nut Oh!s – Quaker Oats
 * Cuphead & Mugman – Funko
 * Curves – General Mills (2007)
 * Curves Fruit & Nut Crunch Curves Honey Crunch (2007)
 * Curves Whole Grain Crunch (2007)

D

 * Despicable Me Cereal – Kellogg's (2017)
 * Diamond Shreddies – General Mills/Cereal Partners
 * Diet Frosted Rice Puffs – Quaker Oats (1967)
 * Diet Frosted Wheat Puffs – Quaker Oats (1967)
 * Dinersaurs – Ralston (1988–1989)
 * Dinky Donuts – Ralston (1980s)
 * Dippin Dots Cereal – General Mills (2018)
 * Banana Split
 * Birthday Cake
 * Cookies n’ Cream
 * Donkey Kong Crunch – Ralston (1982–1983)
 * Donkey Kong Jr. Cereal – Ralston (1983–1984)
 * Dora the Explorer Cereal – General Mills
 * Double Dip Crunch – Kellogg's (late 1980s–1993)
 * Drumstick Cereal – General Mills (2019)
 * Classic Vanilla
 * Mint Chocolate
 * Dudley Do-Right – General Mills
 * Dunkaroos Cereal – General Mills (2021–present)
 * Dunkin' Donuts Cereal – Ralston (late 1980s)
 * Dunkin' Caramel Macchiato (Post) (2020)
 * Dunkin' Mocha Latte (Post) (2020)
 * Dutch Apple – General Mills (1996)
 * Dyno-Bites – Malt-O-Meal

E

 * Eggo – Kellogg's (2006–2012, 2019–present)
 * E.T. Cereal – Ralston (1984)
 * The Elf on the Shelf Cereal – Kellogg's – (2019)
 * Engine 2 (Rip's Big Bowl) – Whole Foods
 * Elixir Cereals – Known by brand name Nutri-Crisp (2011–present)

F

 * The Fairly OddParents Cereal! – Post Cereals (2003–2004)
 * Fantuz Flakes – Prepared for Federated Co-operatives Ltd, Collectors Edition for Saskatchewan Roughriders 100th season (2009–2010)
 * Farley's Rusks Original
 * Fiber One – General Mills (1985–present)
 * Fiber One Caramel Delight (2008)
 * Fiber One Frosted Shredded Wheat (2009)
 * Fiber One Honey Clusters (2005–present)
 * Fiber One Raisin Bran Clusters (2007)
 * Fiber One Strawberries & Vanilla Clusters (2019)
 * Fiber One 80 Chocolate (2013)
 * Fiber One 80 Honey Squares (2011)
 * Fiber One Bran
 * Fiber One Protein Cranberry Almond (2014)
 * Fiber One Protein Maple Brown Sugar (2014)
 * Fillows – General Mills (2019)
 * Fillows Pillsbury Cinnamon Roll (2019)
 * Fillows Hershey’s Cookies n' Crème (2019)


 * Finding Dory – Kellogg's (2016)


 * Fingos – General Mills (1993 to 1994)
 * Five Nights at Freddy's – Funko
 * Five Nights at Freddy's – FYE
 * Fitness – Nestlé
 * Flutie Flakes – General Mills
 * Football Crisp! – Nestlé (2006)
 * Force – (1901–1983 in the U.S.; 1902–present in the UK)
 * Fortified Oat Flakes – Post Cereals
 * Franken Berry (1971–present / seasonal since 2010)
 * Freakies – Ralston (1972–1976; reintroduced version 1987)
 * Cocoa Freakies – (1973–present)
 * Fruity Freakies – (1975–1976)
 * French Toast Crunch – General Mills (1995–2008, 2014–present)
 * Froot Loops – Kellogg's (1964–present)
 * Froots Loops Treasures Cereal – Kellogg's (2013–present)
 * Frosted Flakes – Kellogg's (known as Frosties in much of Europe; formerly known as Sugar Frosted Flakes (1952 – present)
 * Banana Frosted Flakes (1981–1984)
 * Birthday Confetti Frosted Flakes (1997)
 * Cocoa Frosted Flakes (1997–2000)
 * Less Sugar Frosted Flakes (2004–present)
 * Frosted Flakes Gold (2008–present)
 * Frosted Flakes Chocolate (2011 & 2013) (marketed as Kombos in the 1970s)
 * Frosted Flakes Minecraft (2023)
 * Cinnamon Frosted Flakes (2016–present)
 * Honey Nut Frosted Flakes (2019–present)
 * Banana Creme Frosted Flakes (2019)
 * Strawberry Milkshake Frosted Flakes (2022–present)
 * Maple Cinnamon Frosted Flakes (2023-present)
 * Frosted Flakes – Malt-O-Meal
 * Frosted Flakes – Ralston
 * Frosted Mini Spooners – Malt-O-Meal
 * Frosted Mini-Wheats (various flavors) – Kellogg's
 * Frosted Mini-Wheats Strawberry Delight
 * Bite Size Frosted Mini-Wheats with Brown Sugar
 * Bite Size Frosted Blueberry Muffin
 * Bite Size Frosted Cinnamon Streusel
 * Bite Size Frosted Chocolate
 * Bite Size Frosted Maple and Brown Sugar
 * Bite Size Frosted Strawberry Delight
 * Bite Size Frosted Vanilla Crème
 * Frosted Mini-Wheats Big Bite
 * Unfrosted Mini-Wheats
 * Little Bites Original
 * Little Bites Chocolate
 * Touch of Fruit in the Middle Mixed Berry
 * Frosted Oat Flakes – Quaker Oats (1968)
 * Frosted Shredded Wheat – see Shredded Wheat
 * Frosties – see Frosted Flakes
 * Frosty O's – General Mills (1959-early 1980s) (eventually repackaged as "Frosted Cheerios")
 * Fruitangy Oh!s – Quaker Oats
 * Fruit & Bran – Post Cereals (discontinued)
 * Fruit & Nut Granola Cereal – Sunbelt
 * Fruit 'n Fibre
 * (including spelling variants) Kellogg's, others
 * Fruit & Fibre (Crownfield) – Lidl
 * Fruit & Fibre (Harvest Morn) – Aldi
 * Fruit Harvest
 * Fruit Islands – Ralston (1987)
 * Fruit Wheats – Nabisco (1986)
 * Fruity Dyno-bites – Malt-O-Meal
 * Fruity Pebbles – Post Cereals
 * Funfetti Cereal – Pillsbury (2020)
 * Funko's
 * Futurelife SmartFood

G

 * Garfield Cereal – Quaker Oats (1985)
 * G.I. Joe Action Stars – Ralston (1985)
 * Girl Scouts Cereal – General Mills (2017)
 * Caramel Crunch
 * Thin Mints
 * Ghostbusters Cereal – Ralston (1985–1988)
 * Ghostbusters II Cereal – Ralston (1989)
 * Ghostbusters: Afterlife Cereal – General Mills (2021)
 * Go Lean Cereal (Crunch) – Kashi
 * Golden Crisp – Post Cereals (formerly known as Sugar Crisp, Super Sugar Crisp, and Super Golden Crisp; 1949–present)
 * Go Diego Go! Cereal – General Mills (2015)
 * Golden Goals – Quaker
 * Golden Grahams – General Mills (1970s–present)
 * Golden Nuggets – United Kingdom – Nestlé
 * Golden Oaties – Quaker (c.1982)
 * Golden Puffs – Malt-O-Meal
 * Gold Medal Raisin Bran – General Mills (2001)
 * Good Friends Cereal (fiber cereal) – Kashi/Kellogg's
 * Gorilla Munch – Nature's Path
 * Gran Bits – Australia Hancock's Golden Crust Pty Ltd (1931–2001)
 * Grand Slams – General Mills (1998)
 * Granola
 * Granolove – honey roasted granola; Springfield, Missouri
 * Kellogg's; 1900s
 * Low Fat Granola Cereal – Sunbelt
 * Oatbox Cereal Co. – Cranberry, Rosemary & Raw Cocoa Nibs Granola (2014)
 * Oatbox Cereal Co. – Chai Tea & Roasted Pineapple Granola (2014)
 * Oatbox Cereal Co. – Old fashioned Apple Crumble Granola (2014)
 * Oatbox Cereal Co. – Pumpkin Spice Granola (2014)
 * Quaker 100% Natural Granola
 * Specially Selected Very Berry Granola – Aldi
 * W.K Kellogg No Added Sugar Simply Granola
 * Granula – first manufactured breakfast cereal, invented by James Caleb Jackson in 1863
 * Grape Nut Flakes – Post
 * Grape-Nuts – Post Cereals (1897–present)
 * Gremlins cereal – Ralston (1984)
 * Grins & Smiles & Giggles & Laughs – Ralston (discontinued)
 * Guardian Cinnamon with a hint of vanilla flavour – Canada – Kellogg's
 * Guardian Original with a hint of maple flavour – Canada – Kelloggs

H

 * Halfsies – Quaker Oats (1980s)
 * Harmony – General Mills (2001)
 * Harvest Crunch – Quaker Oats
 * Heart to Heart – Blueberry Oat Cluster Crunch – Kashi
 * Hershey's Cookies 'n' Creme Cereal – General Mills (2013–present)
 * Hershey's Kisses Cereal – General Mills (2019–present)
 * Hidden Treasures – General Mills (1993–1995)
 * High School Musical Cereal – Kellogg's/Disney (2008)
 * Hi-Pro – General Mills (1960)
 * Homer's Cinnamon Donut Cereal – Kellogg's (c.2001)
 * Honey Bunches of Oats (1989–present)
 * Honey Bunches of Oats with Almonds (1990–present)
 * Honey Bunches of Oats with Apples with Cinnamon Bunches (2011–present)
 * Honey Bunches of Oats with Bananas (2004–2005)
 * Honey Bunches of Oats with Peaches (2004 – November 2011)
 * Honey Bunches of Oats with Strawberries (2002–present)
 * Honey Bunches of Oats with Chocolate Clusters (2008–present)
 * Honey Bunches of Oats with Cinnamon Clusters (2006–2012)
 * Honey Bunches of Oats with Vanilla Clusters (2007–present)
 * Honey Bunches of Oats Just Bunches (2008–present)
 * Honey Bunches of Oats Fruit Blends (2012–present)
 * Chicken & Waffles Honey Bunches of Oats – Post Cereals
 * Maple Bacon Donuts Honey Bunches of Oats – Post Cereals
 * Honey Bunny
 * Honey Buzzers – Malt-O-Meal
 * Honeycomb – Post Cereals (1965–present)
 * Honeycomb Strawberry
 * Honey Crisp Corn Flakes – Quaker Oats
 * Honey Cups
 * Honey Dipps – Quaker Oats (2019)
 * Honey-ful Wheat – Mom's Best Naturals
 * Honey Graham Oh's – Quaker Oats
 * Honey Graham Squares – Malt-O-Meal
 * Honey Maid – Post Cereals (2007–2008)
 * Honey Nut Clusters – General Mills
 * Honey Crisps – Honeywell Cereals
 * Raisin Crisps – Honeywell Cereals
 * Honey Nut Corn Flakes – Kellogg's (1981–present)
 * Honey Nut Shredded Wheat – Post
 * Honey Nut Toasty O's – Mom's Best Naturals
 * Honey & Oat Blenders – Malt-O-Meal
 * Honey Puffs
 * Honey Smacks – Kellogg's (formerly known as Sugar Smacks) (1953–present)
 * Honey Toasted Kernza – Cascadian Farms, General Mills (2019)
 * Honey-Toasted Sugar Puffs – Quaker Oats
 * Hostess – Post Cereals
 * Hot Wheels – Ralston (1990)
 * How to Train Your Dragon Adventure Crunch – MOM Brands (2015)
 * Hulk Cereal – Post (2003)
 * Disney Hunny B's Honey-Graham – Kellogg's/Disney (2002–2006)
 * Hy-Vee Mahomes Magic Crunch – Hy-Vee (2019)
 * Honey Stars – Nestlé

I

 * Ice Cream Cones – (1987) (limited edition availability in 2003)
 * Ice Cream Cones Chocolate Chip
 * Ice Cream Cones Vanilla
 * Icee Cereal – Kellogg’s (2023)
 * Indiana Jones – Kellogg's – (2008–2009)
 * Instant Hot Oat Cereal (Harvest Morn) – Aldi – see Ready Brek

J

 * JoJo Siwa Strawberry Bop Cereal – General Mills (2021–present)
 * Jolly Rancher Cereal – General Mills (2020)
 * Jurassic Park Crunch – General Mills (1997)
 * Jets – General Mills (c. late 1950s to early 1970s)
 * Just Right – Kellogg's

K

 * Kaboom! – General Mills (1969–2010: Limited Distribution)
 * Kashi – Indigo Morning, NON GMO, Organic
 * KamB8s Frosted Nuts-Organic (1996–present)
 * Keebler Cereal – Kellogg's (2016)
 * Kevlar Koated Krunch – Krave (2000)
 * Keebler Cookie Crunch Cereal – Kellogg's (2008–2010)
 * King Vitaman – Quaker Oats (1970–2019)
 * Kix – General Mills (1937–present)
 * Berry Berry Kix – (1992–present)
 * Honey Kix – (2009–present)
 * Koko Krunch – Nestlé – (Asia)
 * Krave U.S Version – Kellogg's – (2012–present)
 * Chocolate Krave – (2012–present)
 * Cinnamon Crunch Krave – (2019)
 * Double Chocolate Krave – (2012–present)
 * S'mores Krave – (2014–present)
 * Strawberry Crunch Krave – (2019)
 * Krispy Kritters (1960s–1980s) General Foods
 * Krumbles-Kellogg's (1913–1973 [approx])
 * Krusty-O's – fictional breakfast cereal, one of the many products produced from The Simpsons. This cereal was produced in limited quantities and sold at 7-Eleven convenience stores as a promotional item for The Simpsons Movie.
 * Kung Fu Panda Crunchers cereal – Kellogg's / DreamWorks (2008)

L

 * La Lechera Flakes – Nestlé
 * La Lechera Churros
 * Life – Quaker (1960s–present)
 * Baked Apple Life – (2002)
 * Cinnamon Life – (1978–present)
 * Chocolate Life
 * Chocolate Oat Crunch Life – (2006–2008)
 * Crunchtime Life Apple Cinnamon (2012)
 * Crunchtime Life Strawberry (2012)
 * Gingerbread Spice Life (2017)
 * Honey Graham Life – (2004–2009)
 * Maple & Brown Sugar Life – (2008–present)
 * Multigrains Life
 * Pumpkin Spice Life (2016)
 * Raisin Life – (Mid 1980s)
 * Strawberry Life
 * Superman Returns Life (2006)
 * Vanilla Life (2016–present)
 * Vanilla Yogurt Crunch Life – (2005 – July 2008)
 * Liga Original
 * Lion Cereal – Nestlé
 * Little Einsteins Fruity Stars – General Mills
 * Looney Tunes Back In Action – General Mills (2003)
 * Lucky Charms – General Mills (1964–present)
 * Berry Lucky Charms (2006–2009)
 * Cinnamon Vanilla Lucky Charms (2017)
 * Chocolate Lucky Charms (2005–present)
 * Chocolatey Winter Lucky Charms (2018)
 * Fruity Lucky Charms (2019)
 * Holiday Lucky Charms (1991)
 * Olympic Lucky Charms (1996)
 * Winter Lucky Charms (1999)←
 * Lucky Charms Frosted Flakes – General Mills (2018)

M

 * Madagascar S'more Jungle Party – MOM Brands, Post Cereals (2015)
 * Magic Puffs Cereal – General Mills (1970s)
 * Magic Spoon
 * Major League Grand Slams – General Mills (1998)
 * Mallow Oats – Mom's Best Cereals
 * Malted Wheaties (Harvest Morn) – Aldi – see Shreddies
 * Malt Wheats – Tesco – see Shreddies
 * Maple & Brown Sugar Mini Spooners – Malt-O-Meal
 * Maple Waffle – Magic Spoon(2021)
 * Marshmallow Alpha-Bits – Post Cereals
 * Marshmallow Mateys – Malt-O-Meal
 * Marshmallow Safari – Quaker Oats
 * Master Crunch – Master P
 * Maximize – Bokomo
 * Mega Man – Funko
 * Mermaid – General Mills (2019)
 * Mickey's Magix – Kellogg's/Disney (2002–2005)
 * Mickey Mouse Magic Crunch – Post (1988–1989)
 * Mickey Mouse Clubhouse Berry Crunch – General Mills
 * Maypo
 * Millenios – General Mills (1999)
 * Milo Cereal – Nestlé
 * Milo Crunchy Bites – Nestlé
 * Milo Duo – Nestlé
 * Mini Cinnamon Churros – Post Cereals (2011–present)
 * Mini Swirlz Cinnamon Bun Cereal – Kellogg's – (2005–2009)
 * Mini Swirlz Fudge Ripple Cereal – Kellogg's (2005–2007)
 * Mini Swirlz Peanut Butter Blast Cereal – Kellogg's (2006–2007)
 * Mini-Wheats – Kellogg's – (1978–present)
 * Minions – General Mills (2015)
 * Monopoly Cereal – General Mills (2003)
 * Monster Cereals – General Mills (1971–present / seasonal since 2010)
 * Boo Berry – General Mills (1973–present / seasonal since 2010)
 * Count Chocula – General Mills (1971–present / seasonal since 2010)
 * Franken Berry – General Mills (1971–present / seasonal since 2010)
 * Fruit Brute – General Mills (1974–1983) New Version (2013; renamed Frute Brute)
 * Fruity Yummy Mummy – General Mills (1988–1993) New Version (2013)
 * Carmella Creeper – General Mills (2023-present / seasonal since 2023)
 * Monsters University Cereal – Kellogg's (2013)
 * Moonstones – Ralston (1970s)
 * Morning Funnies – Ralston (1988–1989)
 * Most
 * Mr. T Cereal – Quaker Oats (1984)
 * Mr. Wonderful's Surprize – General Mills (1970s)
 * Mr. Wonderful's Suprize Chocolate (1972)
 * Mr. Wonderful's Suprize Vanilla (1972)
 * Mud & Bugs – Kellogg's/Disney (2003–2006)
 * Muesli
 * Gaia Muesli
 * Harvest Morn Fruit Muesli – Aldi
 * Harvest Morn Fruit & Nut Muesli – Aldi
 * Kelkin Fruit & Nut Muesli
 * Specially Selected Berries & Cherries Muesli – Aldi
 * Specially Selected Really Nutty Muesli – Aldi
 * Specially Selected Very Berry Muesli – Aldi
 * Tesco No Added Sugar Or Salt Swiss Style Muesli
 * Mueslix – Kellogg's (1980s–present)
 * Muffets – Quaker
 * Multigrain Flakes – Quaker Oats (2018)
 * Cranberry Apple
 * Honey Vanilla

N

 * Natural Granola – Quaker Oats
 * Lowfat With Raisins
 * Oats & Honey
 * Oats, Honey & Raisins
 * Nature Valley Cereal – General Mills (1970s–present)
 * Nature Valley Baked Oat Bites (201)
 * Nature Valley Chocolate Oat Bites (2016)
 * Nature Valley Chocolate Oat Clusters (2016)
 * Nature Valley Cinnamon (2007)
 * Nature Valley Granola (1973–present)
 * Nature Valley Oats n’ Honey (2007)
 * Nature Valley Organic Vanilla Nut (discontinued)
 * Nature Valley Honey Oat Clusters (2016)
 * Negresco Cereal – Nestlé (2023–present; only sold in Brazil)
 * Neopets Islandberry Crunch – General Mills (2006)
 * Nerds Cereal – Ralston (1985–1986)
 * Nescau Cereal – Nestlé (1996–present; only sold in Brazil)
 * Nescau Duo (2012–present)
 * Nestlé NesQuik – General Mills/Nestlé (1999–present)
 * Nickelodeon Green Slime Cereal – General Mills (2003)
 * Nintendo Cereal System – Ralston/Nintendo (1988–1989)
 * Nut 'n Honey – Kellogg's
 * Nutri-Grain – Kellogg's
 * Nion-Nion – Achalandage
 * Nutter Butter – Post (2018)

O

 * Oatbake – Kellogg's (early 1990s)
 * Oat Bran – Quaker Oats
 * Oatmeal Crisp – General Mills (originally Oatmeal Raisin Crisp, now in multiple varieties)
 * Oatmeal Crisp Almond
 * Oatmeal Crisp Crunchy Almond
 * Oatmeal Crisp Hearty Raisin
 * Oatmeal Crisp Maple Brown Sugar (2006)
 * Oatmeal Crisp Raisin (1991)
 * Oatmeal Crisp Triple Berry
 * Oatmeal Raisin Crisp
 * Oat Flakes – Quaker Oats
 * Oatmeal Squares – Quaker Oats (originally or previously Oat Squares)
 * Oatmeal Squares Brown Sugar (1988)
 * Oatmeal Squares Cinnamon
 * Oatmeal Squares Golden Maple (2009)
 * Oatmeal Squares Honey Nut (2012)
 * Oatibix – Weetabix Limited (2006–present)
 * Oat Crisp – Quaker Oats (late 1990s?–present) (replacement for Oat Krunchies)
 * Oat Krunchies – Quaker Oats (1970s–late 1990s?) (replaced by Crisp then Oat Crisp)
 * Oats & Honey Blend – Mom's Best Naturals
 * Oh's – Quaker Oats Company (mid-1980s)
 * "oho!" breakfast cereals (1991)
 * O.J.s – Kellogg's (1980s)
 * OKs – Kellogg's (early 1960s)
 * Optima Fruit & Fibre – see Fruit 'n Fibre
 * Optivita – Kellogg's (Available in The UK)
 * Orange Blossom – General Mills (1981)
 * Organic Wild Puffs – Barbara's Bakery
 * Oreo O's – Post (1998–2007) (Reintroduced 2018–Present)
 * Golden Oreo O's – Post (2018–present)

P

 * Pac-Man – General Mills (early 1980s)
 * Palaseja – Lithuania (1994)
 * Para Su Familia Cinnamon Stars – General Mills (1999)
 * Para Su Familia Raisin Bran – General Mills (1999)
 * Passatempo – Nestlé (2022–present; only sold in Brazil)
 * PAW Patrol – Kellogg's
 * PAW Patrol Vanilla Crunch – General Mills
 * PB&J – Quaker Oats (1982)
 * Peanut Butter Puffs – Milville (2019)
 * Peanut Butter Toast Crunch – General Mills (2004–2005) (2013–present)
 * Pebbles Cereal – Post Cereals (1969–present)
 * Bamm-Bamm Berry Pebbles – Post (2007–2009)
 * Cinna-Crunch Pebbles – Post Cereals (1998–2001)
 * Cinnamon Pebbles – Post Cereals (2016–)
 * Cocoa Pebbles – Post Cereals (1970–present)
 * Cupcake Pebbles – Post Cereals (2009–2011)
 * Dino Pebbles – Post Cereals (early 1990s)
 * Dino S'mores Pebbles – Post Cereals (2008)
 * Fruity Pebbles – Post Cereals (1969–present)
 * IceBerry Pebbles – Post Cereals (2006–2007)
 * Limited Edition Smurfs Pebbles – Post Cereals (2011)
 * Marshmallow Mania Pebbles – Post Cereals (2005–2007)
 * Marshmallow Pebbles – Post Cereals (2010–)
 * Pebbles Boulders – Post Cereals (2011–)
 * Poppin' Pebbles – Post Cereals (2014–)
 * Winter Fruity Pebbles – Post Cereals (2003)
 * Peeps (candy) – Kellogg's
 * Pep – Kellogg's
 * Pink Panther Flakes – Post Cereals (1972–1974)
 * Pirates of the Caribbean Cereal – Kellogg's (2006–2007)
 * Pokémon Cereal – Kellogg's (2000)
 * Popeye Cereal – Purity Mills (1949–1983), Quaker Oats (1983–1990s)
 * Popeye Cocoa Blasts (1993)
 * Popeye Fruit Curls
 * Popeye Puffed Rice
 * Popeye Puffed Wheat
 * Popeye Sweet Crunch
 * Popeye Sweet Puffs
 * Pop-Tarts Crunch – Kellogg's (1995)
 * Porridge
 * Flahavan's Progress Oatlets
 * Kavanagh's Porridge – Aldi
 * Powdered Donutz – General Mills (early 1980s)
 * Princess Fairytale Flakes – General Mills (2007)
 * Product 19 – Kellogg's (1967–2016)
 * Pro Grain Cereal – Kellogg's (1987–1988)
 * Pro Stars (feat. Wayne Gretzky on the covers) – General Mills
 * Prophet's Pastry Pops – Amber Franklin Cereal Products (2013–present)
 * Pronutro – Bokomo, South Africa
 * Puff – Kashi
 * Puffa Puffa Rice – Kellogg's (1967–1975)
 * Puffed Rice – (Quaker Oats) (Malt-O-Meal)
 * Puffed Rice Sparkies – Quaker Oats (1940)
 * Puffed Wheat – (Quaker Oats) (Malt-O-Meal)
 * Puffed Wheat Sparkies – Quaker Oats (1940)
 * Puff-kins – Weetabix UK (c.1960)
 * Puffins – Barbara's Bakery (early 1990s)

Q

 * Quake – Quaker Oats (1965–1970)
 * Quake Quangaroos – Quaker Oats (1971–1974)
 * Quaker Crackels – Quaker Oats
 * Quaker Corn Puffs – Quaker Oats
 * Quaker Honey Grahams – Quaker Oats
 * Quaker Oatmeal Squares – Quaker Oats
 * Quaker Wheat Berries – Quaker Oats
 * Quakies – Quaker Oats (1920)
 * Quisp – Quaker Oats (1965 – sold online and in limited distribution)

R

 * Rainbow Brite Cereal – Ralston (1985)
 * Raisin Bran – Kellogg's (1944–present)
 * Raisin Bran Crunch – Kellogg's (1999–present)
 * Raisin Nut Bran – General Mills
 * Raisin Oat Bran – General Mills (1990)
 * Raisin Squares – Kellogg's
 * Raisin Wheats – Kellogg's – (1980s–present)
 * Ready Brek – Weetabix Limited
 * Real Medleys Cherry Almond Pecan – Quaker Oats (2014)
 * Real Medleys Peach Apple Walnut – Quaker Oats (2014)
 * Reese's Puffs – General Mills (May 1994 –present)
 * Reese's Puffs Bats (2018)
 * Reese's Puffs Big Puffs (2019)
 * Reese's Puffs Bunnies (2017)
 * Reese's Puffs Hearts (2019) Reese's Peanut Butter Puffs (1994)
 * Reptar Crunch – Post (1999)
 * Rice Bubbles
 * Rice Crisps – Quaker Oats
 * Rice Crunchins – General Mills
 * Rice Honeys – Nabisco
 * Sugar Rice Krinkles – Post (1951–1970s)
 * Rice Krispies – Kellogg's – (1927–present)
 * Crispy Rice – Malt-O-Meal
 * Harvest Morn Crisp Rice – Aldi
 * Apple Cinnamon Rice Krispies – Kellogg's (1980s–1990s)
 * Berry Krispies – Kellogg's (2006–2008)
 * Cinnamon Sugar Rice Krispies – Kellogg's
 * Cocoa Krispies – Kellogg's (1958–present)
 * Cocoa Krispies Choconilla – Kellogg's (2007–2009)
 * Cookies & Creme Rice Krispies – Kellogg's (2020)
 * Frosted Krispies – Kellogg's (known as Ricicles in the United Kingdom)
 * Fruity Marshmallow Krispies – Kellogg's (1987-late 1990s)
 * Honey Rice Krispies – Kellogg's – (1996–present) (available only in The UK)
 * Jumbo Krispies – Kellogg's (2009–2011)
 * Marshmallow Rice Krispies – Kellogg's (1982–1993)
 * Rainbow Rice Krispies – Kellogg's (2023)
 * Razzle Dazzle Rice Krispies – Kellogg's (1997–2000)
 * Rice Krispies With Real Strawberries – Kellogg's (2007–2009)
 * Rice Krispies Treats Cereal – Kellogg's (March 1993–present)
 * Rice Krispies with Vanilla Flavour – Kellogg's (available only in Canada)
 * Strawberry Rice Krispies – Kellogg's (Limited time in 1983 and 1997) (Permanent in 2019)
 * Richard Petty 43's – General Mills
 * Ripple Crisp – General Mills (1993)
 * Rip's Big Bowl – Engine 2 Diet
 * Rocky Mountain Chocolate Cereal – Kellogg's (2013)
 * Rocky Road – General Mills (1986–1987)
 * Ryan's World Cereal – Kellogg's (2019)

S

 * Scooby-Doo! – Kellogg's (2013)
 * Sesame Street Cereal – Post Cereals/General Mills (2013–present)
 * Shopkins Cutie O's cereal – Kellogg's (2019)
 * Shredded Oats – Barbara's Bakery, 1980s
 * Shreddd Spoonfuls – Barbara's Bakery, 1980s
 * Shredded Wheat
 * Nestlé
 * Post Cereals (originally Nabisco Shredded Wheat) Barbara's Bakery (US), Cereal Partners (UK) – (variants and generic versions sold under various names)
 * Shreddies
 * Nestlé
 * Post Foods
 * Shrek's (NOT Donkey's) – Shrek-themed cereal made by General Mills
 * Shrek 2 Mud & Worms – Nestlé (2004)
 * Shrek Cereal – Kellogg's (2007)
 * Shrek Ogre O's – MOM Brands (2015)
 * Simply Granola Vanilla & Pecan – Quaker Oats (2018)
 * Sir Grapefellow – General Mills (1972)
 * Slimer! And The Real Ghostbusters Cereal – Ralston (early 1990s)
 * Smart Bran
 * Smart Start
 * S'mores Grahams or S'mores Crunch – General Mills (1980s–1990s)
 * Smorz – Kellogg's (2003–present)
 * Smurf Berry Crunch – Post Cereals (1983)
 * Smurf Magic Berries – Post Cereals (1987–early 1990s)
 * Snow Flakes – Nestlé (Eastern Europe, Asia and South America)
 * Sonic the Hedgehog – Funko
 * Sour Patch Kids – Post Cereals
 * Space Jam: A New Legacy Cereal – General Mills (2021–present)
 * Special K – Kellogg's (1955–present)
 * Chocolatey Delight – Kellogg's
 * Cinnamon Pecan – Kellogg's
 * Blueberry – Kellogg's
 * Red Berries – Kellogg's (2001–present)
 * Vanilla Almond – Kellogg's
 * Fruit and Yogurt – Kellogg's
 * Protein Plus – Kellogg's
 * Spider-Man – Ralston (1995)
 * Spider-Man Cereal – Kellogg's (2002) (2004)
 * Spider-Man 3 Cereal – General Mills (2007)
 * SpongeBob SquarePants – Kellogg's (2004–2007)
 * SpongeBob SquarePants – General Mills (2014)
 * SpongeBob SquarePants Cereal – Kellogg's (2020)
 * Sour Patch Kids – Post Cereals (2019)
 * Sprinkle Spangles – General Mills (early 1990s)
 * Stars – Kellogg's (1960s)
 * Star Wars Cereal – Kellogg's (c.2005)
 * Star Wars Cereal – General Mills (2015)
 * Star Wars Episode II Cereal – General Mills (2002)
 * Start – Kellogg's
 * Strawberry Blasted Honeycomb – Post Cereals
 * Strawberry Squares – Kellogg's (1980s)
 * Strawberry Shortcake – General Mills (1980s)
 * Strawberry Smiggles – FYE (2018)
 * Sugar Cones – General Mills (1967)
 * Sugar Crisp – Post Cereals – (now known as Golden Crisp) (1949–present)
 * Sugar Jets – General Mills – (name later shortened to Jets) (1950s)
 * Sugar Puffs – (now known as Honey Monster Puffs)
 * Sugar Puffs Of Wheat – Quaker Oats
 * Sugar Smacks – Kellogg's – (now known as Honey Smacks) (1953–present)
 * Sugar Smiles – General Mills (1953)
 * Sugar Sparkled Twinkles – General Mills (1960–1965)
 * Sugar Stars – Kellogg's (1958–1966?)
 * Sultana Bran – Kellogg's (Australia and New Zealand)
 * Sun Crunchers – General Mills (discontinued) (1990s)
 * Sun Flakes – Ralston (discontinued)
 * Sunrise – General Mills (1999)
 * Superman Cereal – General Mills (2016)
 * Superman Stars – Post Cereals
 * Super Mario Cereal – Kellogg's
 * Sweet Crunch – Quaker Oats
 * Sweetened Wheat-fuls – Mom's Best Naturals
 * Sweet Puffs – Quaker Oats (1996)
 * S.W. Graham – Kellogg's (1980s)

T

 * Team Flakes – Nabisco
 * Teddy Grahams Breakfast Bears Graham Cereal – Nabisco (1990)
 * Teenage Mutant Ninja Turtles Mutant Mayhem Cereal (2023)
 * Teenage Mutant Ninja Turtles Cereal – General Mills (2016)
 * Teenage Mutant Ninja Turtles Cereal – Ralston (1989–1991)
 * Temptations French Vanilla Cereal – Kellogg's (1995)
 * Temptations Honey Roasted Pecan Cereal – Kellogg's (1995)
 * Tesco High Fibre Bran – see All-Bran
 * Thin Mints – Girl Scouts (2017)
 * Three Wishes
 * Tiger Power – Kellogg's (2004–2006)
 * Tigger & Pooh Corn Puffs – General Mills (2008)
 * Tim Hortons Timbits Cereal – Post Cereals – (2020)
 * Tintin Cereal – Quaker Oats
 * Tiny Toast – General Mills (2016)
 * Tiny Toast Blueberry (2016)
 * Tiny Toast Strawberry (2016)
 * Tiny Toon Adventures Cereal – Quaker (1990)
 * Toasted Cinnamon Squares – Mom's Best Naturals
 * Toasted Oatmeal – Quaker Oats (1993)
 * Toasted Oatmeal Brown Sugar (1993)
 * Toasted Honey Nut (1993)
 * Toasted Wheat-fuls – Mom's Best Naturals
 * Toasties – Post Cereals
 * Tony's Cinnamon Krunchers – Kellogg's (2003–2005)
 * Tony's Turboz – Kellogg's (2005–present)
 * Total – General Mills (1961–present)
 * Total Blueberry Pomegranate (2009)
 * Total Brown Sugar & Oat (1999)
 * Total Cinnamon CrunchTotal Corn
 * Total Cranberry Crunch (2007)
 * Total Honey Clusters (2005)
 * Total Plus Honey Almond Flax (2010)
 * Total Protein (2004)
 * Total Raisin Bran (1989)
 * Total Vanilla Yogurt (2005)
 * Total With Strawberries (2005)
 * Total Whole Grain
 * Triple Snack – Kellogg's (ca 1965–1967)
 * Triples – General Mills (1993)
 * Trix – General Mills (1954–present)
 * Mini Trix – (2015–present)
 * Trix Swirls – (2009)
 * Trolls World Tour Trix – General Mills (2019)
 * Turbo Cereal – Post Cereals (2014)
 * Twinkles – General Mills (1960s)

U

 * Ultima Organic Cereals – Barbara's Bakery
 * Uncle Sam Cereal – U.S. Mills (1908–present)
 * Undercover Bears – General Mills (1990–1991)
 * Urkel-Os – Ralston (1991–1992)
 * USA Olympic Crunch – General Mills (1998)
 * U.S. Soccer Golden Goals – Quaker Oats (1999)

V

 * Vector – Kellogg's (only sold in Canada)
 * Veggie O's (popular cereal in Yemen)
 * Vita Brits – Uncle Tobys – (1970s–present; only sold in Australia)
 * Vive – Kellogg's – (2001–present)

W-Z

 * Wackies – General Mills (1965–1967)
 * Waffelos – Ralston (late 1970s–early 1980s)
 * Waffle Crisp – Post Cereals (1996–present) (sporadic availability)
 * Weet-Bix – Sanitarium Health Food Company
 * Weetabix – Weetabix Limited – (generic equivalent branded as "whole-wheat biscuits" or similar) – Post Cereals
 * Weetabix Minis – Weetabix Limited
 * Weetos – Weetabix Limited
 * Wendy's Frosty Cereal – Kellogg's (2021–present)
 * Wheat Biscuits – Tesco – see Weetabix
 * Wheat Bisks (Harvest Morn) – Aldi – see Weetabix
 * Wheat Hearts – General Mills (1960)
 * Wheat Honeys Nabisco
 * Wheatena
 * Wheaties – General Mills – "The Breakfast of Champions" (1924–present)
 * Crispy Wheaties n' Raisins (1995)
 * Frosted Wheaties
 * Honey Frosted Wheaties (1995)
 * Maple Frosted Wheaties (1998)
 * Wheaties Bran With Raisin Flakes
 * Wheaties Energy Crunch (2002)
 * Wheaties Fuel (2009)
 * Wheaties Dunk-A-Balls – General Mills (1993)
 * Wheaties Quarterback Crunch – General Mills (1994)
 * Wheat Shreds (Harvest Morn) – Aldi – see Shredded Wheat
 * Wheat Stax – General Mills (1966)
 * Whole Hearts – Quaker Oats (2012)
 * Wild Animal Crunch – Kellogg's (2008–2009)
 * X-treme Fiber N' Berries
 * Yog-Active
 * Yu-Gi-Oh Cereal – General Mills (2003]
 * Zany Fruits – Western Family